Tag results for "creative"
- Top Automotive Marketers Discuss How COVID-19 Will Change AdsSocial distancing and masks are required or strongly encouraged, depending on t ...
- Kia Prods Consumers To Remember The Joy Of The Road TripThe spot doesn't shy away from the reality of the new norma ...
- Email Signatures Are Widely Used By Businesses: StudyCompanies widely deploy them for branding, marketing and in general corporate communication ...
- Why This Is Servant Marketing's MomentTeachers and caregivers are all servant leaders. How can marketing, whose j ...
- Scramble For Real-Time Advertising Returns As Brands Insist On Quick PivotsMarketers are avoiding media that requires a long process to create a ...
- How To Use Controversy In A B2B Email CampaignThere’s plenty of controversy in the air, so it might seem counter-intuiti ...
- Technology Builds Ad Creative, A/B Tests Show It Performs BetterTechnology introduced Monday allows marketers to optimize ad creative to be serv ...
- Trump Email Invites Supporters To Join 'Army:' ReportThe fund-raising email says help is needed to fight the "Liberal Mob ...
- Live From Aisle 3: Grocery Outlet Walks The 'Here For You' WalkStore managers at many of its 350 independently owned stores hit Facebo ...
- Litmus Integrates Its Email Previews With SAP Marketing CloudThe arrangement is designed to help brands streamline their email creation a ...
- With Backing From WPP, Keith Cartwright Forms New AgencyThe eponymously named Cartwright agency is financially backed by WPP and wi ...
- We Care: Brands Strive For Empathy In Their EmailsMarketers are using words that suggest togetherness. But consumers are already getti ...
- D2C Brand Public Goods Tests Advertising Rules Around COVID-19In response to price gouging, some publishers such as Google and Facebo ...
- Why And How To Use Videos In Your Email MarketingVideos can boost your email marketing results by improving the dwell ti ...
- What Video Advertisers Can Learn From ColonoscopiesFinish on a moment of high emotional intensity and your video ...
- COVID-19 Themed Ads Surge, Approaches One Fifth Of All TV Creative UnitsThe number of COVID-19-related TV ad creatives airing on national TV a ...
- OOH Awards Showcase Past As PrologueOBIE winners, and by extension our entire medium, promote essential businesses a ...
- Subject Lines That Can Boost Your Open RatesIt’s getting more difficult to be noticed in the inbox given t ...
- Association Chiefs On Innovation, Collaboration And Flattening 'The Curve'During a joint webinar Monday the heads of Madison Avenue's two t ...
- The COVID-19 Script: How To Act On The Changing Email Response In AprilThis is not the time for great urgency in subject lines. Instea ...
- Why Creatives Will Be Praying Harder Than Most For GrowthMost are not expecting a bounce-back in the fourth quarter -- a ...
- What To Send To The Inbox During The PandemicConsumers want reliable information, service, community and a positive outlook when th ...
- Here's How Letting Go Brought In Great Results For Rust-OleumThe brand sought to inspire the next generation of DIYers -- Millennial ...
- How And Why To Send Empathetic Emails During COVID-19 CrisisPeople are anxious about the pandemic, so marketing emails have to ...
- Brands Turn To Email Signatures For Marketing: StudyFirms use email signatures for branding, promotion, lead generation and traffic buildin ...
- Break-Your-Heart Creatives By Direct Agents, Singer Michelle Mangione Support Front-Line WorkersCreative talents are stepping up in the fight against COVID-19 using digit ...
- Linebacker Story Time: Jags Tackle the CrisisEven this early in the Covid-19 crisis, we have been hearing ...
- Volkswagen, Kia Offer Help During PandemicSome auto brands aid the needy while others provide backdrops for Zo ...
- Email Ghostwriter: Will New Product Replace Copywriters?A pitch for Email Skript says it will write all your ema ...
- Ciceron's Andrew Eklund Sees Hope For A RenaissanceWe're interested in knowing how people and companies are faring under t ...
