- Verizon Media's Digital Brands Ramp Up Editorial Initiatives Around Pride
Publishers Daily, Sara Guaglione - Friday, June 7, 2019
Verizon Media's digital brands and content studio are producing 5B, a documenta ...
- 'The Atlantic,' Anonymous Content Sign First-Look Deal To Develop Journalism Into Other Formats
Publishers Daily, Sara Guaglione - Friday, May 31, 2019
The multi-year, first-look deal means the production company will get first acce ...
- Reese Canada Releasing Feature-Length ASMR Movie
Marketing Daily, Karlene Lukovitz - Thursday, May 16, 2019
The 82-minute video shows ASMRtists experiencing "Reese Ritual," will be promoted ...
- NowThis Named Media Partner For Tribeca Film Festival
Publishers Daily, Melynda Fuller - Friday, April 26, 2019
NowThis has been tapped by the organization to provide viewers with behind-the-scen ...
- KEEN's Monumental Effort Steps Up Land Protection
The MediaPost Cases, Nina Lentini - Friday, March 29, 2019
The brand saw an opportunity to shine a spotlight on grass roo ...
- 'NYT' Debuts Latest Film In "Truth" Campaign, Focuses On ISIS Coverage
Publishers Daily, Melynda Fuller - Tuesday, March 26, 2019
The atmospheric film follows Rukmini Callimachi's work as she traveled to Ir ...
- Spotlight Cinema, M2M Team To Air Fashion Content During Movie Pre-Show
MediaDailyNews, Sara Guaglione - Wednesday, March 20, 2019
Through the end of 2019, M2M's short films will play during t ...
- Movie Marketing Executive Michael Gray Dies At 87
MediaDailyNews, Ray Schultz - Wednesday, March 6, 2019
Veteran marketing executive Michael Gray created electronic press kits for films su ...
- 2019 Oscars: 10% Higher Viewers, Slightly More In Ad Revenues
Television News Daily, Wayne Friedman - Monday, February 25, 2019
Nielsen preliminary ratings for the Oscars showed 10% more viewers, to 29 ...
- 'Movie Dew-Overs' Provide Comedic Parody Campaign
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The brand sought to amplify Mountain Dew ICE's launch in 2018 M ...
- Medical Testing Device Lets Users Do The Selling
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Offering a more in-depth look into the life of a diabetic, ...
- Entertainment Veteran Tate Hopes To 'Crush' It With New Agency
MAD, Larissa Faw - Tuesday, January 29, 2019
"The main focus and principle of Crush is to use emotion ...
- UPS Pulls In Viewers With A Sentimental Journey - Or 4
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The brand's proactive and agile approach led it to perform well abo ...
- Film Marketer Picture Motion Buys Grassroots Distributor Film Sprout
MediaDailyNews, Wayne Friedman - Friday, January 4, 2019
Since 2008, Film Sprout has promoted more than 400 documentary films. Pa ...
- TV Film Marketing Flat In 2018, Box Office Higher
Television News Daily, Wayne Friedman - Wednesday, January 2, 2019
Theatrical movie TV ad spending for 2018 was virtually the same ...
- Hearst, Ritz-Carlton Team For Video Campaign
Publishers Daily, Sara Guaglione - Friday, November 9, 2018
In June, the two companies asked filmmakers around the world to subm ...
- Warner Bros/MGM Brings Movie Ticket-buying To A Screen Near You
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The new product combined an array of sophisticated technologies, including: TV ...
- An Intro -- And Outro -- To 'Noir Alley' And Its Host
TVBlog, Les Luchter - Wednesday, October 31, 2018
Host Eddie Muller, aka "the czar of noir," makes his intros thorough ...
- WarnerMedia Shutters FilmStruck Streaming Service
Digital News Daily, Alex Weprin - Friday, October 26, 2018
FilmStruck is the third digital video unit within the WarnerMedia portfolio ...
- King's Hawaiian Bows Animated Feature Film Voiced By Stars
Marketing Daily, Karlene Lukovitz - Friday, September 14, 2018
The brand is one of the first CPG companies, following PepsiCo, ...
- Moviemakers Tap Drones For Aerial Filming
AI & IoT Daily, Chuck Martin - Monday, August 20, 2018
Aside from being used by consumers, drones are increasingly being tapped f ...
- Reddit Pushes TV Discovery, Search Across Platforms, Films
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 10, 2018
The latest push is focused on searching, discovering and discussing TV topi ...
- Refinery 29, Neon Partner To Make Films
Publishers Daily, Sara Guaglione - Wednesday, August 1, 2018
Refinery29 and Neon, the studio behind movies like "I, Tonya" and "Thr ...
- Vice Studios, RYOT To Launch Documentary Production Fund
Publishers Daily, Melynda Fuller - Friday, July 27, 2018
Vice Studios and RYOT will coproduce and cofinance each of the featu ...
- Motion Picture Industry Presses For Federal Crackdown On Streaming Piracy
Digital News Daily, Wendy Davis - Monday, July 23, 2018
The MPAA is calling for criminal prosecutions against "creators of pirate add- ...
- Sony Intros Amazon Alexa Bedtime Stories To Promo 'Hotel Transylvania 3'
AI & IoT Daily, Chuck Martin - Tuesday, July 3, 2018
Sony Pictures Animation has launched a series of bedtime stories through Amazon ...
- New York Lawmakers Kill Proposal Expanding Celebrities' Right To Sue
Digital News Daily, Wendy Davis - Monday, June 25, 2018
"The threat of litigation could have a serious impact on how advertise ...
- As MoviePass Struggles, AMC Touts Its New A-List
Marketing Daily, P.J. Bednarski - Monday, June 25, 2018
The A-List officially debuts on Tuesday. A third movie subscription plan, call ...
- Privately Held Screenvision Sold To Private Equity Firm
MediaDailyNews, Joe Mandese - Wednesday, June 6, 2018
Screenvision Media, one of two big networks dominating the U.S. cinema advertisi ...
- 'NYT,' 'The Atlantic' Launch New Video Ventures
Publishers Daily, Melynda Fuller - Friday, May 11, 2018
Print stalwarts 'The New York Times' and 'The Atlantic' are introducing n ...