- Hasker Steps Down At Nielsen, Fourth Top Exec To Resign Recently
MediaDailyNews, Joe Mandese - Wednesday, November 29, 2017
Steve Hasker, a former McKinsey management consultant who has been a chi ...
- Acura, Amazon Examine Entrepreneurial Spirit In Doc
Marketing Daily, Tanya Gazdik - Monday, November 20, 2017
The film, "This Is What We Make," marks the first time eith ...
- Genesis Uses Branded Content Via TEN To Launch G80 Sport
Marketing Daily, Tanya Gazdik - Thursday, November 16, 2017
"TEN's enthusiasts are especially influential and make between four and six make/mod ...
- Car2Go Showcases Diverse Membership
Marketing Daily, Tanya Gazdik - Monday, November 13, 2017
Media agency SwellShark worked with Paradigm Talent Agency to identify Run t ...
- Lexus Departs Weinstein Company's 'Project Runway'
Television News Daily, Wayne Friedman - Wednesday, October 25, 2017
Luxury auto brand Lexus was a big product placement/marketing sponsor of t ...
- Starcom Lands Lionsgate: Will Handle Strategy, Activation
MediaDailyNews, Joe Mandese - Wednesday, October 11, 2017
On the heels of its Lowe's home improvement centers win earlier th ...
- With TV As A Rival, Can Movie Chains Gain Ground This Fall?
TV Watch, Wayne Friedman - Tuesday, October 10, 2017
Movie theaters are seeing a decrease in attendance and box-office revenues, a ...
- Don't Fear The AI Future Of TV, Film
Television News Daily, Jason Friedlander - Thursday, October 5, 2017
Artificial intelligence in television and film production isn't a threat to hum ...
- Foundation Aims To Make Cancer Care Less Scary
Marketing Daily, Tanya Gazdik - Thursday, September 28, 2017
The Imaginary Friend Society is "by far the largest awareness campaign t ...
- Peter Rice Adds 21st Century Fox President Title
Television News Daily, Wayne Friedman - Wednesday, September 6, 2017
Peter Rice, chairman/CEO of Fox Networks Group, has been promoted. He ad ...
- Audience Is King And Other Musings From Sorrell-Howard-Kraft Cannes Talk
MediaPost Live, Larissa Faw - Friday, June 23, 2017
Director Ron Howard joined NFL Patriots owner Robert Kraft and WPP C ...
- Nice Price 'Vice': Hipster News Org Raises $450M To Fund Video Expansion
Publishing Insider, Erik Sass - Tuesday, June 20, 2017
According to CEO Shane Smith, the latest round of funding will ...
- Horizon's New Immersive Content Play: UNCVR
MAD, Larissa Faw - Thursday, June 8, 2017
The new unit -- named for the team's ability to "uncover" n ...
- Kodak Launches 'Kodachrome' To Celebrate Analog Culture
Publishing Insider, Erik Sass - Monday, June 5, 2017
To celebrate this old-is-new sensibility - and maybe spur interest in i ...
- Offensant! It's Not Called Cannes Content Fest
Around the Net in Video, P.J. Bednarski - Monday, May 22, 2017
Netflix is already there, but there are some who think the Cann ...
- De Niro's A Wizard Of Acting In HBO's Madoff Movie
TVBlog, Adam Buckman - Wednesday, May 17, 2017
Watch "The Wizard of Lies," a textbook De Niro performance as ...
- Doritos 'Cassette Player' Bags Lure 'Guardians of the Galaxy' Fans
Marketing Daily, Karlene Lukovitz - Wednesday, April 26, 2017
In a tie-in with the popular movie franchise, Doritos will release ...
- National CineMedia Names Chief Digital Officer, May Unveil New Channels At Upfront
MediaDailyNews, Joe Mandese - Tuesday, April 25, 2017
Cinema advertising network National CineMedia is looking to expand its reach ...
- Smirnoff-Sponsored Video Wins Tribeca Film Festival Award For Branded Content
Publishers Daily, Sara Guaglione - Tuesday, April 25, 2017
The second annual Tribeca X Award went to "Chris Fonseca: Keep ...
- DDB's Tribeca Festival Campaign Designed To Help Us See Ourselves in Others
MAD, Larissa Faw - Friday, April 14, 2017
The work, from DDB New York addresses the turmoil between groups ...
- Pennzoil Gives 'The Last Viper' A Proper Sendoff
MAD, Steve McClellan - Wednesday, April 12, 2017
The 25-year-old Dodge Viper is nearing the end of the road wi ...
- Boursin Sponsors Prime Film Four Slot
Around the Net In MAD London, Sean Hargrave - Monday, April 10, 2017
The French soft cheese brand, Boursin, has signed a year long de ...
- The Fault Is Not In Our Stars. It's In Our Thumbs
VidBlog, P.J. Bednarski - Monday, April 3, 2017
Netflix has quit letting you assign "star ratings" to the shows y ...
- King Kong's Still Got It, Dominates The Weekend Box Office
Marketing Daily - Top of the News, Thom Forbes - Monday, March 13, 2017
"Kong: Skull Island" surprised both critics and analysts over the weekend, taki ...
- Good-Bye To Robert Osborne, TCM's Ambassador To Hollywood
TVBlog, Adam Buckman - Tuesday, March 7, 2017
It was often said of Robert Osborne that he had what mig ...
- Key Question For FX's 'Bette And Joan': Who Cares?
TVBlog, Adam Buckman - Friday, March 3, 2017
If you watch the series, you may wonder who cares that Bet ...
- Nespresso Partners With Tribeca Film Festival On Contest
Marketing Daily, Karlene Lukovitz - Monday, February 27, 2017
This year, entrants - the contest is open to both amateur a ...
- And The Whiner Is....
Garfield at Large, Bob Garfield - Monday, February 27, 2017
An annual tribute to all that is not real, by and f ...
- Hey, Oscars, Who Are You Going To Forget About This Year?
TVBlog, Adam Buckman - Friday, February 24, 2017
Here's a prediction that is the closest thing there is to ...
- Tribeca Film Festival, 'The Atlantic' Team For Branded Storytelling
Publishers Daily, Sara Guaglione - Monday, February 6, 2017
The Atlantic's custom content studio Atlantic Re:think is partnering with the Tribe ...