- CBS Heads Into Fall Season With New 'Brand Identity' Promo, Marketing Effort
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
The CBS branding change will take effect across entertainment, news, sports, studio ...
- VP Debate TV Ratings: Fox News Tops In Total Viewers, ABC Leads In Key Demographics
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
Total debate viewing across all networks airing the event soared 56% high ...
- MAGGOT Is The New MAGA
Red, White & Blog, Joe Mandese - Thursday, October 8, 2020
Ever since the Nixon/Kennedy debate, televised debates have been less about substan ...
- Google Set To Strike A Deal With French Government On News
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 7, 2020
Google is set to reach a deal to pay French publishers f ...
- MDC Partners Launches Earned Media Analytics Platform
MAD, Larissa Faw - Tuesday, October 6, 2020
PRophet uses proprietary technology to sample millions of reporters' stories spanning thousan ...
- Is Kylie Jenner The Next Katie Couric?
Social Media Insider, Larissa Faw - Wednesday, October 7, 2020
More than a third of 16- to 24-year-olds (38%), 25- to 34-year-ol ...
- Malicious Cloned Sites, Malvertising Put Publishers, Advertisers, Consumers At Risk
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 5, 2020
Cloned versions of banks such as HSBC and Paragon Bank as we ...
- Supreme Court To Consider Cross-Media Ownership Rules
Digital News Daily, Wendy Davis - Friday, October 2, 2020
The Supreme Court agreed on Friday to hear an appeal by t ...
- Google To Invest $1 Billion In Publishers, Introduces News Showcase Product
Publishers Daily, Sara Guaglione - Thursday, October 1, 2020
The investment, which will license news content over the next three year ...
- Google News Showcase In Search Launches For Publishers With $1 Billion Investment
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 1, 2020
The project will feature editorial curation from award-winning newsrooms to give tho ...
- First Presidential Debate Pulls Nielsen-Measured 73.1 Million Viewers, Down Vs. 2016
Television News Daily, Wayne Friedman - Wednesday, September 30, 2020
Tuesday's wild Presidential TV debate -- the first of three planned debat ...
- Fox News Layoffs Hit Research, Straight News Ops Hardest, Reports Daily Beast
Around the Net In Digital, Karlene Lukovitz - Wednesday, September 30, 2020
The recent layoffs of an estimated 70 staff at Fox News "c ...
- IAB: Advertising In News Builds Brand Trust, Likeability, Spurs Action
Digital News Daily, Karlene Lukovitz - Wednesday, September 30, 2020
Contrary to concerns that advertising in news content will create negative associatio ...
- Newsletter Opens Peaked During DNC, GOP Conventions: Study
Email Marketing Daily, Ray Schultz - Wednesday, September 30, 2020
Mondays and Tuesdays see the most open-rate spikes during the election campai ...
- Relax, Drink, Prove Performance: How Firstleaf Increased Wine Subscriptions
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 30, 2020
Taboola data on news readership trends shows an 80% increase in peop ...
- News Networks Post 40%+ Q3 Gains: Election, Pandemic Coverage Cited
Television News Daily, Wayne Friedman - Tuesday, September 29, 2020
Heavy interest in the election and COVID-19 drove Nielsen-measured prime-time viewing f ...
- YouTube Levels Playing Field For Independent News Providers
Publishing Insider, - Tuesday, September 29, 2020
Some 26% of U.S. adults said they get news on the video-shari ...
- Only The Best People Vs. Losers And Suckers
Red, White & Blog, Joe Mandese - Tuesday, September 29, 2020
As far as campaign managers go, the President's defy his assertion th ...
- Google Says Australia's Media Code Is Unfair, Unworkable
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 28, 2020
Google is opposed to forced payments, advance notice of algorithm changes, a ...
- Judge: 'Reasonable' Viewers Approach 'Tucker Carlson' With 'Appropriate Amount Of Skepticism'
Marketing Politics Weekly, Karlene Lukovitz - Friday, September 25, 2020
A federal judge has ruled in Fox News' favor in the defamati ...
- Microsoft Takes On Deepfakes
Performance Marketing Insider, Laurie Sullivan - Friday, September 25, 2020
Microsoft's partnership with the AI Foundation makes the tools available to organizatio ...
- Political Leanings Affect News Habits, Opinions On Mail-In Voter Fraud
Publishing Insider, - Friday, September 18, 2020
The differing perceptions about the reliability of mail-in voting are worrisome, giv ...
- Lockdown Gets Consumers Talking, Listening To Ads On Smart Speakers: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 18, 2020
Fifty-eight percent of consumers now think smart-speaker ads are less intrusive th ...
- Google Removes Autocomplete For Political-Related Queries
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 11, 2020
Accused of bias, Google said Thursday it will make changes to i ...
- Court Urged To Reject White House Stance On Reporter's Press Pass
Digital News Daily, Wendy Davis - Thursday, September 10, 2020
Opposing a request by the Trump administration, attorneys for journalist Brian Kar ...
- How Ted Cruz's Dad Ended A Presidency (No, Not That One)
Red, White & Blog, Joe Mandese - Thursday, September 10, 2020
It's fitting that analog media like books and newspapers may be t ...
- Reuters, Facebook Join Forces To Deliver Election Night Results
Publishers Daily, Sara Guaglione - Friday, September 4, 2020
Throughout election night, Reuters' data will be shown on Facebook's Voting informati ...
- Newsy Streams On Amazon App
Publishers Daily, Fern Siegel - Thursday, September 3, 2020
"Top Stories by Newsy" is now available on Amazon Fire tablets a ...
- Trump-Biden Debates Will Be Four Weeks Of Uncivil War
TVBlog, Adam Buckman - Friday, September 4, 2020
The two presidential candidates will face off in three debates, while the ...
- Microsoft Takes On Deepfakes
Performance Marketing Insider, Laurie Sullivan - Thursday, September 3, 2020
Microsoft's partnership with the AI Foundation makes the tools available to organizatio ...