Tag results for "personalization"
- PROS Names Martin Simoncic As Chief Customer OfficerThis is Simoncic's second term at the customer experience firm, where ...
- Smile For Emotion AI: New Tools Can Determine Intent -- And Mental StateDeloitte describes technologies that can help retailers create bespoke customer experiences. ...
- The Key To Better Retail PersonalizationRetailers will continue to accept email benchmarks based on the belief th ...
- Dynamic Yield Integrates With Portaltech Reply To Drive SAP Commerce PersonalizationIn one use case, cart abandoners will be reminded about their baske ...
- Delivra And Episerver Team Up To Offer Personalized Marketing Capabilities Across ChannelsBrands can create personalized campaigns using a simpler process, the companies cl ...
- Iterable Debuts Tool To Measure Consumer Sentiment Through Email Clicks, Mobile Push OpensThe new solution, Brand Affinity, is powered by Iterable AI, the compa ...
- Retail Brands Sent Few Behavior-Based Emails In November: StudyEmail volume varied, with travel/hospitality brands seeing reductions, SmarterHQ reports ...
- Starbucks CEO Kevin Johnson Joins Amperity BoardJohnson is credited with driving a technology-based mindset at Starbucks, where ...
- ActiveCampaign Names Dutta Satadip As Chief Customer OfficerSatadip, the first to hold this title at ActiveCampaign, has worked ...
- Shoppers Want Relevance And Calls To Action In Emails, Studies ShowConsumers demand relevance and personalization in marketing emails. They also want t ...
- Ad-Lib Creates President Of Americas Role, Appoints Visual IQ Co-Founder Manu MathewIn the new role, Mathew will support expansion and make it easi ...
- Ecommerce Eats: Consumers Turn To Online Grocery ShoppingThree-fourths of all shoppers now buy groceries online, Clinch reports. And th ...
- Adobe Integrates Shopping Ideas Based On Visual Similarity In Magento Commerce PlatformThe new capability works with email, advertising and social, the company s ...
- Consumers Prefer Relevance Over New Products In EmailsAlmost 60% of U.S. consumers would react favorably to product suggestions bas ...
- Cheetah Digital Unveils Personalization SuiteThe new tools help brands provide a value exchange for customers, t ...
- Garden Variety Emails: Top Retailers Sent Few Personalized Messages In OctoberTravel & Hospitality brands sent few emails. But Saks and Bloomingdale's we ...
- Holiday Shoppers Are Spending More Or The Same As In 2019: StudyBut many want personalized suggestions, and others plan to rely on soci ...
- SAP Completes Purchase Of EmarsysEmarsys helps brands deliver personalized interactions. Its products will be added ...
- Dynamic Yield And e-Spirit Expand Personalization PartnershipThe firms are trying to help clients achieve personalized digital experiences, t ...
- Google Gets Closer To Targeting Ads Based On Personalization, PrivacyA Google study testing the use of audience cohorts -- people wi ...
- Litmus Adds Dark Mode Detection To Its Email PlatformThe company has added a Dark Mode Detector to provide insight in ...
- Algolia Creates Google-Like Site, App Search To Rank, Answer Complex QueriesThe tools help retailers avoid the complexity of a custom search experien ...
- My Mobile: Consumers Accept Data Use For Personalized Ads, Emails On PhonesPersonalized emails produce a lower data acceptance lift on mobile than mo ...
- IPG Study Finds Strong Link Between Ad Personalization And EffectivenessThe study found that higher levels of personalization were more effective ...
- Customer Data Platforms Take On Bigger Role As Cookies Disappear, Privacy Compliance TightensCustomer Data Platforms that can combine first-, second- and third-party data ha ...
- Where's The Christmas In Emails? Retailers Forgot Holidays And Personalization Last MonthOnly four retailers included holiday messaging, and most sent generic blasts, Smarter ...
- Sailthru Offers A New Testing Engine For Retailers And PublishersThe new capability allows users to increase the number and effectiveness ...
- Jonathan Adler Uses Email Personalization To Improve Conversion RateHome décor and furniture retailer Jonathan Adler has boosted site traffic a ...
- German Tech Firm SAP To Acquire Emarsys, U.S.-Based Customer Engagement PlatformEmarsys helps firms delivered personalized interactions via email, mobile, social, SMS a ...
- B2B Marketers Should Exceed B2C In PersonalizationB2B brands have long been urged to emulate their B2C counterparts wi ...
