Tag results for "pre-roll"
- Finding A Solution: Universal IDs Vs. Proprietary IDsWith the rise of OTT and cross-platform buys, and programmatic video becomi ...
- Medical Testing Device Lets Users Do The SellingOffering a more in-depth look into the life of a diabetic, ...
- Xfinity Mobile Puts A Running Meter On Your DataThe idea was simple: Show people how much it costs to ...
- Broadcasters Still Score With Digital Pre-Roll AdsIn the first quarter, pre-roll advertising for programming content from broadcasters ...
- Death Of The Pre-Roll Is Much ExaggeratedOutstream fans make huge claims, but native video is riding the coattai ...
- Native Video Is Starting To Kill Off Intrusive Pre-RollsPre- and post-roll ads are starting to make way for less intrusi ...
- Facebook's Plan To Take On TVFacebook is in the midst of transforming the video content it host ...
- Virtual Reality Advertising Tested: Pre-Roll WinsWhile advertising in virtual reality is hardly a mass market reality, so ...
- Mobile Gamers Prefer Rewarded Video AdsA new study by mobile platform Tapjoy finds that mobile gamers wa ...
- Meeker: Mobile Ad Growth Is RisingMobile advertising growth increased 22% from 20% in 2015, according to digit ...
- Study: Advanced Video Ad Performs Better Than Pre-Roll Video AdsA new study suggests that so-called "advanced video advertising" offers better performan ...
- Study: Pre-Roll Ads Are Least Intrusive With Best RecallThe study, which was conducted by IPG Media Lab and YuMe, fou ...
- Twitter Considers Pre-Roll Advertising On PeriscopeTwitter is considering monetising its live video service, Periscope, with pre-roll advertisin ...
- NEW! GEICO Launches Latest Round Of Pre-Roll AdsGeico launched its third round of pre-roll videos that crushes i ...
- The Facebook Search For Deeper, Longer MeaningFacebook will begin giving more News Feed weight to longer videos, a ...
- Facebook's Plan For Mid-Roll Video Ads Is An Interesting Proposition For PublishersFacebook's plan to show ads in the middle of its videos a ...
- AOL Launches BrandBuilder Framework At CESAOL announced on Thursday at CES the launch of BrandBuilder, a creati ...
- 2017 Foretold: Outstreams, Alexa, Vertical VideoUnruly's list of predictions for 2017 is also bullish on virtual reali ...
- Ad-Supported Content: Still A Bad ExperienceDespite a lot of talk, content supported by advertising is still ...
- The Catch Up Viewer Catches Most Ads, TooThe new FreeWheel Q2 Monetization Report focused on what kind of view ...
- Existing Metrics May Perpetuate Ad BlockingExisting ad metrics may perpetuate ad blocking, according to ad tech fi ...
- Rocket Fuel Partners With IAS To Ensure Pre-Roll Inventory QualityRocket Fuel announced on Thursday a partnership with Integral Ad Science (IAS ...
- Twitter Expands Video Ad ProgramTwitter is expanding its advertising program to place ads before video conte ...
- Unruly Partners With 'WSJ' On Outstream Viewable Video Ad FormatsAd-tech firm Unruly announced on Thursday that advertisers on The Wall Stre ...
- GumGum Launches In-Content Video Ad FormatAd-tech firm GumGum on Tuesday launched a new cross-platform video ad un ...
- Twitter Offers New Automation Tools For Premium Pre-RollTwitter announced in a blog post that it will offer new automati ...
- TubeMogul Steps Up Non-Desktop Video Ad RevenueAdExchanger's take on TubeMogul's first-quarter earnings: Advertisers are spending less on deskt ...
- Ad Blockers Find Fans in APAC MarketsWhile the threat of ad blocking is widespread across the region--90% sa ...
- NCM-Strata Deal Puts Cinema Ads Into TV Spot Media SystemsNCM says its in-theater media inventory is expected to be available ...
- Ad-Free Option For 'X-Files' On Fox Now, But 'Deadpool' PromoReturning Fox series "X-Files" will offer up a commercial-free in-show option f ...
