- Amazon IMDb Chief to Exit: Report
Around the Net In Digital, Karlene Lukovitz - Monday, September 13, 2021
Mark Eamer, head of the ad-supported streaming service, which has been doubli ...
- Targeting Ads To The Unvaccinated Becomes An Art
Data & Programmatic Insider, Laurie Sullivan - Monday, September 13, 2021
When marketers think about targeting messages, do they consider whether the audien ...
- Disney's Remaining 2021 Movies To Bow In Theaters Only
Digital News Daily, Karlene Lukovitz - Monday, September 13, 2021
After the box-office success of "Shang-Chi and the Legend of the T ...
- Measurement: Advertisers Least Satisfied With Digital Video, Linear TV, Digital Audio
Digital News Daily, Karlene Lukovitz - Monday, September 13, 2021
Although linear TV is drawing the negative headlines, digital video's satisfaction lev ...
- Chromosome Apocalypse Is TV's Newest End-Of-The-World Scenario
TVBlog, Adam Buckman - Monday, September 13, 2021
In "Y: The Last Man," a mysterious virus kills every man ...
- CTV Platforms Drive 30% Of New OTT Subs, Gen Z Views Video As Much On PCs As TV
Advanced TV Insider, Karlene Lukovitz - Friday, September 10, 2021
Overall, 72% of households report regularly using multiple platforms for video viewin ...
- Amazon Unveils Branded TVs In U.S., Starting At $370
Digital News Daily, Karlene Lukovitz - Friday, September 10, 2021
The ubiquitous giant is now looking to consolidate its lock on consume ...
- NBCU Returns To Simultaneous Peacock, Cinemas Release Model For New 'Halloween' Flick
Digital News Daily, Karlene Lukovitz - Friday, September 10, 2021
Universal had originally planned a cinemas-only release for "Halloween Kills," but it ...
- Nielsen Chief: We'll Regain Accreditation In Months, But Focus Is On 'Nielsen One'
MediaDailyNews, Joe Mandese - Thursday, September 9, 2021
In his second letter to Nielsen's customers in as many weeks, C ...
- NFL's 'Sunday Ticket' Reportedly Being Pursued By ESPN
Television News Daily, Wayne Friedman - Friday, September 10, 2021
Amid negotiations for a new NFL Sunday Ticket package, DirecTV will p ...
- Jay Leno On His New Show, Late-Night TV And The Future Of Cars
TVBlog, Adam Buckman - Friday, September 10, 2021
In a wide-ranging interview, Leno talked about the new "You Bet Yo ...
- FuboTV Bows On Vizio SmartCast TVs
Digital News Daily, Karlene Lukovitz - Thursday, September 9, 2021
Vizio had more than 12 million SmartCast TV accounts as of Ma ...
- Innovid Expands IAS Integration To Include CTV Measurement
Digital News Daily, Karlene Lukovitz - Thursday, September 9, 2021
The solution offers advertising clients access to reporting based on IAS metri ...
- Verizon Drops NFL Mobile Streaming Rights In New 10-Year 5G Deal
Digital News Daily, Karlene Lukovitz - Thursday, September 9, 2021
Relinquishing the mobile rights fits with Verizon's strategy of focusing on networ ...
- Automakers' August TV Spending Up 13% Year-Over-Year
Marketing Daily, Tanya Gazdik - Wednesday, September 8, 2021
Toyota spent heavily on the Olympics in Tokyo, with nearly 70% ...
- AMC Goes Where Cinemas Have Never Gone Before: National TV
Marketing Daily - Top of the News, Les Luchter - Wednesday, September 8, 2021
Theater chain AMC launched a $25 million+ campaign dubbed "the first nation ...
- Tinuiti Wants CMOs To 'Rethink' Advertising And Marketing, Launches First Ad Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 8, 2021
Tinuiti launched a branding campaign that asks CMOs to rethink advertising a ...
- Sports And News TV Viewing Grows On Streaming Platforms
Television News Daily, Wayne Friedman - Thursday, September 9, 2021
A study found 42% of viewers watch some sports via streaming service ...
- 9/11 Plus 20: TV Marks Two-Decade Anniversary Milestone
TVBlog, Adam Buckman - Thursday, September 9, 2021
As it has been in previous years, TV is the principal platfo ...
- Streaming Ads Twice As Likely To Be Deemed Relevant As Linear TV Ads
Digital News Daily, Karlene Lukovitz - Wednesday, September 8, 2021
Half of U.S. consumers say they prefer using AVOD services to redu ...
- HBO Max To Launch In Europe In October
Digital News Daily, Karlene Lukovitz - Wednesday, September 8, 2021
Max will start with six countries, and add 14 more. ...
- 'Kin' And Other TV Mob Dramas Are All Related
TVBlog, Adam Buckman - Wednesday, September 8, 2021
For the most part, TV's mob dramas give the impression that th ...
- Say Aloha To Disney's Delightful New 'Doogie'
TVBlog, Adam Buckman - Tuesday, September 7, 2021
This new "Doogie Howser" reboot emerges as a textbook example of h ...
- Streaming Services Go After Big Opportunity In Latin America
Video Insider, Karlene Lukovitz - Tuesday, September 7, 2021
Five leading U.S.-based streaming services will account for 91% of more th ...
- Even Paid Content Viewers Are Surprisingly Ad-Tolerant
Advanced TV Insider, Karlene Lukovitz - Friday, September 3, 2021
Roughly 40% to 55% of consumers who pay for video/TV content a ...
- Locast Suspends Operation After Losing Key Court Battle
Digital News Daily, Wendy Davis - Thursday, September 2, 2021
The company's move came two days after a federal judge said Loca ...
- Amazon Poised To Launch Own-Brand TV In U.S.: Report
Digital News Daily, Karlene Lukovitz - Friday, September 3, 2021
Amazon-branded sets could be introduced as soon as October, reports "Business Insid ...
- Sling TV Gets New Barstool Sports Channel, But Loses Locast-Based Local Channels Access
Digital News Daily, Karlene Lukovitz - Friday, September 3, 2021
The live-streaming service is assuring subscribers that they can still access fr ...
- MRC Revises OTT/CTV Guidance, Aligns Definitions With Prevailing Industry Usage
MediaDailyNews, Joe Mandese - Friday, September 3, 2021
The final version provides additional detail related to its consideration of "continuo ...
- OTT Platforms' Ad Spend Increased 47% In 2021
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 2, 2021
MediaRadar released its year-over-year report Thursday on the amount video-streaming platforms spe ...