- AMC Networks Teams With BrightLine For OTT Ad Platform
TV Watch, Fern Siegel - Monday, June 25, 2018
Those viewers watching AMC Networks - AMC, IFC, SundanceTV, WE tv, I ...
- Up, Up And Away: 'Roseanne' Returns Without Roseanne
TVBlog, Adam Buckman - Monday, June 25, 2018
Beyond the question of whether or not ABC would go ahead wi ...
- Apple Inks Deal With Sesame Workshop To Stream Children's Programming
Digital News Daily, Alex Weprin - Thursday, June 21, 2018
Apple continues to beef up its streaming video content development slate. T ...
- AT&T Officially Unveils 'AT&T WatchTV' Service
Digital News Daily, Alex Weprin - Thursday, June 21, 2018
AT&T suggests that the service, which will allow more than 30 li ...
- MTV To Produce Reboots Of Classic Shows For Streaming Services
Digital News Daily, Alex Weprin - Thursday, June 21, 2018
On Thursday the company announced a new division called MTV Studios, whi ...
- 500 Million Reasons To Give Netflix The Thumbs Down
London Blog, Sean Hargrave - Friday, June 22, 2018
Crazy EU accounting rules allow Netflix to pay no UK corporation ta ...
- Study Finds Consumers Prefer Longer, Not Short-Form Ad Units
MediaDailyNews, Joe Mandese - Friday, June 22, 2018
A survey by "Research Intelligencer" and Pollfish finds that most believe TV ...
- Just Like Conventional TV, A New 'Big 4' Dominate OTT
Research Intelligencer, Joe Mandese - Friday, June 22, 2018
Like the conventional tv viewing marketplace where a few big channels domina ...
- 6-Second Commercials Are Dumb
Television News Daily, Steve Sternberg - Friday, June 22, 2018
Any time TV networks try to change ad formats or lengths, the ...
- The AT&T Nexus
TV Watch, Joe Mandese - Friday, June 22, 2018
Now that AT&T has finalized its acquisition of Time Warner, it ...
- Late-Night Attacks On Trump Are A Dog-Bites-Man Story
TVBlog, Adam Buckman - Friday, June 22, 2018
In the news business, the relative importance of stories was traditionally illustrat ...
- CuriosityStream Names Stinchcomb CEO
Digital News Daily, Alex Weprin - Wednesday, June 20, 2018
Stinchcomb had been chief distribution officer for the independent non-fiction streaming vid ...
- Nielsen Catalina Solutions To Launch Tool To Measure In-Store Sales Based On Video Ads
Digital News Daily, Alex Weprin - Wednesday, June 20, 2018
The new tool combines linear TV, over-the-top video, connected TV, desktop a ...
- Instagram Debuts IGTV, Channels Created By Users
Digital News Daily, Gavin O'Malley - Wednesday, June 20, 2018
Tailored for easy mobile viewing, full-screen videos begin playing the moment use ...
- Mostly, Consumers Just Want A Bigger TV
Marketing Daily, P.J. Bednarski - Wednesday, June 20, 2018
"While the number of installed TVs per household has shrunk slightly ...
- The Gigabyte Economy: OTT Fuels Household Data Consumption
Research Intelligencer, Joe Mandese - Thursday, June 21, 2018
The average U.S. WiFi household increased its data consumption 26% in t ...
- Telemundo Launches Consumer Brand Campaign During World Cup Broadcast
TV Watch, Sara Guaglione - Thursday, June 21, 2018
The campaign revolves around the theme "Together Unstoppable." Andres Cantor, the Argenti ...
- ABC Introduces Lighthearted Summer Detective Drama
TVBlog, Adam Buckman - Thursday, June 21, 2018
"Take Two" has been titled to reflect the show's title twosome a ...
- SpotX To Launch Connected TV Education Series
Digital News Daily, Alex Weprin - Tuesday, June 19, 2018
The supply-side video advertising and monetization platform SpotX is planning to laun ...
- Tru Optik Rolls Out Cross-Device OTT Measurement Solution
Digital News Daily, Alex Weprin - Tuesday, June 19, 2018
The OTT and CTV audience intelligence and data management platform Tru Opt ...
- Adobe To Demonstrate New Video Platform Project Rush At VidCon 2018
Digital News Daily, Laurie Sullivan - Tuesday, June 19, 2018
Project Rush aims to attract the average YouTube creator. The suite ...
- DoubleVerify Draws Support From Hollywood, News Organizations
Digital News Daily, Wendy Davis - Tuesday, June 19, 2018
"In today's complicated media environment, information that aids businesses in engaging ...
- Connected TV Fastest-Growing Platform For YouTube
Digital News Daily, Alex Weprin - Tuesday, June 19, 2018
The Google-owned video site YouTube still sees 70% of its watch ti ...
- A Picture Worth A Million A Day: Facebook's TV Ad Spending
Digital News Daily, Joe Mandese - Tuesday, June 19, 2018
Facebook has been spending heavily to back a TV ad campaign design ...
- Brexit? What Brexit? GroupM Declares UK Fastest-Growing Global Ad Market
London Blog, Sean Hargrave - Wednesday, June 20, 2018
GroupM figures say the UK is the fastest-growing mature advertising market a ...
- Disney Sweetens Fox Deal, Outbids Comcast's Unsolicited Offer
MediaDailyNews, Joe Mandese - Wednesday, June 20, 2018
Walt Disney Co. has sweetened its deal to acquire 21st Century Fo ...
- When Counterprogramming Becomes Counterproductive
Red, White & Blog, Joe Mandese - Wednesday, June 20, 2018
Webster defines womp as "an abrupt increase in the illumination of ...
- Kevin Hart And Lionsgate's LOL Bring Donald Mac Back With Lyft For Season 2
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 19, 2018
On Tuesday, the day Season Two premieres, Laugh Out Loud will r ...
- Is Advanced TV Set To Eclipse Linear TV?
Television News Daily, Devin Fallon - Wednesday, June 20, 2018
From a strategic perspective, it's likely the flow of dollars from line ...
- Lies, Damned Lies And Cable News
TV Watch, Fern Siegel - Wednesday, June 20, 2018
Each night on cable news, two sides employ different justifications and oft ...