- Adobe Advertising Cloud TV Launches, Ties In Search Intent Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 19, 2017
Adobe on Monday announced the launch of Adobe Advertising Cloud TV ...
- Global Pay TV Revenues Slow
Television News Daily, Wayne Friedman - Monday, June 19, 2017
The U.S. -- which still commands a dominant share of all worldwi ...
- Time Warner Seeks Snapchat Millennial Users With TV Snap
TV Watch, Wayne Friedman - Tuesday, June 20, 2017
Time Warner will invest $100 million in programming content for Snapchat. Pa ...
- Bang A Gong: The Dregs Of Summer Have Arrived
TVBlog, Adam Buckman - Tuesday, June 20, 2017
Summer is still the time for television networks to scrape the bott ...
- Report: About Half Of Broadband Customers Pay For OTT Video Service
Around The Net In Television, Gavin O'Malley - Monday, June 19, 2017
Nearly half of U.S. broadband customers report paying for at least o ...
- ARF Audience Measurement Conference 2017: Media, Models, Methods
MediaDailyNews, Tony Jarvis - Monday, June 19, 2017
In addressing the increasingly complex and diverse media measurement and data analyti ...
- Vocativ Lays Off Edit Staff To Focus On Video
Publishers Daily, Sara Guaglione - Friday, June 16, 2017
The shift in digital publishing in favor of distribution on social med ...
- Olympic Channel Debuts, Promotes Upcoming Games
Television News Daily, Wayne Friedman - Friday, June 16, 2017
The Olympic Channel launches next month and will air year-round Olympics spor ...
- Local TV Station Retrans Revs Climb, But Slow Rise For Digital Ads
Television News Daily, Wayne Friedman - Friday, June 16, 2017
This year, local TV stations will pull in gross retransmission revenue equati ...
- Fox TV Group Taps Ryan As CMO
Television News Daily, Wayne Friedman - Friday, June 16, 2017
In a new position, Shannon Ryan will be responsible for all marketi ...
- Trump Loads His TiVo, America Time-Shifts News Shows
TV Watch, Wayne Friedman - Monday, June 19, 2017
Networks like to see consumers saving TV shows. They also like ...
- Megyn Mauls Moron: Kelly Hits Stride In Masterful Jones Expose
TVBlog, Adam Buckman - Monday, June 19, 2017
Megyn Kelly made Alex Jones look like an idiot. And if th ...
- Don't Get Mad, Get Sizzle: How Tech Is Taming Local Programmatic TV
MediaPost Weekend, Wayne Friedman - Saturday, June 17, 2017
Programmatic TV operations are trying to promise local TV station sellers ...
- Who Wins: JPMorgan Or Alex Jones?
MediaDailyNews, George Simpson - Thursday, June 15, 2017
What are we to think of JPMorgan Chase pulling its ads ...
- Analyst: Upfront Forecast To Move Slower, Smaller Gains
Television News Daily, Wayne Friedman - Thursday, June 15, 2017
While TV's upfront advertising market continues early negotiation talks, one estimate n ...
- Viacom Starts New Advanced Ad Unit
Television News Daily, Wayne Friedman - Thursday, June 15, 2017
Viacom's Advanced Advertising group will partner with clients to create multiplatform audience-targeti ...
- Fox News Gets New Tag - And Other Descriptors
TV Watch, Wayne Friedman - Friday, June 16, 2017
Fox News Channel has a new tagline: "Most Watched. Most Trusted." Consideri ...
- The Info War Is On, And Alex Jones Is Beating Megyn Kelly
TVBlog, Adam Buckman - Friday, June 16, 2017
An information war is being waged by conspiracy theorist Alex Jones again ...
- Facebook Backs Big Reality Show
Around The Net In Television, Gavin O'Malley - Thursday, June 15, 2017
Among other original content efforts, Facebook is reportedly backing a reality sho ...
- DataXu, Placed Connect In-Store Consumers And Targeted TV
Digital News Daily, Tobi Elkin - Thursday, June 15, 2017
DataXu and Placed, a provider of location-based attribution services, on Thursday sa ...
- Premium TV/Video Ads Grow, More Demo Guarantees
Television News Daily, Wayne Friedman - Wednesday, June 14, 2017
Premium TV/video advertising -- TV networks programming content on advertising-supported digital ...
- OTT Package Prices Drop
Television News Daily, Wayne Friedman - Wednesday, June 14, 2017
A first-quarter 2017 survey from TiVo says the average price that U. ...
- Netflix Is Rivaling Cable, But Will Consumers Buy Multiple Services?
TV Watch, Wayne Friedman - Thursday, June 15, 2017
Many U.S. cable subscribers also have Netflix, or other subscription video ...
- 'Batman' Forever? Adam West Made His Peace With That
TVBlog, Adam Buckman - Thursday, June 15, 2017
Adam West's death last week served as a reminder of a ...
- Time Spent Viewing Long-Form Video Has Strong Uptick In Q1
Digital News Daily, Philip Rosenstein - Tuesday, June 13, 2017
The majority (63%) of time spent on digital video content across a ...
- NBC Creates Video News Unit For Social, Digital Platforms
Digital News Daily, Wayne Friedman - Tuesday, June 13, 2017
NBC Left Field is a digital video journalism unit that will ma ...
- Honda Odyssey Helps 'Keep The Peace'
Marketing Daily, Tanya Gazdik - Tuesday, June 13, 2017
Creative shows how the minivan delivers all the connectivity and flexibility ...
- A Message For The Vocal Minority In Marketing
Media Insider, Cory Treffiletti - Wednesday, June 14, 2017
As an industry, we need to focus on the voices of t ...
- May C3 TV Ratings Take Big Dive
Television News Daily, Wayne Friedman - Tuesday, June 13, 2017
May's prime-time commercial TV ratings for both broadcast and cable networks register ...
- Fox, Affiliates Fight Over New OTT Service
TV Watch, Wayne Friedman - Wednesday, June 14, 2017
Fox will be offering a live national Hulu feed, where it wi ...