- Nielsen Unveils 'National' Out-Of-Home TV Service Based On 44 Markets
MediaDailyNews, Joe Mandese - Monday, October 24, 2016
Weeks after unveiling a plan to introduce out-of-home measurement of television viewi ...
- National TV Prices Firm Up In September: Cable Gains, Broadcast Erodes
MediaDailyNews, Joe Mandese - Monday, October 24, 2016
The national TV advertising marketplace firmed up in September, following a histor ...
- CW's Seed Will Showcase 'Tough Mudder'
Online Video Daily, P.J. Bednarski - Tuesday, October 25, 2016
The CW ordered a new reality series from Tough Mudder, the na ...
- Early AT&T/Time Warner Merger Reports See Trouble Ahead
Television News Daily, Wayne Friedman - Monday, October 24, 2016
Wall Street investors aren't so sure the nearly $85.4 billion deal th ...
- McCarthy Promoted To President, MTV, WH1, Logo
Television News Daily, Wayne Friedman - Monday, October 24, 2016
Chris McCarthy has been promoted to a new position -- president ...
- Alive And Still Kicking: Norman Lear On 'American Masters'
TVBlog, Adam Buckman - Tuesday, October 25, 2016
A year ago, when Norman Lear published his memoir, suddenly he w ...
- UPDATE: Far From Netflix, But Amazon On A Roll
VidBlog, P.J. Bednarski - Tuesday, October 25, 2016
Amzon's streaming video service is growing faster than predicted. But with 1 ...
- AT&T Marketing Practices Part II: Zeroing In
Garfield at Large, Bob Garfield - Monday, October 24, 2016
If you are one of the handful of Americans who still watch ...
- TV Buyers Care More About Price, Size Than Brand
Marketing Daily, Aaron Baar - Wednesday, October 19, 2016
Although tv makers are putting great effort behind building their brands a ...
- AT&T, Time Warner To Merge Into New Media Behemoth
MediaDailyNews, Joe Mandese - Saturday, October 22, 2016
More than 30 years after federal regulators broke up AT&T's monopoly ...
- The Politicalization Of Television
MediaDailyNews, Gary Holmes - Monday, October 24, 2016
There was a time when television was a unifying force in th ...
- HBO Now May Not Survive AT&T-Time Warner Merger, Lawmaker Warns
PolicyBlog, Wendy Davis - Monday, October 24, 2016
AT&T's planned merger with Time Warner "would create a mega media conglomera ...
- TV Ad Spending Slips In September; Overall Media Spend Higher
Television News Daily, Wayne Friedman - Friday, October 21, 2016
Overall media spending for September grew 4%, with digital media rising, pa ...
- Brands See Horror With 'Rocky Horror Picture Show'
Television News Daily, Larissa Faw - Friday, October 21, 2016
Fox's "Rocky Horror Picture Show" did not catch fire among viewers ...
- National TV NFL Advertising Sales Slightly Higher
Television News Daily, Wayne Friedman - Friday, October 21, 2016
Although NFL TV programming is still suffering in ratings -- down doub ...
- What New FCC Restrictions Would An AT&T/Time Warner Deal Have?
TV Watch, Wayne Friedman - Monday, October 24, 2016
The lure of big content is evident: AT&T grabbing big cable networ ...
- Network With A Plan: CBS Monday Sitcoms Are Nearly Identical
TVBlog, Adam Buckman - Monday, October 24, 2016
CBS is hatching a new strategy to create cohesion on its Mond ...
- LiveStream Floats The Next Big Thing
VidBlog, P.J. Bednarski - Monday, October 24, 2016
It's what's up front that counts. Now, there's a LiveFronts event ...
- Weather Channels Its Inner Nerd: Uses Science To Attract Viewers, Brands Too
MediaPost Weekend, Wayne Friedman - Saturday, October 22, 2016
Weather isn't just about life-and-death events: tornados, hurricanes, floods, etc. Increasingly, it ...
- Is NBCUniversal Putting Another $200M Into Buzzfeed?
Around the Net In Publishing, Gavin O'Malley - Friday, October 21, 2016
NBCUniversal is reportedly planning to invest another $200 million into Buzzfeed, ...
- 2 Billion Home Networked Consumer Entertainment Devices Expected By 2019
Connected Thinking, Chuck Martin - Friday, October 21, 2016
A billion here, a billion there. The number of Internet-connected devices continu ...
- Nasty Men, Napping Women
Mad Blog, - Friday, October 21, 2016
Though Donald Trump has repeatedly and publicly spurned the idea of "deba ...
- The Royals' Queen Helena Finds Joy In Our Electoral Misery
Marketing Daily, Aaron Baar - Thursday, October 20, 2016
In advance of the new season of its show "The Royals," ...
- Post-Olympic Hangover, Top Ad Spenders Decline In September
MediaDailyNews, Joe Mandese - Friday, October 21, 2016
The U.S. advertising marketplace grew only modestly in September -- which nonethele ...
- NEW! Guns Don't Kill People, Toddlers Do, Says The Brady Campaign
Out to Launch, Amy Corr - Thursday, October 20, 2016
The Brady Campaign to Prevent Gun Violence launched an eye-opening PSA th ...
- Teads Enables Advertisers To Turn TV Creative Into Vertical Video For Mobile
Real-Time Daily, Tobi Elkin - Friday, October 21, 2016
Outstream video provider Teads is now offering vertical video with a 360-degr ...
- Third-Quarter TV Ad Ratings Sink
Television News Daily, Wayne Friedman - Thursday, October 20, 2016
Even with the airing of the Rio Olympics, commercial TV ratings ...
- Third Presidential TV Debate Lures 71M Viewers
Television News Daily, Wayne Friedman - Thursday, October 20, 2016
The latest presidential debate shows a slight uptick from the second deba ...
- Is AT&T Mulling A Time Warner Merger?
Television News Daily, Wayne Friedman - Thursday, October 20, 2016
In keeping with its promise to pursue TV-movie content producers, AT&T h ...
- Political Voters Split Along Brand Preference Lines
TV Watch, Wayne Friedman - Friday, October 21, 2016
Only two of the top 10 consumers media brands got high mar ...