- YouTube's Mohan Touts Trends Redefining Video Ads, Surges On CTV At IAB's ILM
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 10, 2021
eMarketer estimates more than 106 million U.S. households will watch streaming conte ...
- Google Adds Privacy Labels To Gmail App
Around the Net in Email, Ray Schultz - Tuesday, February 23, 2021
Google has added Apple App Store privacy labels to its Gmail ap ...
- YouTube Releases List Of 2020 U.S. Bumper Ads Leaderboard -- Top 6-Second Ads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 22, 2021
YouTube revealed its 2020 U.S. Bumper Ads Leaderboard Monday, featuring the t ...
- YouTube Reveals Product Roadmap For 2021, From Commerce To TV
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 17, 2021
YouTube continues to build out a suite of ways to monetize commerc ...
- YouTube First Platform To Earn MRC Content-Level Brand Safety Accreditation
Digital News Daily, Karlene Lukovitz - Wednesday, February 10, 2021
The designation -- which affirms that the platform adequately protects advertisers fr ...
- Florida Governor Takes Aim At Tech Companies
PolicyBlog, Wendy Davis - Thursday, February 4, 2021
Tech companies would face fines of $100,000 per day for de-platforming politic ...
- YouTube Expands CTV And Sports Offerings As Ad Spending Rebounds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 4, 2021
In 2020, YouTube experienced more than 40% growth in the U.S. f ...
- 23andMe To Merge With Virgin Unit, Goes Public As Just 'Me'
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 4, 2021
23andMe, a direct-to-consumer DNA testing service, on Thursday announced the intent ...
- Netflix Grows Daily Streaming Usage By 16% In 2020
Television News Daily, Wayne Friedman - Tuesday, January 26, 2021
Streamers recorded strong overall double-digit percentage digital video gains in 2020. ...
- Google Suspends Donations To GOP Election Results Deniers
Digital News Daily, Karlene Lukovitz - Tuesday, January 26, 2021
At least for this "cycle," GOP lawmakers who voted against certifying t ...
- Biden Names Slaughter Acting Chair Of FTC
Digital News Daily, Wendy Davis - Thursday, January 21, 2021
Slaughter has emerged in recent years as one of the agency's toughe ...
- Challenging Advertisers, Budgets Creep Monthly, Rather Than Yearly
Performance Marketing Insider, Laurie Sullivan - Thursday, January 21, 2021
The data shared Thursday by Analyst Aaron Kessler marks the beginning ...
- Former Google Software Engineer Claims YouTube Erasing 'Dislikes' For Biden Video
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 21, 2021
The videos were uploaded or streamed from the official White House governme ...
- FTC Chairman Simons To Step Down
Digital News Daily, Wendy Davis - Tuesday, January 19, 2021
FTC Chairman Joe Simons, who has led the agency since May 201 ...
- YouTube Security Flaw Exposes Data
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 20, 2021
The flaw gave hackers a way to access data and would ha ...
- YouTube Tests Way For Consumers To Shop From Videos
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 18, 2021
YouTube last week began testing a new way for people to fi ...
- Google Ads Data Hub Accredited By Media Rating Council
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 18, 2021
Google's clean room-based Ads Data Hub for measurement and analytics, which hel ...
- Google: Should Data, Technology Make Companies More Proactive Vs. Reactive?
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2021
Google's neural network-based techniques that utilize natural-language processing aim to identify tren ...
- Google Reportedly Hiding Some Australian News Site Content In Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2021
Reports suggest Google has been hiding some Australian news sites from sear ...
- Google To Pause Political Ads Through Inauguration Following YouTube's Ban On Trump
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 13, 2021
Google will suspend political ads along with any reference to "impeachment, inaugurati ...
- Google Hit With Antitrust Suit By Online Video Platform Rumble
Digital News Daily, Wendy Davis - Tuesday, January 12, 2021
"By unfairly rigging its search algorithms such that YouTube is the first-list ...
- YouTube Suspends Trump
Digital News Daily, Karlene Lukovitz - Wednesday, January 13, 2021
YouTube said Trump was suspended for at least a week for violati ...
- Hyundai Teases Ioniq 5 Via Videos
Marketing Daily, Tanya Gazdik - Tuesday, January 12, 2021
Three "Ultimate Camping" videos feature a camper using electrical appliances powered ...
- Disney+ Tops Netflix As #1 U.S.-Downloaded Entertainment App, HBO Max Achieves #8
Video Insider, Karlene Lukovitz - Tuesday, January 12, 2021
By the end of 2020, just 13 months into its launch, Disne ...
- Judge Sides With YouTube In 'Censorship' Suit By LGBT Content Creators
Digital News Daily, Wendy Davis - Monday, January 11, 2021
Siding with Google, a federal judge has dismissed a lawsuit by lesbia ...
- How Media Buying Changed And What Performed Best In 2020
Performance Marketing Insider, Laurie Sullivan - Friday, January 8, 2021
At least two-thirds of agencies said they believe targeted forms of advertisi ...
- vMVPDs Are A Bad Media Business To Be In: Analyst
Television News Daily, Wayne Friedman - Tuesday, January 5, 2021
vMVPDs don't have much to offer consumers, don't drive big profits a ...
- How YouTube Impacts Consumer Purchase Habits
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 30, 2020
To determine how much sponsored campaigns on YouTube influenced buying decisions, Gen.vid ...
- Google Services Just The Beginning Of Subscription-Based Offers In 2021
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 29, 2020
Apple created hardware, then a services business and subscriptions. Whether or n ...
- IAC/InterActive To Spin Off Vimeo As Streaming Skyrockets
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2020
The decision to spin off Vimeo shows how the rise of streami ...