- Barbie Shows Off Her COVID-19 Craft Projects
Marketing Daily, Tanya Gazdik - Friday, July 31, 2020
"We are always looking for ways to further engage our fans ...
- 'Advertising,' 'Data' And 'Targeting' Loom Large During Big Tech Hearings
MediaDailyNews, Joe Mandese - Thursday, July 30, 2020
"Advertising" and "marketing," and especially their use of "data," "targeting," and t ...
- Apple Co-Founder Sues YouTube Over Bitcoin Scam Videos
Digital News Daily, Wendy Davis - Friday, July 24, 2020
Steve Wozniak says fraudsters are using his name and image in YouTu ...
- Ad-Wise, YouTube Both Giveth And Taketh Away
Video Insider, Karlene Lukovitz - Tuesday, July 21, 2020
Google is further cracking down on some ads on both YouTube a ...
- NOM Names Brian Atwood, Veteran Ad Exec, To CEO
Data & Programmatic Insider, Laurie Sullivan - Monday, July 20, 2020
The amount of risky content served on platforms continues to force so ...
- Google Giving Preference To YouTube Clips
Around the Net In Digital, Gavin O'Malley - Wednesday, July 15, 2020
An investigation by "The Wall Street Journal" has found that Google retur ...
- Inside YouTube's Bias Recommendation Bubble
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 15, 2020
The Mozilla-funded project TheirTube gives people an opportunity to experience what YouTu ...
- WSJ Insists Google Steers Searchers To YouTube
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 14, 2020
The argument has festered for years. Does Google favors YouTube in i ...
- SVODs Amping Up Use Of YouTube, Facebook; Trailers Being Mixed With Other Formats
Video Insider, Karlene Lukovitz - Tuesday, July 14, 2020
SVODs upped their use of the social platforms, looking to grab sha ...
- BuzzFeed Multiplayer Channel To Stream New 'Sims' Reality TV Show
Publishers Daily, Sara Guaglione - Thursday, July 9, 2020
"The Sims Spark'd" will feature four episodes produced by EA and ELeagu ...
- YouTube TV Hikes Price By $15, Adds Viacom Channels
Digital News Daily, Karlene Lukovitz - Wednesday, July 1, 2020
The Google-owned SVOD blamed the increase, to $65, on the rising cos ...
- The Lincoln Project Baits Trump With Propaganda
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 1, 2020
Facebook has allowed a series of YouTube ads targeting Trump to r ...
- YouTube Bans Prominent White Supremacist Channels
Digital News Daily, Karlene Lukovitz - Tuesday, June 30, 2020
Google says a former KKK leader and others have violated its prohibiti ...
- 'The Dodo' Premieres First Full-Length Special, Partners With Kraft
Publishers Daily, Melynda Fuller - Thursday, June 25, 2020
The 30-minute live-action special was produced remotely and shares tips for famili ...
- YouTube Personalizes TV Viewing, Highlights Ad Tools In Its First Virtual Brandcast
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 25, 2020
YouTube's first virtual Brandcast focuses on personalization and authenticity to meet viewer ...
- Google Steps Up Privacy And Incognito Mode, Will Auto-Delete Data At 18 Months
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 24, 2020
Data had previously been kept indefinitely by default because, the company sai ...
- Black YouTube Users Accuse Google Of Restricting Videos Based On Race
Digital News Daily, Wendy Davis - Sunday, June 21, 2020
Four black content creators have sued YouTube for allegedly engaging in race-bas ...
- Fitness Equipment Brands: Time To Rethink Campaigns As Gyms Re-Open
Performance Marketing Insider, Laurie Sullivan - Friday, June 19, 2020
From dumbbells to kettlebells and storage for all, the sale of at-ho ...
- Justice Department Plans To Weaken Protection For Internet Companies Including Google, YouTube, Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 17, 2020
The Justice Department plans to propose changes to a law that protec ...
- YouTube Adds Direct-Response Ad Formats
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 18, 2020
YouTube is experimenting with new ways to make video ads actionable, dri ...
- YouTube Pledges $100M Fund To Black Creators To Develop Content
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 11, 2020
YouTube will host a live-stream fundraising event, with donations benefiting the Equ ...
- YouTube Updates Self-Certification Video Ad Guidelines Amid Social Unrest
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 9, 2020
YouTube self-certification is now rolling out to the entire community, and conte ...
- Ad Campaign Calls For Google Breakup As Alphabet Shareholder Meeting Begins
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 3, 2020
Freedom From Facebook & Google has launched a digital ad campaign targeti ...
- Marketers Bring Antitrust Suit Against Google
Digital News Daily, Wendy Davis - Monday, June 1, 2020
Three online advertisers allege in a class-action complaint that Google violates antitru ...
- D2C Brand Public Goods Tests Advertising Rules Around COVID-19
Digital News Daily, Laurie Sullivan - Friday, May 29, 2020
In response to price gouging, some publishers such as Google and Facebo ...
- Google Search Results Found Serving Up In YouTube App
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 26, 2020
Google reportedly began testing a new feature that serves search results fr ...
- YouTube Select Replaces Google Preferred, New Ad Formats Added
Digital News Daily, Laurie Sullivan - Tuesday, May 19, 2020
YouTube on Tuesday plans to launch a new global offering called YouTu ...
- One Quarter Of YouTube's Most-Viewed COVID Videos Push False Info, Conspiracy Theories
Digital News Daily, Karlene Lukovitz - Friday, May 15, 2020
Twenty-eight percent of 69 videos checked against factual data repositories were fou ...
- Google Meet Video Ad Demonstrates Future Of Video Calls
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 12, 2020
Google Meet released its first ad campaign on YouTube demonstrating how t ...
- Virtual Pay TV Providers See Little To No Help For Traditional Pay TV
Television News Daily, Wayne Friedman - Friday, May 8, 2020
Virtual pay TV providers for the first time ever have lost subscribe ...