Commentary
UK Ad Growth Figures Hide Print's Alarming Demise
- by Sean Hargrave , Staff Writer, December 2, 2019
There are two inescapable conclusions from today's release of GroupM figures showing a growth rate of 7.8% in UK ad spending this year followed by a 6.7% uptick in 2020.
The first is the very obvious point about growth. GroupM has updated its predictions for this year and next -- …
Sean Hargrave is MediaPost's London Editor. You can reach him at seanhargrave@btinternet.com.
