Analyst: National CineMedia Upfront 'Sold Out,' Albeit Lower Ad $

Even with advertising remaining “strong” since the movie theater industry’s restart, National CineMedia is projected to see lower revenue this year and next due to the COVID-19 pandemic, according to one analyst’s new estimate.

The in-theater movie advertising company, which runs a 20-minute pre-movie show featuring advertising messages, is estimated to get …

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