January 25, 2023
How Streaming's 'Platform Bouncers' Became The New Coupon Clippers
- by Joe Mandese @mp_joemandese, February 4, 2021
One of the unintended consequences of the explosion of subscription video streaming services -- and the ways in which they market themselves -- is that they are indoctrinating a new generation of entertainment consumers who are more like promotion-savvy consumer packaged goods customers looking for the next new deal.
That …
