Global AVOD Ad Revenue To Grow 144% By 2026, With U.S. Contributing Nearly Half

Advertising expenditures attributed to TV episodes and movies will rise 144% between 2020 and 2026 to reach $66 billion across 138 countries, according to the latest projections from Digital TV Research.

AVOD growth dipped to “only” 9.2% in 2020 due to cutbacks in spending during the COVID-19 pandemic -- but …

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