'New Economy' Brands First To Cut Back Due To Headwinds In Actual Economy
- by Joe Mandese @mp_joemandese, July 8, 2022
The “new economy” advertising sector is the one feeling the biggest pinch from the trend of the general economy. That’s the consensus of a panel of ad industry experts queried by Wall Street securities analyst at BMO Capital Markets.
“Ad budget cuts are being led by former emerging categories that …
