• Similarweb Reveals LLM Data Contract, CEO Succession Plan
    Now Similarweb has another revenue stream centered on large language model data training contracts with technology companies.
  • Rolling Stones Engage AI Deepfakes To De-Age Band In Latest Music Video
    Advertising and marketing are headed into a new era. One example is the latest video from The Rolling Stones for the band's single, "In the Stars."
  • YouTube Strategy Is Roadmap For LinkedIn
    YouTube rolled out interactive and immersive features including conversational AI search, gaming title cards, family groups, and chapter navigation to smart TVs and gaming consoles in its Q1 2026 update, but the company has its eyes firmly on artificial intelligence.
  • Comcast Connects 'Universal Ads' To AI Via MCP
    Moving performance advertising and marketing deeper into TV, Comcast has released a local tool via the Model Context Protocol open standard for connecting AI tools to external data sources.
  • Ad Workflow Woes Stalling AI Adoption
    A study by Taboola found the major barrier to broader agentic AI adoption in campaign management is the challenge of integrating these solutions into existing technology. But marketers say they would expand budgets outside of search and social if give the opportunity to run agentic across the open web.
  • CMOs Find AI Helps Adapt To Lower Budgets
    Gartner's spending survey shows how CMOs fund AI initiatives despite budget pressure and use the tech to support strategies. CMOs attribute the ability to do more with less to AI.
  • Will Advertisers Pay A Tax For Using AI?
    As AI begins to disrupt the economy, some believe states or the federal government can generate additional funds through a tax on AI computing.
  • Google AI Now Powers And Automates Bids, Budgets
    Google Search, Shopping, and Performance Max campaigns will soon have AI-powered bidding and budgeting to help advertisers meet and manage campaign goals.
  • Google Tests 'Remy': How Soon Before Agents Own The Ad Chain?
    Google's personal agent "Remy," currently being tested in the Gemini app, can act on behalf of humans - but the ad industry is only beginning to explore these advancements.
  • Local Digital Ad Growth Slows As Markets Mature
    Year-over-year digital ad growth has fallen to low single digits and is projected to dip below 3% by 2029 - the slowest pace in the past 18 years, according to a report released today by Borrell Associates.
« Previous EntriesNext Entries »