• Search Engine Guide, Tuesday, March 31, 2009 1:45 PM

Stoney deGeyter helps you control costs and manage ROI when outsourcing SEO projects with seven questions to ask potential SEO partners.

Some of the questions, especially those based on pricing, are not easy to answer. The question "How much should a SEO project cost?" is similar to asking "How much should a car cost?" Well, that typically depends on the make, the model and the extra built-in bells and whistles, deGeyter explains. "The answer varies a great deal and there are many factors involved in coming to any conclusions," he writes. "A few things that will be a factor in pricing is the quality of the firm or contractor you're hiring, their years of (combined) experience, difficulty in the project, expected results, and of course the actual services that will be performed."

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