Marketers Harness Email For Communication, Engagement With Consumers

  • by January 25, 2022

The growth in ecommerce has given marketers more ways to measure the outcomes of their advertising campaigns. Email is the most popular form of digital marketing, with 82% of U.S. advertisers saying they send electronic messages to existing or prospective customers, according to the Association of National Advertisers (ANA).

The …

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