- Top 'Intel' Stories Of 2019
Research Intelligencer, Joe Mandese - Monday, December 30, 2019
Readers of Research Intelligencer apparently are most interested in themselves, or ...
- How Anti-Semitism Happens Programmatically, And In Real Time
RTBlog, Joe Mandese - Monday, December 30, 2019
Apologies if today's "RTBlog" isn't technically about technology, but it is abo ...
- Trump Pence 2020 Goes Direct-To-Voters For Campaign Strategy
Marketing Politics Weekly, Joe Mandese - Friday, December 27, 2019
Trump Pence 2020 Campaign Manager Brad Parscale went direct-to-voters this morning ...
- Obama Ties Current POTUS As 'Most Admired Man' In 2019
Marketing Politics Weekly, Joe Mandese - Monday, December 30, 2019
Two President -- the current one and former President Barack Obama ...
- The End Of Sports: Dentsu AI Program Predicts Games Before They Happen
MediaDailyNews, Joe Mandese - Thursday, December 26, 2019
Dentsu, the Tokyo-based parent of Dentsu Aegis Network, Wednesday announced the deployme ...
- 'Crazy' Presidential Tweets: Pelosi Gaining On Sanders
Red, White & Blog, Joe Mandese - Thursday, December 26, 2019
For someone who has described himself as an expert on branding, t ...
- Interpublic-Sponsored Study Finds Prejudice Persists For Black Corporate Pros
Research Intelligencer, Joe Mandese - Thursday, December 26, 2019
Black professionals working in the Midwest are most prone to experience prejudi ...
- Holiday Specials Demand Spikes In November, Ebbs In December
MediaDailyNews, Joe Mandese - Tuesday, December 24, 2019
Demand for the major annual holiday season specials spikes in November, b ...
- November Turns In Highest Ad Demand Of The Year, But Falls 3.7% From 2018
MediaDailyNews, Joe Mandese - Tuesday, December 24, 2019
Demand for U.S. advertising reached its highest point of the year ...
- 1.3 Billion, And Counting...
Research Intelligencer, Joe Mandese - Tuesday, December 24, 2019
At presstime, the North American Aerospace Defense Command (NORAD) estimated more th ...
- Want A First Look At 2020? Give Us Yours
MediaDailyNews, Joe Mandese - Friday, December 20, 2019
MediaPost is collaborating with the equities research team at Raymond James ...
- Why Location Throttling Will Become The New Ad Blocking
RTBlog, Joe Mandese - Monday, December 23, 2019
It's no secret to programmatic traders that location tracking has become o ...
- Most Ad Execs Believe Advertising And Media Services 'Going Through A Difficult Time'
MediaDailyNews, Joe Mandese - Friday, December 20, 2019
A majority of ad industry executives believe the advertising and media servic ...
- Let Him Without Sin Cast The First Tweet
Red, White & Blog, Joe Mandese - Friday, December 20, 2019
Normally, I don't write much about religious media, and when I d ...
- Agencies More Pessimistic Than Marketers On Ad/Media Services Business, Offer Different Solutions
Research Intelligencer, Joe Mandese - Friday, December 20, 2019
Agency execs are somewhat more pessimistic about the direction of the ...
- How The President's 'Fox Feedback Loop' Has Reshaped American Politics
Marketing Politics Weekly, Joe Mandese - Thursday, December 19, 2019
The President's incessant live tweeting in response to comments made on F ...
- Multicultural Ad Growth, By Ethnic Group
Research Intelligencer, Joe Mandese - Wednesday, December 18, 2019
While overall multicultural advertising and marketing spending in the U.S. is growi ...
- Wearables, Hearables Approaching Critical Mass
Research Intelligencer, Joe Mandese - Thursday, December 19, 2019
The so-called wearables market -- wearable devices such as smartwatches, headphones, a ...
- Multicultural Spending To Expand 6.3% In 2020, Matches General Market Growth
MediaDailyNews, Joe Mandese - Wednesday, December 18, 2019
Advertising and marketing spending targeting multicultural audiences in the U.S. will expa ...
- 'Cats' Is Running On Broadway: This Time On Top Of Taxis
MediaDailyNews, Joe Mandese - Monday, December 16, 2019
To help promote the premiere of "Cats," the movie, Universal Pictures ...
- 80% Of U.S. Apps Found To Have 'Dangerous Permissions,' Many From China, Russia, South Korea
MediaDailyNews, Joe Mandese - Tuesday, December 17, 2019
An alarming analysis of mobile apps targeting users released today by Pixala ...
- Instagram Most Effective, Efficient Social Media Platform For Consumer Brand Engagement
Research Intelligencer, Joe Mandese - Tuesday, December 17, 2019
Instagram remains the most effective media platform in terms of generating respons ...
- WiFi Network Boingo Restructures, Cuts Ad Organization
MediaDailyNews, Joe Mandese - Saturday, December 14, 2019
WiFi network Boingo Wireless is restructuring and is cutting the staff ...
- GroupM Expands Share Of Big 6 Media Billings, 'All Others' Remains No. 1 In Total Market
Research Intelligencer, Joe Mandese - Monday, December 16, 2019
Despite being a year of corporate transition, GroupM bettered the media billin ...
- A Programmatic Trend That Gives New Meaning To 'Header Bidding'
RTBlog, Joe Mandese - Monday, December 16, 2019
It makes sense that programmatic would emerge as a viable solution f ...
- Nick Brien Out, Jacki Kelley In As Dentsu Aegis Network Americas CEO
MediaDailyNews, Joe Mandese - Friday, December 13, 2019
Dentsu Aegis Network has named Jacki Kelley to succeed Nick Brien ...
- C'est La Vie, France's Ad Market Poised For Tepid Growth
MediaDailyNews, Joe Mandese - Friday, December 13, 2019
Despite domestic social and political turmoil in 2019, France's ad economy wi ...
- TMG Taps Wavemaker's Korenfeld As President
MediaDailyNews, Joe Mandese - Wednesday, December 11, 2019
Oleg Korenfeld, Global Chief Platforms Officer of GroupM's Wavemaker unit, has le ...
- President's 'Fake News' Campaign Is Working, Albeit Mostly Among His Supporters
Red, White & Blog, Joe Mandese - Thursday, December 12, 2019
He began his presidency by declaring war on the U.S. news med ...
- Citing Underperformance, 'Poor Citizenship,' Influential Analyst Calls On Twitter To Replace CEO
Marketing Politics Weekly, Joe Mandese - Sunday, December 8, 2019
In a letter to Twitter's executive chairman, influential analyst and professors Sco ...