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Phyllis Fine is columns editor for MediaPost. You can reach Phyllis at

Articles by Phyllis All articles by Phyllis

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  • Persistent Power Of Press Borne Out By Recent Events by Phyllis Fine (Publishers Daily on 12/21/2017)

    Thanks for commenting. This piece is clearly labeled as "commentary," which is very different from news reportage, where facts are all. Opinions and emotions like "hope" are the mainstay of commentary.

  • How To Stream A Classic by Phyllis Fine (TV Watch on 07/12/2017)

    Thanks, George, for mentioning that 1991 nonfiction book. Though the TV show  "The Wire" does take some characters from the book, it does fictionalize their experiences. So I think it's safe to call it fictional. The book was also the original source material for the earlier TV show "Homicide: Life on the Streets."

  • Donald Trump, The Clickbait Candidate by Gord Hotchkiss (Online Spin on 08/25/2015)

    I'm Gord's editor at MP, so I don't usually comment on his posts. Still, I've been editing a lot of posts lately on Trump, as well as reading about him elsewhere. Sigh -- wish we didn't find the guy so irresistible as a topic. I'm afraid all this attention further legitimizes his candidacy. This column is the best, most thoughtful commentary I've read among many. Thanks, Gord, for your interesting historical perspective.

  • Guess Where Zsa Zsa Was On July 27, 1990? Decades Will Tell You by Phyllis Fine (TV Watch on 07/29/2015)

    You're kinda right, John. I realize now that calling Kuryakin a Russian spy could sound misleading. Though technically he was Russian AND a spy, he wasn't working for the Soviets, but for U.N.C.L.E. -- the presumed good guys -- and was indeed a co-star of the show. 

  • Episode 612: 'The Quality of Mercy,' or, Jewish Mothers, Crying Babies, And They Shot Kenny! by Barbara Lippert (Mad Blog on 06/17/2013)

    Thanks, Rob, for pointing out the mistake in the theme song quote -- "hot fudge" has been corrected to "hot dog" as the item that leads to loss of control for Patty, the girl "who's only seen the sights a girl could see from Brooklyn Heights." Shoulda sung the whole song to myself before editing! Phyllis MediaPost Editor

  • Better Than Death: Jaguar Gets Its Due by Barbara Lippert (Mad Blog on 04/26/2013)

    Editor's Note: Duly noted, and corrected.

  • Yes, It's The @!#'^% Technology by David Koretz (Publishing Insider on 10/20/2011)


  • Episode 11: The Gypsy and the Hobo by Barbara Lippert (Mad Blog on 10/28/2009)

    Just a note from behind the editorial scenes at MediaPost. I also thought, along with Dorothy, that Roger said "somewhat" to Annabelle's comment about still wanting her. But a quick check found that commenter Wendy Swiggett was indeed right: Roger actually said "So what?" So we corrected the text.

  • Set Top Box Research: A Call for More Open Dialogue by Ed DeNicola (TV Board on 08/07/2009)

    Here's a comment we just received from Erwin Ephron of the Ephron Consultancy:"The inadequacies of current set top box data have to be seen against those of current panel data. The Nielsen samples are far too small to accurately report fragmented TV. This is a panel cost problem which cannot be solved. The Nielsen in-tab response rates are too low for the panel to be considered a random sample. This cannot be solved. With some work set top box data can improve both. If we were starting today to measure TV, combining set top box and panel data would be the measurement model of choice." Erwin Ephron

  • Esquire by William J. McGee (Magazine Rack on 04/23/2009)

    Editor’s Note: In response to this post, MediaPost received the following email from Nathan Christopher, director of public relations for Hearst Magazines: Many thanks for featuring Esquire in "Magazine Rack." However, in the interest of accuracy, I wanted to correct a couple of points made in this article. -- Esquire's February issue was never called out for ASME violations. There was never any doubt that what we did was within the guidelines. More to the point: The February cover flap opened to reveal more editorial about the issue -- cover lines and an image. There was an ad on the BACK side of the flap, just like on a traditional cover. But Esquire did NOT have an ad on the cover. Regarding both the February and the May issue covers, here's something that's really important to note: These were editorial creations. In both of these cases, the focus was on editorial, not advertising. They were created to further reader engagement and push the boundaries of print, not to create new advertising opportunities, although that was certainly a primary benefit. -- The May cover showcases three men -- Clooney, Obama and Justin Timberlake, not "25 other guys." -- Our October 2008 eInk cover did not contain blinking lights. That was actually eInk itself (electronic ink). No lights were involved. Thanks for your attention to this. We always enjoy reading the column, and would believe you'd want to be as accurate as possible within it. <P> <P> <P> <P>

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