- Amid Faltering Sales, Gap Launches 'Dress Normal'
Marketing Daily, Sarah Mahoney - Friday, August 22, 2014
Themed "Dress Normal," the San Francisco-based retailer says the campaign is ...
- Consumers Drag Heels On Back-to-School Shopping
Marketing Daily, Sarah Mahoney - Thursday, August 21, 2014
"As the shopping season draws to a close, budget-conscious parents are like ...
- With Kitchen, Lush Expands Its Digital Reach
Marketing Daily, Sarah Mahoney - Wednesday, August 20, 2014
Mark Wolverton, president and CEO of Lush North America, tells "Marketing Daily ...
- Less Print, More Digital Drive Home Depot's Sales
Marketing Daily, Sarah Mahoney - Tuesday, August 19, 2014
Powered by a healthy demand for tools and seasonal gardening products a ...
- Amid Strong Sales, Nordstrom Launches Give-Back Brand
Marketing Daily, Sarah Mahoney - Friday, August 15, 2014
The collection of well-priced classics includes washed denim under $100, comfy pla ...
- With Falling Traffic, Walmart Reports Weak Results
Marketing Daily, Sarah Mahoney - Thursday, August 14, 2014
Walmart lowered its financial forecast for the full year, citing pressures fr ...
- JCPenney Rocks Results; Kohl's Falters
Marketing Daily, Sarah Mahoney - Friday, August 15, 2014
According to YouGov BrandIndex, parents considering buying back-to-school clothes at Penney fe ...
- Despite Gen Y Efforts, Macy's Loses Steam
Marketing Daily, Sarah Mahoney - Wednesday, August 13, 2014
Disappointing second-quarter sales results -- combined with the news that all reta ...
- Kenneth Cole's Fall Campaign Targets Social Change
Marketing Daily, Sarah Mahoney - Monday, August 11, 2014
The new effort, called "Look good, for good," is bolstering nonprofit projec ...
- In Turnaround Try, Puma Taps Troublemakers
Marketing Daily, Sarah Mahoney - Friday, August 8, 2014
A spokesperson tells "Marketing Daily" that the brand campaign brings "the valu ...
- Battered Lululemon Takes A Transitional Pose
Marketing Daily, Sarah Mahoney - Friday, August 8, 2014
Looks like the upheaval at Lululemon may be working its way towa ...
- Toys R Us Puts Coolest YouTube Dad Behind Camera
Marketing Daily, Sarah Mahoney - Tuesday, August 5, 2014
By day, Daniel Hashimoto toils as a special-effects guy at Dream Work ...
- Will National Ads Help Whole Foods?
Marketing Daily, Sarah Mahoney - Tuesday, August 5, 2014
The ad campaign announcement comes at a tricky time for the fo ...
- For Back-to-College Crowd, Macy's, Target Tap Vid Love
Marketing Daily, Sarah Mahoney - Monday, August 4, 2014
The stakes for back-to-college are high: The National Retail Federation says th ...
- Deloitte Q&A: The Vanishing Back-To-School Season
Marketing Daily, Sarah Mahoney - Friday, August 1, 2014
Amid the flurry of forecasts about how much (or maybe how littl ...
- Hottest Retail Categories: Food, Fashion And Furnishings
Marketing Daily, Sarah Mahoney - Friday, August 1, 2014
Grocery giant Albertsons registered a 432.7% gain, primarily from acquisitions. Boston-based Wayfa ...
- Fighting Apathy, American Heart Association Rebrands
Marketing Daily, Sarah Mahoney - Friday, August 1, 2014
The nonprofit has focused on teaching people about the improved health th ...
- Whole Foods Misses Estimates; Lowers Forecast Again
Marketing Daily, Sarah Mahoney - Thursday, July 31, 2014
The retailer released third-quarter results that came in below industry analysts' expectation ...
- Back-to-School Crowds Rethink Online Shopping
Marketing Daily, Sarah Mahoney - Wednesday, July 30, 2014
As parents tiptoe toward the start of a new school year, ...
- More Head To Retail Clinics for Chronic Woes, Prevention
Marketing Daily, Sarah Mahoney - Monday, July 28, 2014
Typically staffed by nurse practitioners and physician assistants, the clinics are sti ...
- Forrester: Cross-Channel Sales To Reach $1.8 Trillion
Marketing Daily, Sarah Mahoney - Sunday, July 27, 2014
As consumers become increasingly adept with their smartphones, physical retailers can expe ...
- Best-Loved Grocers: Hy-Vee, Publix, Wegmans, Costco
Marketing Daily, Sarah Mahoney - Thursday, July 24, 2014
Despite declining traffic and spending, most Americans say traditional grocery stores a ...
- TargetExpress Test Takes Aim At Gen Y
Marketing Daily, Sarah Mahoney - Wednesday, July 23, 2014
Target, struggling to attract customers, has taken the wraps off its fir ...
- Skechers To Leverage Demi Lovato's Social Swagger
Marketing Daily, Sarah Mahoney - Tuesday, July 22, 2014
Skechers has tapped pop star Demi Lovato as its latest face, a ...
- Record Results At Six Flags; Other Parks Strong
Marketing Daily, Sarah Mahoney - Monday, July 21, 2014
In further evidence that Americans are dialing up the fun factor th ...
- To Win Hispanics, Brands Need Customized Strategies
Marketing Daily, Sarah Mahoney - Thursday, July 17, 2014
Major brands know they need to more effectively target Hispanic consumers, w ...
- JCPenney, Macy's, Sears Flexing BTS Muscles
Marketing Daily, Sarah Mahoney - Thursday, July 17, 2014
It may seem like summer just got here, but for the large ...
- NRF: Back-to-School Spending To Climb 5%
Marketing Daily, Sarah Mahoney - Thursday, July 17, 2014
By grade, spending will be heaviest among families with high school student ...
- Levi's CEO Goes Social: 'I Do So Wash My Pants'
Marketing Daily, Sarah Mahoney - Tuesday, July 15, 2014
Chip Bergh, who says he hopes to elevate the conversation about h ...
- Millionaires Love Costco, Home Depot And Lowe's
Marketing Daily, Sarah Mahoney - Monday, July 14, 2014
New research from Mintel finds that high-income consumers even love the private-lab ...