MAD London Editions for November 2017
MAD London - Thursday, Nov. 30, 2017
Mindshare Sets Blockchain Trial, Will Test 'Tokenized' Media System
Google Accused Of Breaking Privacy Laws For iPhone Owners
Ford, WPP In Talks About Their Future Relationship
Donald Trump Puts Down Theresa May In Twitter Row Over Sharing Far Right Posts
Journalists Among 20 Staff To Lose Jobs At BuzzFeed In London
Why GDPR Is Good For Online Advertising, Even Ad Tech
Brands Turning To Amazon, Looking For Safer Display Ad Platforms
Lord Burns, Former Channel 4 Chairman To Head Ofcom
BMW Hands Retail Marketing Role To Zone
Rule By Trump Tweets Put The US-UK 'Special Relationship' Under Strain
MAD London - Wednesday, Nov. 29, 2017
AKQA's Evans Resigns After Internal Investigation
FIFA Is Struggling For 2018 World Cup Sponsors
Accenture Interactive Wins Global Maserati Assignment
Facebook And Twitter To Assist Fake News Inquiry
M&M's Debuts Sequel To 'Faint' Holidays Spot, To Air In 12 Markets Globally
BBC Launches Box-Sets To Take On Netflix This Christmas
Underage Social Media Use On The Rise
The Consumer ID: Survey Probes Their Email Attitudes
Regulator Likely To Tell TV Stations To Spend More On Kids' Programmes
FIFA's Sponsor Issue Isn't Just Corruption, But Brand Indifference
MAD London - Tuesday, Nov. 28, 2017
Initiative Wins Lego's Global Media Assignment
YouTube Autocomplete Search Terms Deepen Paedophilic Concerns
Facebook, Hulu, Carat Among Companies Awarded Anti-Fraud Seals By TAG
Sky Calls On EU To Bring US Tech Giants To Book
Amazon Targets OTT Video Providers With New Suite of Products
YouTube Boycott Grows As More Big Names Drop The Channel
Read All About It -- American Actress To Become Princess -- Read All About It
Scared Of Cyber: Consumers Fear Burglars Less, Study Shows
Amazon Makes It Easier To Create VR, AR, 3D Apps
Accenture Appointed Global Customer Experience Agency For Maserati
Press Regulator Launches Low-Cost Libel Dispute Scheme
Right-Wing Columnist Katie Hopkins Dropped By Mail Online
YouTube, What Part Of Terror And Paedophilia Confuses You?
MAD London - Monday, Nov. 27, 2017
Why Black Friday Sales Rose, But Not On The High Street
Meredith Acquires Time, Inc And Gains Scale: 135M Combined Readers
YouTube Boycott List Is Growing
UK Consumers: Email Marketers Are Bad At What They Do
ISBA To Talk Over YouTube Concerns With Google
High Street Is Hoping Cyber Monday Will Make Up For Weak Black Friday
Ad Blocking Comes Full Circle: Online Bank Uses Newspaper Ads To Reach Blockers
F1 Launches New Logo
Will One Platform Rule All Brands?
New Rules Set To Control Drones In UK
MAD London - Friday, Nov. 24, 2017
Wheat From The Chaff -- How Publishers Must Strive To Survive
GroupM's MediaCom Retains New Business Crown Through Q3
'Strike Friday' Hits Amazon In Germany And Italy
NextUp, U.K. Comedy Streaming Service, Launches On Amazon Channels
YouTube Faces Another Boycott Over Kids' Videos
AI Tech Shows Coke's Googlebox Campaign Wins Festive Ad Battle
MAD London - Wednesday, Nov. 22, 2017
Chancellor Backs UK On Digital Tech, Warns US Tech Giants On Tax
Worldwide TV Still Dominates Consumers' Video Views
Instagram Live Stories Is Beating Snapchat For Daily Users
Twitter Partners With Innovid On Video Ad Delivery, Measurement
Group M Raises UK Ad Spend Growth Forecast
TV Is Thriving, Even Among Millennials
Cloud Formation: Best Practices For Computing Way Up There
BMW To Use Snapchat's AR Filters For New Car Launch
Uber Fires Security Chiefs Over Undisclosed Hack Of 57m Users
AO Blames 'Britain's Got Talent' Sponsorship For Losses
MAD London - Tuesday, Nov. 21, 2017
WPP Backs Down In War With Bain Over ADK
WPP's About Face On ADK: Holding Company Agrees To Tender Its Shares
RT Editor Responds To Claim Google Will De-Rank News Agencies' Content
Russian Twitter Trolls Quoted 80 Times In UK Media
'The Economist' Debuts Special 2018 Issue
Direct Traffic Is Biggest Influence On Search Listings
Amazon Inks International Streaming Deal For AMC Shows
The 'Financial Times' Hits 700,000 Paying Readers For First Time
Debenhams Hands Mother Its Creative Brief
Russian News Sources Deranked By Google In Fake News War
School Threatens Parents With Legal Action Over Facebook Posts
Content Marketing Gets Massive Vote Of Google Confidence
MAD London - Monday, Nov. 20, 2017
Trinity Mirror Must Buy Express Or Cuts Will Be Deeper, Exec Warns
2017: A Year To Forget For The Big Holding Companies
Black Friday Search Trends Identified In Study
MPs Unite To Draft A Law To Protect 'Gig Economy' Workers
OTT Network Cheddar Launches In Europe
40% Of Festive Spending Will Take Place On Black Friday
Germany Takes Top 'Nation Brand' Ranking, As U.S. Drops to Sixth
Two-Thirds Of Ads Will Be Programmatic By 2019
The Times Calls Out YouTube For Exploiting Children
GDPR And ePrivacy Directive Present Opportunities
Jaguar Land Rover Moves Ahead With Driverless Cars
Poor Christmas Predicted As Financially Strained Customers Stay At Home
Unilad Temporarily Blocked By Facebook
LEGO Ditches The Siloes To Listen To Its Users
MAD London - Friday, Nov. 17, 2017
Murdoch Is Right On Print Growth -- Swapping Fivers For A Pound Has Little Future
WPP's Latest Salvo In ADK/Bain Battle: We'll Buy More Of The Agency
Premier League To Increase Live Games, Saturday Night Fixtures Likely
Havas Reports Slight Improvement In Q3 Results
Havas Shrinks By 11% In The UK After Unilever And Pernod Ricard Cut Spend
MPs Call For Facebook To Come Clean On Russian Interference In UK Politics
Twitter Seizes Verification Badges To Fix System Failures
M&S Named Top Retail Storyteller, Apple Retains Top Spot Overall
'Trinity Mirror' And 'The Economist' Sign Up To Trust Indicators
Trinity Mirror Titles Hit Hardest By Circulation Drops
The Sun And Independent Leads Online News Audience Growth
MAD London - Thursday, Nov. 16, 2017
Google Solicits Support In Battle Over 'Right To Be Forgotten'
Murdoch Reveals 'Tremendous Damage' Digital Is Doing To Print
Forbes Teams With Accountability Board To Offer 'Membership' Service
Twitter Reverses Verification For Far Right Activists
Agency Of The Year Winners Revealed
CMO Budgets Hit A Plateau, Is Proving ROI To Blame?
MediaPost 'All Stars' Unveiled
Starbucks Hands Iris Its EMEA Creative Brief
Duke Of Cambridge Launches Anti-Bullying Initiative Backed By Facebook and Snapchat
Shoppers Respond To Emotion-Packed Subject Lines: Study
'Gay Times' Editor Suspended Over Hate Posts
CHI And Partners Wins P&G's Lenor From Grey London
Social Can Be Good For Branding
Pssst! Are You Ready To Learn How To Smash Black Friday?
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