Marketing Daily Editions for February 2009
Marketing Daily - Friday, Feb. 27, 2009
The View From Your Window
Can Bankers Still Bank On Golf To Build Business?
Lower-Cost Positioning Pays Off Big For Safeway
Beattie Moves Up At Jaguar North America
Verizon To Offer LG Versa Next Week
Mobile Chocolate From Godiva
Dunkin' Donuts Adding Stores In Atlanta
Hardee's Lets The People Talk
Freebies + Social Media = Hot Restaurant Strategy
Appliance Makers See Hope In Rebate Program
Consumers Spend Nearly $100 Per For Mobile Apps
CMOs Look To Web For Improved ROI
Sears Slashes Advertising, Gains From Layaways
BIA: Local Advertising Continues Downward Spiral
Marketing Daily - Thursday, Feb. 26, 2009
Del Monte Reports Exceptionally Strong Quarter
Edmunds: Hyundai, Audi Trade Oscar For ROI
ACN To Launch Product Via 'Celebrity Apprentice'
What's Scarier, The Recession Or Consumers' Behavior Because Of It?
Lexus Leads J.D. Power's Service Index
Census Says Fewer Kids At Home
Who's Buying Watches?
P&G Expands Venus Shaving Line
Consumers Spending Less On Rx Drugs
Enviro Group Launches Online Issue Campaign
7-Eleven Working Up Mo-Joe Blends
Collateral Peanut Damage Dampens Smucker's Outlook
Marketing Daily - Wednesday, Feb. 25, 2009
Verizon Offers Urban Downloads
Is Fear Killing Your Brand?
Milk-Bone Picks First-Ever 'Spokesdog'
Who's Driving A Motorcycle?
Study Says Nintendo Tops In Game Ads
Bentley Revs Up Continental Supersports
Canon USA Wears Pinstripes
Ford Banks On Consumer Input With Fiesta Effort
NSF Uses Little Guys To Ratchet Up Awareness
Heinz Profits Up 11%; Marketing Spending Down
It Takes All Kinds Of Retailers To Post A Loss
Tesco: Did Fresh & Easy Err On Brand Positioning?
Micros Horning In On Majors' Market Share
LifeLock Uses 'Celebrity Apprentice' To Rev Marketing
Marketing Daily - Tuesday, Feb. 24, 2009
Carl's Jr. Teams With Skateboarder Dyrdek
Who's Remodeling Their Kitchens?
Little Caesars Building Rome Day After Day
Forever 21 Expands, Adds New Stores
Hardee's Launches New Breakfast Sandwich
Sherry Council Launches Awareness Effort
Refreshing Beverages Free Again On US Airways
Recession, Retailers Are Changing Your Customer
Penney Debuts Interactive, Virtual Runway Show
Artists Tell Of Loyalty To Microphone Brand
Economy Begins To Trump Environment
Quiznos Giving Away A Million Subs
'09 To See Lowest Growth Rate For Media In 30 Years
Email Helps Strengthen Tie To Consumers
Marketing Daily - Monday, Feb. 23, 2009
Who's Got A Housecleaner?
Hoover Calls On Clean Freaks To Rejoice
Boomers: The Middle Frontier
Cabot Offers Kosher Cheddar
Ford Builds Buzz Around Upcoming Fiesta
Fewer Than Half Of Marketers Use Online Metrics Gets Mileage From Blooper Shorts
Lowe's, Penney's Post Big Declines In Quarter
Sprint Calls In Oscar Ads
JC Penney Holds Market Spend, Increases Cinema Ads
Marketing Daily - Friday, Feb. 20, 2009
Edmunds: Many Drifting To Used Car Market
Sprint Nextel Loses Another 1.2M Customers
Outback Unveils New Menu With 15 Meals Under $15
Who's Using Hair Conditioner?
Brands Poised For Engagement During Oscars
Culver's Goes National With Oscar Ad
AmEx Gets Real, Offers Rewards Like Gas
New Skyy Flavor Looks To Ride Tiki Trend
ComScore: Online Sales Up, Concerns Linger
Miserable Economy Makes For Happier Customers
Marketing Daily - Thursday, Feb. 19, 2009
Jack In The Box Logs Disappointing Q1
Coffeehouse Diehards Are Novelty Seekers
OfficeMax Sales Down; It'll Test Small Format
Luxury Brands Are Adjusting To Economic Reality
Who's Exercising?
Nintendo To Launch DSi April 5
Sales Fall At Whole Foods; Optimism Remains
Papa John's Opens Dominican Republic Unit
EA Sports Heads Back To Reality With Pact
Downturn Stripped Bank Brands Of Value
T-Mobile Tests $50 Calling Plan
Marketing Daily - Wednesday, Feb. 18, 2009
Virgin Megastores Closing Times Square Store
Who's Banking Online?
Mobile Data Services On Verge Of Explosion
Why Authenticity Is More Important Than Ever
Giorgio Armani Opens Fifth Avenue Store
Cooper Tire, Kenda End Marketing Pact
Study: Coupons Make Consumers Blush
Wal-Mart Credits Ads With Leap In Awareness
Polk Says Stimulus Package Will Boost Auto Sales
Coke Zero Video Contest Invites 'Madness'
Travel-Related Emails Succeed More Than Others
Marketing Daily - Tuesday, Feb. 17, 2009
T.G.I. Friday's Offers B1G1 Entrees
Long John Silver's Intros Lower-Calorie Meals
Land O'Lakes Half Sticks Go National
Who's Drinking Bourbon?
Our Changing View Of Style
Relocation Means Money For Some Marketers
Reward Program Members Are Brand's Best Friends
Rosy Outlook For TVs, Especially Flat Screens
Diet Coke Net Event Features Hilary Duff
Pedigree Super Bowl Spot Finds New Life Online
Edmunds Director Speaks About Social Media Use
Marketing Daily - Monday, Feb. 16, 2009
NYSE Euronext Launches B-To-B Campaign
Brands Still Look To Celebs--With Wary Eye
The View From Your Window
NHL: Brand Resurrected
Nerf Celebrates 40
Kia Leverages 'Power To Surprise' In Ads
What's With Cheesecake And Dr. Phil?
Parents Seek Toys With 'Play Value'
BDO Seidman's First National Effort To Bow
Craftsman Retools NASCAR Relationship
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