Marketing Daily
Tuesday, February 17, 2009
  • Relocation Means Money For Some Marketers

    When people move, they shop. Epsilon reports that the average new resident spends $7,300 on everything from window treatments to take-out meals in the … Read the whole story

  • Who's Drinking Bourbon?

    These are the Top 10 DMAs in which adults say they drank a glass or more of bourbon in the last 30 days: 1 … Read the whole story

  • Our Changing View Of Style

    Stylish is one of those concepts we know when we see it. And in the midst of Mercedes-Benz Fashion Week in New York, it … Read the whole story

  • Reward Program Members Are Brand's Best Friends

    "Loyalty marketers should consider providing WOM channels to their active members and then find ways to recognize and reward them for engaging in WOM … Read the whole story

  • Rosy Outlook For TVs, Especially Flat Screens

    Two factors likely contributed to the increase in television sales in January: the Super Bowl and hype about the transition to digital broadcast television. … Read the whole story

  • Diet Coke Net Event Features Hilary Duff

    After each event, the footage is edited into Webisodes that are released weekly on the Style Series Web site and DBG's network. The network … Read the whole story

  • Pedigree Super Bowl Spot Finds New Life Online

    One Super Bowl advertiser has found a way to extend the reach of its TV spot to millions more viewers. Pedigree has partnered with … Read the whole story

  • Edmunds Director Speaks About Social Media Use

    We spoke with Sylvia Marino, executive director of community operations for automotive research and marketing site, who was part of a Webinar last … Read the whole story