Marketing Daily Editions for April 2021
Marketing Daily - Thursday, April 15, 2021
Altria, Juul Face RICO Claim, FTC Complaint
Tampax Will Sponsor A Women's Gaming Fest
Bed Bath & Beyond Bounces Back, Leans Into 'Home, Happier'
Battle For Tribune Publishing Takes On A Political Cast
Brands Expect To Spend More On Marketing This Year: Study
OMG, Relax! We Have Enough TP Now -- Maybe Too Much?
Nike Remains Most Valuable Apparel Brand
'WSJ' Editors Suggest Coverage To Reach More Diverse Audiences
Why Losing Targeting Is A Good Thing For Advertisers
Cookie Anxiety: Why Brands Are Sweating And What They Can Do About It
'NY Forever' Urges New Yorkers To Take Ownership Of City's Recovery
Marketing Daily - Wednesday, April 14, 2021
Nordstrom, Target, Whole Foods Set A Different Kind Of Earth Week
Procter & Gamble Partners With Major League Soccer
'Unbreakable' Game Controller From Fios Trolls Slower ISPs
Silk Teams With Daft Punk To 'Demystify' Plant-Based Products
Dunkin' Perks Up CarMax Test Drives
New TikTok Campaign Attempts To Make Mask Wearing Cool To Kids
Walmart Taps Former Disney Exec As First CCO
'Time' Magazine Accepts Bitcoin, Plans Crypto Video Series
Hasbro To Market $700 Robotic 'Transformers' Toys
Reuters Names Alessandra Galloni As Editor-in-Chief
Going For The Big Spend: B2C Marketers Boosting Their Messaging Budgets
Goodwill Orange County, Donate Life CA Team For Organ Donation Drive
Two Consumer Groups Have Heightened Concerns About Brand Safety
Marketing Daily - Tuesday, April 13, 2021
MakeSpace Ads Bring The Funny: 'We Won't Take Your Farm Animals'
BarkBox Gives Up On Domino's But Gets Last Laugh
Walmart Taps Former Disney Exec For Marketing
Formula E Plans Likely Return To Brooklyn
Apple Building TV With Built-In Camera, Speaker: Report
Airbnb Intros New Safety Protocols
Gawker Is Returning With Leah Finnegan As Editor
Brand Makeover For Recently Merged Summit Medical Group And CityMD
Lacoste Promotes L.12.12 Fragrance In New Campaign From Publicis Luxe
Email Is Basis Of A New Content Engagement Analytics Platform
Brand Bonding: Most Consumers Remain Loyal During The Pandemic
Marketing Daily - Monday, April 12, 2021
Levi Strauss Sees Bright Skies Ahead, Readies New Ads
Omnicom Encourages Asian Representation In Ads
Baymont Seeks 'Buddy Of The Year'
BJ's Wholesale Club CEO Unexpectedly Dies
Jimmy Bars: From Corporate Foodservice To 7 Countries
Uber Launches Verification Program, Seeks To Curb Carjackings
The In-Box Renaissance: Purple, RentPath Prepare For Email's Next Star Turn
Top 10 Newspapers See Print Circ Fall By Double Digits During The Pandemic
Showcasing Its Technology, Cox Reimagines The School Play
Gen Z Desires Big-City Life And Jobs That Make A Difference, Study Finds
Some Consumers Are Ready To Shop In-Store, But Will Continue Their Digital Habits
The Weekly 'Forward' Newsletter Renamed 'Looking Forward'
Do-Nothing Data: Salesforce Survey Finds Hurdles in Access And Usage
Marketing Daily - Friday, April 9, 2021
Teen Passions: Chick-fil-A, Amazon, Racial Justice
Jaguar Land Rover, SiriusXM Extend Agreement
Patagonia CEO Calls On Other Companies To Oppose Restrictive Voting Laws
Tillamook Encourages Cream Cheese Breakups, Suggests 'Eligibles'
Kia Avoids Using 'Minivan,' Plays Up Utility Features
Soma Expands Bra Donation Program
Sexism In Advertising Is (Still) Not So Sneaky
B2B Brands Offered New Selling Capabilities Through Technology Partnership
Goldfish Cracker Brand Eyes Taller Eaters With New Campaign
Tribune Breakup Would Reverse Years Of Consolidation
TBWA\Chiat\Day LA Leads Effort To Curb Vaccine Skepticism Within BPOC Community
The Growing Victim List: Data Breaches Rose In Q1, Hitting More People
Unilever Confirms It Is Conducting Multinational Media Agency Review
Marketing Daily - Thursday, April 8, 2021
Buying Rocksbox, Signet Moves Into Jewelry Rental
Yes, You Are That Bitter! Hop Valley Beer Can Prove It To You
Naked Juice: 'Strip Away' Daily Hassles With A Smoothie
Best Buy Tests Pilot Of Annual Membership Program
Rockies Bumps Atlanta To Host All-Star Game
Starbucks Launches Reusable Cup Trial
Faced With Existential Threat, Cadillac CMO Shifted To 'Live' Interface
Cox Reimagines The School Play In Connections Campaign
Budweiser Teams With Ad Council On COVID-19 Campaign
Cannes Lions Festival Going All Digital For Second Straight Year
Marketers Are Hampered By Data Immaturity: Study
Most Consumers Are Using BOPIS -- Or Will, Study Finds
The Buzz On B2B: Email Is Tops For Both Acquisition And Retention
Marketing Daily - Wednesday, April 7, 2021
Target, Walgreens Dial Up Vaccine Messaging
Ford Launches Vaccine PSA Featuring Multicultural Cast
Cacique Targets Mexican-Food Enthusiasts, 'Look-A-Likes'
White Castle Uses Recipe Campaign To Stoke Spring Cravings
Topps Goes Public, With Valuation A Cool $1.3B
Tip-Top Tech: Six Trends That Will Redefine Digital Marketing
Bidstream Data Could Threaten National Security, Senators Warn
CDC's Design Contest: Build A Better Mask
B2B Content Marketers Get Higher Salaries, Bonuses Than B2C
Ad Shop Instrument To Dedicate $3 Million In Services To Underserved Communities
Marketing Daily - Tuesday, April 6, 2021
Hillandale Farms Settles 'Price Gouging' Suit With 1.2 Million Donated Eggs
Ads From Website Developer Wix Play On Hacking Fears
LG Exits The Smartphone Business
Addiction Is The Supervillain In Vaping Prevention Comic
Miami Marlins' Stadium Is Now LoanDepot Park
Grove Collaborative Intensifies Its Fight Against Plastic
Mini, Cadillac Add Spontaneity To Marketing
Facebook Unveils New Ad Units Tailored For Streamers
Boston Invites Visitors With 'All-Inclusive' Campaign
Justice Department Warns About Fake Post-Vaccine Survey Scams
Digital Boomerang: New Online Customers Drive Boost In Returns
Marketing Daily - Monday, April 5, 2021
To Fight Skin Cancer, J&J's Neutrogena Makes Movies
GM Debuts GMC Hummer EV SUV During March Madness
Tide's 'Cold Callers' Push Detergent's Environment-Themed Campaign
Land Rover To Award Customized Defenders To Charities
How Beverage Brand Nerd Focus Provides Marketing Follow-Through
Coca-Cola CEO Challenges Voter Suppression Laws
Baking Engagement Into The Brand Cake With Betty Crocker
Minnesota Town Offers Chance To Swim With Alligators As April Fool's Joke
Restaurant Brands CMO Leaves For Activision Blizzard
Nexcare Duo Removes The 'Flinch Face'
Consumers Will Abandon Sites After Password Hassles: Study
The Sway Of The CCPA: How Consumers Have Reacted To The Law
Marketing Daily - Friday, April 2, 2021
Campbell Sells Plum Organics As It Chases User 'Stickiness'
White Claw Debuts A Flight Of Ads -- Instead Of Its Fans Doing It
Nissan Launches Brand Effort Featuring Entire Lineup
Lululemon Puts Its Brand-Building Muscle Into Mirror
P&G Agrees To Acquire Publicis Groupe
GM Commits To Spending 4% Of Ad Budget With Black-Owned Media
B2B Myopia: Brands And Visitors Disagree On What Works On Websites
Most U.S. Marketers Wanted To Quit At Least Once Last Year: Study
Delta Plans To Start Selling Middle Seats In May
Drew Barrymore To Launch Quarterly Lifestyle Magazine In June
Podcasting Is Putting The Sizzle Back In Radio -- Er, I Mean Audio -- Advertising
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