MediaDailyNews Editions for October 2012
MediaDailyNews - Wednesday, Oct. 3, 2012
Performance Pay Models: UM Fully Committed; Hearst Tries In Digital
Lazarus: Have Passion For Advertising, Promote More Women
Online 'Involvement' Propels TV Show Ratings
WPIX News Ratings Fall Precipitously During Blackout
NBC Owns Monday With 'Voice,' 'Revolution'
181 Magazines Launch So Far In 2012
NBC News Kills The Demographic, Personifies Its Viewers Instead
Lowe Named Managing Director, OgilvyOne
'Metro' Launches In Puerto Rico
NBC Orders More 'Revolution,' 'New Normal'
Where's Waldo Goes To VideoLand
MediaDailyNews - Tuesday, Oct. 2, 2012
Nielsen Leverages Online, TV Metrics
PRN Rebrands As Izon Media, Extends Cross-Platform Reach
'USA Today' Launches $1 Mil. Ad Competition
Ad Pros Advocate More Industry Creativity
Stronger Measurements: Viewers' Attachment To Shows, Categories
MSLO Secures PBS Sponsors
Agency CEOs: Mobile Ads Still Need Improvement
MEC Wins Beiersdorf Assignment
'Star Tribune' Signs With Hearst's LocalEdge
OWN Signs Tyler Perry
Murray To SVP, Marketing For Here Media
CNBC.com Debuts 'Futures Now'
MediaDailyNews - Monday, Oct. 1, 2012
Global Ad Spend Up 2.4%, Biggest Growth In Mideast, Africa
ZenithOptimedia: U.S. Ad Forecast Up, Internet And Cable TV Rising
Nielsen, CIMM Team For Digital Video Metrics
Mullahy Joins IMS As CEO
Magazine Employment Shrinks 29% In 10 Years
Helzberg Creates 'Revenge'-Inspired Jewelry Line
CBS Gets 'Big Bang,' Status Is 'Elementary'
Univision Names Ciurana President Of Programming, Content
TNT Renews 'Major Crimes'
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