MediaDailyNews Editions for October 2012
- MediaDailyNews - Wednesday, Oct. 17, 2012
- Arbitron Releases Radio Data To Mix Modelers, Move Expected To Impact Ad Budgets
- Omnicom's Wren Calls Earnings 'Solid'
- More Broadcast Hits Seen Via Time-Shifting
- DPAA Encouraged To 'Storyscape' And Focus On 'Recency'
- Discovery, IMAX Sony Launch 3net Studios
- MEC Wins LegalZoom Media Assignment
- Marketers Should Micro-Target 'Mass Affluents'
- Weather Channel Hit By Layoffs
- Luminate Touts Image-Based Ads To Magazine Publishers
- Radiate Names Shulman EVP, Sales
- Buzzam Radio App Curates Traditional Experience
- Zynga Launches Mobile Campaign With Honda
- MediaDailyNews - Tuesday, Oct. 16, 2012
- Carat Wins Macy's Broadcast, Digital Media Business
- Wall Street Journal Office Net Embraces RTB, Part Of Out-Of-Home Industry Shift
- Forecast: TV Ad Revs Growing, Overall Revs To Dip
- Despite Elections, Olympics, Holding Co. 2012 Revs Drop
- Next Issue Media: Magazine App Promotes Sales, Plans Marketing Push
- Gannett Revenue Hits $1.3 Bil, Broadcast Propels Rise
- Viewers Check Cable First, Then Broadcast
- Cable Subscribers Stick With Premium Packages
- TargetSpot Names Kline VP, Radio Sales
- Dentsu Asia Taps van Motman As CEO
- Correction: IPG Sponsors Hispanic Media Panel
- Can One TV Brand Reach 10 Billion Devices?
- MediaDailyNews - Monday, Oct. 15, 2012
- Agency-Client Conflicts Become Less Of A Headache
- Social-Media TV Biz Forecast To Hit $256 Bil By 2017
- Networks' Social Interactions Rose With VP Debate
- Clear Channel Seeks Debt Swap
- LIN Finalizes Deal To Add Stations
- Longtime NBC Ad Executive Gambelli Departs
- History's 'Men' Targets Beef Lovers In New Promo
- Marketers Slow To Embrace Hispanic Digital Media
- RLTV Signs Carriage Deal With TWC, Bright House
- Rite Aid Pays $800,000 To Settle False Advertising Charge
- Politics Makes Strange Bedfellows (And So Do I)
- Baby Boomers Past, Present and Powerful
- MediaDailyNews - Monday, Oct. 15, 2012
- Havas Taps Warren As First MD of MPG NY
- Mindshare Expands Communications Practice, Adds BP, CVS As Clients
- Mediabrands Audience Platform Launches In Japan
- GroupM Raids Omnicom's Boserup, Names Him Global Trading Chief
- Penske To End 'Variety' Pay Wall
- P&G: Consumer Insights, Engaged Marketing Critical To Future Success
- Ipsos Taps WPP's Greenwood To Run MediaCT
- 2012 Political Ad Spend To Hit $2.7 Bil
- Air New Zealand Names Draft FCB North American Agency
- McDonald's Focuses Marketing On Healthy Messages
- 'Chicago Tribune' Launches Ebook Collection
- Barclays Revises Ad Forecast, Dips Down
- Mag Bag: Millennials Read Mags on Smartphones
- CW's 'Arrow' Hits Viewer Mark
- Social Media Data Crumbs
- MediaDailyNews - Thursday, Oct. 11, 2012
- Broadcast Nets Hit The Median: The Big 4 Are Now 50+
- IPG's Amusement Park Entertainment Forms Sports Marketing Unit
- ABC News, Univision Join Forces In Miami
- Outdoor Partnership With Comcast, RCN Adds 1 Mil Homes
- Wall Street Journal Network Launches Private Ad Exchange
- Syndie Rivalry: 'Phil' Leads, 'Ellen' Chases
- 2012 Forecast: U.S. Mobile Ad Spend No. 1 Worldwide
- CBS Cancels 'Jersey'
- Amazon Makes Movies, Via Crowdsourcing
- The Whole Story - Reaching Active Auto Shoppers
- MediaDailyNews - Wednesday, Oct. 10, 2012
- Cutting Rosters: Clients Unhappy With Agency ROI, Performance
- DirecTV, CBS Renew Programming/Distribution Deal
- Univision Taps Internet Broadcasting To Monetize Station Sites
- Penske Buys 'Variety,' Extends Cross-Platform
- Gaming Use Brings More Men To TV
- Peacock Crows: NBC Trumps Rivals
- Saatchi Buys Arachnid, Ups Digital Reach
- GM Taps Ferguson For Global Brand Chief
- BBC America, PBS Air 2 'Masterpiece Theater' Titles
- 'Travel + Leisure' Launches New Home Page
- The Apple Parallel
- Taking Media, Emotional Barometer: The Path To Purpose
- MediaDailyNews - Tuesday, Oct. 9, 2012
- Rentrak Breaks Into Top 20 Market
- Gannett, Dish Settle Retrans Dispute
- Cable Subscribers Frustrated, Up Channel Surfing, Streaming
- Sony, Bridgestone In Court Over 'Kevin Butler' Ad Character
- Law Firm Asks Court To Keep Sorrell Libel Suit
- CBS Radio Buys 101.9 FM, Converts To Sports Radio
- Summer Viewing: Broadcast Shows Beat Cable's Best
- Google Play Lets Consumers Buy Content On Google TV
- CNN Films To Air Documentaries On-Air
- NBC Greenlights Extreme Adventure 'Get Out Alive'
- 'Totally Mad' Recounts 60 Years Of Mag's Satire
- Embracing Infinite Media
- MediaDailyNews - Monday, Oct. 8, 2012
- MediaCom Goes To Work For Retired People, Lands AARP
- Election 2012: Obama Outspends Romney On TV Front
- Oreos Celebrates Centenary With Super Bowl Ad
- Local Spot TV 2012 Forecast: Expected To Hit $20 Bil
- ABC Picks Up Celebrity Diving Show
- Omnicom's PHD Lands Unilever's Global Media Business
- Kia, DC Entertainment In Cause-Related Effort
- Lexus Drives Discovery's 'Winged Planet' App
- For Latinos, TV Viewing Is Family Affair
- Olympic Ads Net Brands Higher Recall, Likeability Scores
- New Orleans Residents Now Turn To TV For Local News
- Univision Taps Mandala As EVP
- Beware Of The Friendly, But Be Warier Of The Mean
- Last Chance To Nominate MEDIA Agency Of The Year
- MediaDailyNews - Friday, Oct. 5, 2012
- Futures: Industry Leaders Cite Integrated Tech, Content Delivery
- Cablevision, Walt Disney Ink Distribution Deal
- Broadcast Topped Cable For Presidential Debates
- Toys R Us Offers TV Via Tabeo
- Mag Bag: CDS Launches eEditions For Digital Metrics
- MediaVest USA Awarded Media AOR Duties For The Travelers Companies
- Outdoor Channel Looks To Increase Interest In Aerial Cameras
- Nightly News: Google Debuts WaPo's 'The Fold'
- Draftfcb Names Kaloff Global ECD, Beiersdorf Biz
- 'Native Advertising': The Slope Gets Slipperier
- MediaDailyNews - Thursday, Oct. 4, 2012
- Agency Business Grapples With Procurement Units
- 'USA Today' Guarantees Online Ad Viewability
- The Natives Are Restless: News Publishers Move Line Distinguishing Edit, Ad Content
- Media Deals Down, Transaction Values Up
- Study: Political Truth Is MIA, Viewers Trust CNN, Facebook
- ABC Wins Big Ad Demo: Higher-Income Viewer
- NBCU: Multiplatform Olympic Consumption Was Add-On
- MMA Advises 7% Mobile Ad Spend, Agencies Buy Lower
- Obituary: David N. Martin, Founder of The Martin Agency
- T-Mobile, MetroPCS Propose Merger
- Worldlink To Handle DR Ad Sales For Pac-12 Networks
- Correction: WPIX Receives Political Dollars
- Political Ad Tracker: Campaigns Spending More On the Ground Than Online
- The Whole Story - Sport and Social Viewing
