MediaDailyNews Editions for September 2017
MediaDailyNews - Friday, Sept. 29, 2017
Local U.S. Ads Rise Slowly, Digital Rockets
Social Media Delivers Sponsored Ad Revenues For TV Stations
Video Poised For Better Analytics, Higher Ad Rates
Digital TV/Video Advertising Views Up 17%
Too Good To Be True Is A Warning Sign
Netflix Loses Some Studio Content, Gains With In-House TV Shows
Call For Entries: Agency Of The Year Awards
Lou Paskalis And The Modalities Of Real-Time Marketing
Future Of TV Stations Includes Different Ad Prospects
Despite Trump's Input, Social Media Is A Useful Marketing Tool
Tullamore D.E.W. Launches Global 'Blend' Campaign
First Publicis Groupe Pulled Out of Cannes. Is WPP Next?
MediaDailyNews - Thursday, Sept. 28, 2017
Call For Entries: Agency Of The Year Awards
GroupM Launches Addressable TV Company Finecast
4As Names BSSP's Stern Chairman, Succeeding Horizon Media's Koenigsberg
Obit: Pioneering Magazine Publisher Hugh Hefner, Dead At 91
IPG Mediabrands Strikes Deal For Access To Acxiom Data
Nielsen Doubles Down On Digital, Acquires Visual IQ
Programmatic: Do You Want It Cheap, Or Safe?
Fall TV Shows Debut, 'Sheldon' Earns Comedy Stripes
Americans Want NFL To Keep Politics Out Of Football, Study Says
OTT: Is It TV Or Digital?
Americans Want NFL To Keep Politics Out Of Football, Study Says
Meredith Launches Wellness Brand, 'Strive'
New For Fall: In ABC Drama, Life Gets Complicated
TV's Supply-And-Demand NFL Formula: Take A Knee Or Stand
Time Inc. Joins Dentsu's Addressable Marketplace
TV Benefits From Social Media Buzz
Pay TV Still Too Pricey
MediaDailyNews - Wednesday, Sept. 27, 2017
Only A Third Of Ad Execs Trust Their Audience Data, Measurements
Trust Remains Major Challenge For Advertising Industry, CMO Council Says
comScore Launches Activation Product For Created Audience Segments
Target Signs Onto NBCU's Self-Serve Programmatic TV Option
Is OTT A Broadcast Or Digital Buy?
AdMore Inventory Available In Mediaocean Systems
Netflix Still Earns High Marks
Trump Engages In Locker Talk, NFL And TV Advertisers Back Free Speech
MediaDailyNews - Tuesday, Sept. 26, 2017
Analyst Refines Outlook, Says Digital Is Having A Moment: 'Not A Good One'
Local TV Broadcast Advertising Declines Among Core Advertisers
Simulmedia Signs Neustar For Verification
Have Clients Issued An 'Indictment' Of The Current Ad Agency Model?
Football In 2017: A Slow Decline?
Sorrell Vs. Auletta: Advertising Week's Thrilla In Manila?
Loews, Elicit, Spotify Win People-Based Marketing Awards
Amazon's M&A Strategy Evolves
MediaDailyNews - Monday, Sept. 25, 2017
Nielsen Sues comScore Over PPM Deal For New TV Service
ANA: Most Brands Handle Social Media For Sponsorships In-House
Facebook To Reveal Funding Behind Political Ads
CBS Signs Up For Nielsen's OOH Service
Former Varick Chief Rostkowski Embraces Machine Trading, Launches Self-Serve Platform
New Shows And Product Placements: Fall Season Starts Monday
Ad Council Extends Reach (Big Time!) With New Rubicon Project Alliance
Obit: Former RAB Chief Gary Fries, Dead At 76
Lawmakers Float New Regulations For Online Political Ads
As Facebook Pushes Political Ad Transparency, Will Linear TV Seek More?
Advertising Week Launches 'Great Minds Think Unalike' Campaign
The Disappearance Of Advertising-Supported Media
One Year Later: HP's Agency Diversity Report Cards
Breaking News: Advertising Pronounced Dead June 12, 2023
MediaDailyNews - Sunday, Sept. 24, 2017
Nielsen Sues comScore Over PPM Deal For New TV Service
ANA: Most Brands Handle Social Media For Sponsorships In-House
Facebook To Reveal Funding Behind Political Ads
CBS Signs Up For Nielsen's OOH Service
Former Varick Chief Rostkowski Embraces Machine Trading, Launches Self-Serve Platform
New Shows And Product Placements: Fall Season Starts Monday
Ad Council Extends Reach (Big Time!) With New Rubicon Project Alliance
Obit: Former RAB Chief Gary Fries, Dead At 76
Lawmakers Float New Regulations For Online Political Ads
As Facebook Pushes Political Ad Transparency, Will Linear TV Seek More?
Advertising Week Launches 'Great Minds Think Unalike' Campaign
The Disappearance Of Advertising-Supported Media
One Year Later: HP's Agency Diversity Report Cards
Breaking News: Advertising Pronounced Dead June 12, 2023
MediaDailyNews - Friday, Sept. 22, 2017
U.S. Ads Down In August, But Up 2.4% Year-To-Date
Google To Automate Refunds For Ads Running On DoubleClick
WeChat: Let's Talk
Facebook Releasing Thousands Of Russian Influence Ads To Congress
Why Wyeth's Christina Is Dragging Instead Of Walking --- And How You Can Help
Canoe Hits 100 Billion TV Commercials For VOD Programming
No View For You! Upcoming Shows Unavailable To TV Critics
The Trade Desk Starts Connected TV Audience Targeting, Attribution
Will Cable's Digital Efforts Hit A Wall?
MediaDailyNews - Thursday, Sept. 21, 2017
Advertisers To Upfronts: More Info On Content, Cross-Platform Data
NFL Ratings Sink In Second Week Of Season
Magna Upgrades U.S. Forecast For 2017
TV News Viewership Expands, MSNBC's Numbers Soar
Facebook Unveils Steps To Fix Hate Targeting, Reinstates 5,000 Terms Temporarily Disabled
Spotify Launches Self-Serve Ad Studio, Enables Long Tail To Create Three-Figure Professional Audio Campaigns
Loews, Elicit, Spotify Win People-Based Marketing Awards
Do Major TV Sports Retain High Value?
Havas Media Imports Its Global OOH Unit To The U.S.
ANA: Ad-Marketing Recruitment System Strained 'To A Breaking Point'
MediaDailyNews - Wednesday, Sept. 20, 2017
TV Stations' Ad Revenues Forecast To Sink 6.5% In 2017
NBCU, Time Warner, Viacom Tops In August Program, Commercial Share
It's Time To Think About, Well, Time
Blockchain Is Valuable To Advertisers
Getting Ahead Of A Changeable News Cycle: Q&A With Videa's Shereta Williams
MediaDailyNews - Tuesday, Sept. 19, 2017
Emmy Viewership Is Flat, Key Viewer Demo Loses Ground
OMD Gets A Management Makeover, New Global Headquarters
Emmys Underscore TV's Growing Emphasis On Viewers Over Advertisers
Streaming TV Services Up Production Budgets
Flexible NFL May Accommodate TV Ads Of Various Lengths
Centro Goes Native, Enables Sharethrough In-Feed Inventory Via DSP
Why Facebook Can't Stop Anti-Semitic Ads Without Cultural Context
Facebook Sharing Russian Ad Buys With Special Counsel Mueller
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