- MediaDailyNews - Thursday, March 31, 2016
- Live TV, DVR Viewing Rises, Even As Pay TV Shrinks
- JWT Fires Back, Says Johnson Distorted Martinez's Comments At Agency Retreat
- Instagram Expands Stream Limits To 1 Minute
- AOL Launches 2 New Video Ad Units For Publishers
- Hallmark Upfront Emphasizes Family-Friendly Programming, Focus On Holidays
- Cablevision Media, FourthWall Team For Data Analytics
- Dentsu Aegis To Acquire Darwin, One Of China's First Digital Agencies
- SMBs Turn To Email Marketing
- NFC Market To Reach $21.84 Billion By 2020
- Susan Cantor Named CEO Red Peak Branding
- Google Brings Auto Showroom To Mobile With New Search Ad Format
- Invoca Secures $30 Million To Reduce Wasted Ad Budgets
- Strategy Key To Email Marketing
- FilmOn Urges Court To Reject TV Broadcasters' 'Luddite Argument'
- Millennials Are NOT The Enemy
- Conde Nast Dives In
- AT&T's New Data Caps Could Prove Costly For Cord-Cutters
- MediaDailyNews - Wednesday, March 30, 2016
- NBCU Inks More Than $1 Billion In Rio Olympics Advertising
- Fox News Channel, Cable News Nets Soar In Viewers
- Think Macro, Act Micro: Study Reveals Sweet Spot Of Influencer Marketing
- Scripps' Upfront: Our Viewers Buy What They See
- March Car Sales Up 8%, Highest In Decade
- No Joke, McCann Japan Hires First Artificial Intelligence Creative Director, Starting April 1
- Publicis' Levy Clarifies 4As Remarks, Calls WPP's Sorrell Hypocrite
- Google Adds Telephone Fiber Service To Internet, TV
- Campbell Says Its Packages Will Be BPA-Free By Mid-2017
- Pinterest Rolls Out How-To Pins
- GroupM's Essence Opens 3 New Offices
- PopSugar Names Schiller CRO, Company Pushes Video Expansion
- Alphabet Struggling With Some Acquisitions
- For Gens Y And Z, In-Store Experience Is Critical
- The Case For Strong External Marketing Partnerships
- FCC Commissioner Wants Netflix Investigated For 'Misrepresentations'
- MediaDailyNews - Tuesday, March 29, 2016
- NCAA Scores $755 Million For TV Networks
- A Fond Look Back At The Republican Debates
- Emoji Marketing On The Rise
- Google To Redesign AdWords: Will Focus On Business, Simplicity, Data
- Transparency An 'Opt-In' Choice, Say The Agencies
- Fishing For Biz, Time Inc. Launches Harpoon: Media Shop With Regional Focus
- Pandora Gives McAndrews The Thumbs Down, Names Founder Westergren CEO
- Study: Few Marketers Using Mobile Marketing Strategies
- Starz Rebrand, New Messaging Unifies Its Pay TV Network Brands
- Beckman Exits Vice Media After 1 Year
- Marketers Eye Multichannel Networks For Content Distribution
- Games Still Dominate Mobile User App Spend
- Varick Media Management Adds AdsWizz As Audio Partner
- Niche Ad Networks Offer Differentiated, Curated Audiences
- WPP's Sudler & Hennessey Acquires Healthcare Marketer Viscira
- Facebook Prevails In Text-Spam Lawsuit
- MediaDailyNews - Monday, March 28, 2016
- Nielsen Shaves 2.5% Off Cable Nets, Erosion Appears To Be Accelerating
- Will Microsoft Back Yahoo's $10 Billion Price Tag?
- U.S. Ad Market Forecast 2016: A Good Year, But Some Slowdowns For TV, Radio
- Fairy Dust
- Judge In KSL Bankruptcy Case Slaps Its Former Law Firm With Big Fine
- On Marketing Hot Streak, Calvin Klein Tests Periscope, Snapchat
- Buick Gears Up For Multiple Launches
- 'Glamour,' Facebook Partner For Town Halls, Giving A Voice To Young Women Voters
- Snapchat Buys Emoji Maker Bitstrips
- Manufacturers Lauded With MediaPost Auto Marketing Awards
- DMARC Adoption Is Critical For Email Deliverability
- What To Do About Ad Blocking?
- How Mobile Is Transforming The Marketing World
- After Taking On Blockers, Le Figaro Group Partners With AppNexus
- Email Isn't Old School
- Olapic Acquires Piqora To Strengthen Support For Pinterest Campaigns
- FilmOn Loses Bid For Cable License In Illinois
- Netflix Dupes Smartphone Users With Secret Slowdowns
- Bot-topia -- Or, The Value Of A Good Edit
- MediaDailyNews - Friday, March 25, 2016
- Total TV, Video Consumption Grows Slightly In Q4 2015
- The IAB Wants To Help You Calculate Your Programmatic Costs
- Google Reveals Top Ranking Factors For Search Results
- comScore Redefines 'Households' As 'Devices,' Says There Are 10-12 Per
- Deconstructing 'Pitchapalooza'
- Rovi Reportedly Looking To Buy TiVo
- Netflix Launches Mobile Data Saver, Reveals How It Has Been Capping Data All Along
- 17% Of Users Drive 85% Of App Revenue
- Conde Nast Unveils New Programmatic Options
- Jesse Cahill Named NA Head Of Media At GroupM's Essence
- Key Political Moments Cause Spikes In YouTube Search, Video Views
- For WaPo News, Just Ask Amazon's Alexa
- Target Out To Digitally Disrupt Salad: How Fresh Is That Produce?
- France Fines Google For Failing To Censor Search Results Worldwide
- Young TV Consumers May Be Delaying Traditional Pay TV Services
- CPAs, Ad Council Look Beyond 'Pig' To New Efforts
- 'Do You Renounce Satan?' -- And Other Things Not Said At The 4A's Conference
- Should Advertising Be Punishable As Aggravated Assault?
- More On The Simplicity Imperative
- MediaDailyNews - Thursday, March 24, 2016
- Millennial TV Watchers Average 4 Non-TV Activities
- Justice Palin?! Judge For Yourself
- Advocacy Group Urges FCC To Curb Cross-Device Tracking
- Donald Trump's 'Raging Insecurities'
- Sorrell: Too Early To Condemn JWT Ex-CEO Martinez
- Your Management Style Will Determine Your Success As Marketer
- Pinterest Ad Biz Soars
- Tobaccowala: Why Is The Industry So Insecure?
- Streaming, Binge-Watching Take Hold In U.S.
- Discovery Communications Rolls Out One Discovery, New Marketing Unit
- Yahoo Search Revenue Forecast Declines, Overall Mobile To Rise, Analyst Says
- Advertising's Four Plagues: Viewability, Fraud, Transparency, Ad Blocking
- Machine Learning Gives Google Cloud Services Smarts
- Everson To Agencies: Flatten Yourselves
- Adobe Finds Marketers More Confident About Cross-Device Than They Should Be
- Publishers That Leveraged User Data Saw eCPMs Triple In Q4
- Parlez Vous Ad Blocking?
- Bloomberg Launches 'Hello World' Digital Series
- Videology Partners With Unruly To Diversify Inventory
- MediaDailyNews - Wednesday, March 23, 2016
- OTT Emerges As Fastest-Growing Source Of Ad Views, Accelerates Redefinition Of 'TV'
- TV Usage Falls In February; OTT Grows Overall
- Nike Increases Advertising And Digital Budget; Sales Up
- Horizon Launches New Creative Audio Unit
- Zimbalist Leaves NYT For Simulmedia, Will Lead Marketing
- New Approach At Publicis Groupe: 'Sapient Inside'
- Majority Of TV Consumers Want 'Skinny' Package, Less Than 20 Channels
- DDB 'Flexes' To A New Model
- IAB Viewability Primer Focuses On Publisher Side
- How Vandalism Will Save Advertising
- AppNexus Expands Video Buying, Adds New Video Demand Partners
- FTC Commissioner Julie Brill Steps Down
- Adobe Unveils New Marketing Cloud Powered By Data Science
- Bing Ads Testing Programmatic Ad Copy Creation
- AdSemble Launches Digital OOH Marketplace, Expands to New York, LA
- Broadband Adoption, Net Speeds Up Globally
- The GOP Fight: "Trumpism" v. Republicanism
- A Case For Bringing Marketing In-House
- FBI Shelves Showdown With Apple
- MediaDailyNews - Tuesday, March 22, 2016
- March Madness: Soft Early Ratings, Higher Ad Sales
- The Next Revolution Will Not Be Televised, But Instant-Messaged
- comScore Partners With Adobe For Cross-Device Measurement
- Syndicated Video Can Make Exclusives More Valuable For Online Services
- Obama: Google Plans To Bring Internet To Cuba
- ARF Re!Think 2016 Pushes Measurement Envelope
- Spotify Launches Mobile Ad Format Focused On Targeting
- NBCU Starts Content Studio For Branded Advertisers' Content
- Medium Spins Off 'Matter,' Creates Storytelling Company
- Smartphone Streaming On The Rise
- March Madness Sports Mobile Opportunities
- AppNexus Expands Video Buying, Adds New Video Demand Partners
- Judge Tosses Trademark Claims In 'Dirty Dancing' Ad Case
- Conductor, Adobe Give Advertisers Metrics To Prove Content Drives ROI
- Freedom Communications Backs Digital First Media Bid After Tribune Trouble
- Authors Guild Presses Supreme Court To Hear Appeal Over Google Books
- Tribune Publishing Faces DOJ Lawsuit After Successful Bid For 'O.C. Register'
- MediaDailyNews - Monday, March 21, 2016
- Zenith Downgrades Its Global Ad Spend Forecast
- Viacom Inks Big Cross-Platform Deal With comScore
- Digital Video Advertising For Traditional TV Tops $2 Billion
- Kantar Helps Sibling GroupM Shops Boost Their Planning Acumen With New 'Live Panel'
- Pop's Upfront Pitch: We're Growing, And Our Competitors Are Not
- P.R. Wild Pitches: Spring Edition
- Twitter Engagement During TV Shows Leads To Higher Rate Of Ad Recall
- Republican Debates Draw More TV Viewers Than Democratic, But Reach Is The Same
- Yahoo May Talk To Facebook To Acquire Tumblr Ad Biz
- Microsoft Gives Marketers Video Rating Data On Par With Traditional TV
- What Does AOL's Acquisition Of AlephD Mean? Q&A With ONE By AOL's Eldad Persky
- Apple CEO Tim Cook: 'No One Should Have A Key That Turns A Billion Locks'
- Marketers Make Greater Use Of Analytics
- TVEyes Battles Fox News Over Downloads, Asks Appeals Court To Nix Injunction
- Tribune Publishing Faces DOJ Lawsuit After Successful Bid For 'O.C. Register'
- It's Time To Connect TV & Social Advertising At The Hip
- Comcast Defends 'Stream TV' To FCC
- MediaDailyNews - Friday, March 18, 2016
- Martinez Out At JWT
- Averting The Apocalypse: JWT's 'Rape Guy' Resigns
- March Madness: Experts Say Playbook Has Changed
- Still Foggy About Donald Trump? Read This
- Google's Smart Reply Arrives On The Web
- If I Tell You To Buy This Car -- Or That One -- Would You?
- Twitter Makes App, Site Traffic Easier To Navigate
- AT&T Hosts Nationwide 'Addressable Upfronts'
- U.S. Ad Spend Up 10% In February, TV And Digital Climb
- What Does AOL's Acquisition Of AlephD Mean? Q&A With ONE By AOL's Eldad Persky
- Yahoo Email Privacy Settlement Moves Forward
- Sizmek's StrikeAd Opens Up Private Marketplaces For Mobile Marketers
- TV Show Complements 'Anglers Journal' Magazine Launch