
- MediaDailyNews - Thursday, March 17, 2016
- Free Money Is Earning Elections
- U.S. Media Market Expands To Highest February Yet, Long-Tail Brands Outpace Top 10 Categories
- Anyone Want To Talk About 'Better Call Saul'?
- eMarketer Reduces Twitter Ad Outlook, Cites Flat User Expansion
- Apple Begins Relying On Google Cloud, Analyst Confirms Relationship
- How The FTC (And Advertisers) Can Avoid Stifling Native Ad Innovation
- Rough February C3 Ratings For Overall TV
- Shopper Marketing: P&G, Unilever And Walmart Win Big At Effies
- Lord & Taylor's Native Woes May Just Be Tip O' The Iceberg
- Nielsen Finds Little Demand For Ads In Video-On-Demand, Apathy Growing
- Google To Give More Algorithm Weight To Mobile-Friendly Sites
- Almighty Spins Off Media Experience Practice, Focuses On Brand-Owned Ad Tech Solutions
- Will Google 360 Help Brands Better Understand Omnichannel?
- Michelle Obama: 'I Will Not Run For President,' But Will 'Keep Pushing'
- State Farm Creates Branded Integration For ABC's 'black-ish'
- WPP's Sorrell LEAPS To Another Big Windfall Bonus
- M&C Saatchi Acquires U.S. UX Specialist MCD Partners
- MediaDailyNews - Wednesday, March 16, 2016
- Lord & Taylor Settles FTC Complaint Over Native Advertising, Instagram Campaign
- Health Tech Or Wealth Tech?
- Why Customers Ignore Online Marketing And How To Fix It
- JWT Hires Top NY Lawyer To Head Investigation Into CEO Conduct
- Apple To Launch New Ad Formats In News App
- Time Inc., Nielsen Catalina Put Print In Cross-Platform Measurement Mix
- How 'Mr. Robot' Learned Its Lines
- March Madness = Billion-Dollar Ad Haul, Loss In Business Productivity
- Nat Geo Leaps Into Upfront Season With Programming On A Global Scale
- Google Adds Encryption Requests To Transparency Report, Holds Itself Accountable
- Fox TV Releases New Products For Ad Buys
- Meredith, Unconventional Studios To Produce Video Content For Millennials
- Pitney Bowes Uses IoT Data To Improve Operations, Physical Mail Delivery
- Future Vehicle Buyers: Gen Z Differs From Millennials
- Snapchat Discover Adds NowThis As Pub Partner
- Supersonic By ironSource Platform Supports Interstitial Ads
- The Future Of The Workplace
- MediaDailyNews - Tuesday, March 15, 2016
- Broadcast CPMs Rebound In February, Rise To Highest Level Since 2013
- 'Conscious Consumerism,' More Marketing Jargon Or A Genuine Movement?
- In Their First Rodeo, Five Promising Startups At SXSW
- Why Biz Stone Believes The Future Of Search Is, Well, You
- Cross-Platform Advertising: It's The Message, Not The Medium
- NYTCO Buys Digital Marketing Agency HelloSociety
- Comic-Con, Lionsgate To Debut VOD Channel
- Shutterfly Wants 'Faceprint' Privacy Battle Sent To Arbitration
- USDS Hacks Bureaucracy, Creates UX From White House Basement (No Garage Was Available)
- BlockBust Aims To Help Publishers Thwart Blockers
- U.S. Marketers Think Location Data Is Important, But Don't Trust It
- Sony Lowers Vue OTT Prices
- Publishers Turn To Email To Engage With Readers
- Leo Burnett Finds Susan Credle Successor In House
- Future Lions Calls On Entrants To 'Start Something'
- Lunny Tapped As Publisher For 'T Magazine,' Plans To Up Luxe Ad Opportunities
- App Annie Buys AppScotch To Enhance Data, App Biz
- MediaDailyNews - Monday, March 14, 2016
- Revenue? Who Needs Revenue?
- Wikipedia's Wales: We're Becoming A News Publisher
- Traditional Media Spend Slows, Digital Maintains Strong Growth
- Is The Future Of Content Going To Be Ruled By Machines?
- AT&T Tackles The NCAA Tourney
- The Algorithmic Influence On Brands
- WPP Has Probed JWT CEO's Alleged Misconduct For Weeks; JWT Launches Its Own Inquiry
- 420 Reasons You Should Read About The CNBC Of Cannabis
- U.S. Advertising Expected To Rise More Than 7% In 2016
- Expert Reveals Dark Side Of 'Dark Social,' Says Messaging Apps Enable Terrorist 'Command And Control'
- Gender Bias Still Exists In Silicon Valley And Beyond
- SXSW 2026: Robots Replace Uber Drivers, Provide Eldercare
- Newspaper, Magazine Revenues Fell In 2015
- CNN GOP Debate Ratings Drop 30%
- Obama To SXSW: Don't Fetishize Phones Above Values
- SXSW Attendees Flip For AMC's 'Preacher'
- Robots Catch Eyes At SXSW
- How Lufthansa Created Real Branding With Virtual Reality
- Wearable Data Gives Marketers That Real-Time Connection With Consumers
- Clear Channel Strikes OOH Deal With DC Area Airports
- Does Selling Content As Advertising Change The Economic Model?
- Agencies, Brands Debate Ad-Blocking Options At SXSW
- Yahoo Teams With NHL To Stream Free 'Game A Day'
- MediaDailyNews - Friday, March 11, 2016
- FCC Chief Wants Broadband Providers To Obtain Consent For Ad Targeting
- JWT Global CEO Gustavo Martinez Sued For Sexual Harassment
- Vanity Fair Deputy Editor Hutton Exits Magazine After 17 Years
- Carne Or Carney? Donald Trump And The Masses
- Big Programmatic TV Deals A Few Years Away
- ARF Re!Think 2016 Will Explore How Advertising Works Today
- Turner Sports, Snapchat Team To Let Fans Use Brand Logos
- 'Most Marketed Olympic Games Ever': Kill Me Now
- Less Than A Third Of Mobile Apps Use Deep-Linking To Make Content Search Easier
- Apple, Disney, Amazon Are Top 'Intimate' Brands For Women
- Music Streaming Proving Popular For Phone Users
- Immersv Launches First Mobile VR Ad Platform
- Time Inc. StyleHaul Partner To Create Ad Campaigns For Millennials
- MediaDailyNews - Thursday, March 10, 2016
- MSNBC Makeover And The White House Race
- Publicis Media Reorganizes Into 4 Global Agency Operations
- Ad Industry Launches Campaign Promoting AdChoices Icon
- Broadband Providers Can Learn Customers' Secrets, Despite Encryption
- Connected TV: Why Aren't Advertisers Flocking?
- Dentsu Aegis Network Acquires Analytics Firm Cardinal Path And Agency Group Adexpres
- The Dumb Part Of Google's Search Algorithm Just Got Smarter
- 3 Billion Email Users Expected By 2020
- Digital Streaming: Chromecast Gains; Apple TV Leads Overall
- Facebook Adds Video To Lead-Generation Mobile Ads
- Wendy's Awards Digital Shop VML With Full-Service Creative AOR Duties
- Placed Signs Up 40 New Business Partners, Adds Programmatic
- Google's AlphaGo Defeats Champion Player, Showing Power Of AI, Machine Learning
- Cadreon And Rubicon Project Partner On Direct Buying
- McKinney's Joni Madison Leaves After More Than A Decade As COO
- Hallmark Cards Intends To Take Crown Media Private
- Google's Fourth-Position Ad Conversions Highest Since Redesign
- MediaDailyNews - Wednesday, March 9, 2016
- SVOD Reaches Critical Mass, Penetrates Half Of U.S. Homes
- Why Podcasts Can't Swim With The Big Fish
- At Upfront, Game Show Network Outlines Winning Strategy: Produce More Originals
- Disruption 101
- Mode Media Survey Reveals How Branded Content Impacts Consumer Purchase Intent
- Havas Group Appoints Its First Chief Integration Officer
- Digital Media Ad Spend To Surpass TV In 2017
- Amsterdam Judge Orders Google To Reveal IP Addresses Of Fake Reviewers
- Google Wants Supreme Court To Nix Class-Action Over 'Parked Domains'
- Consumers Wary Of Smart Home Complexity
- Digital Marketing Strategies Changing Pharma Sales Models
- Pinterest Ads Manager Focuses On Monetizing Small Businesses
- Tribune Publishing, Wrapports Share Content
- JWT's Stefano Zunino Elevated To CEO Americas
- Zinio Announces Partnership With German Magazine Distribution Provider DPV
- Pandora Launches AMPcast To Connect Artists To Fans
- CNET Launches 'Technically Literate' Short Fiction Series
- MediaDailyNews - Tuesday, March 8, 2016
- Sagging Broadcast Demand Drags National TV Ad Costs Down In January, Cable Continues To Build
- The One-Two-Three Sucker Punch That Is Killing Digital Media
- A Scalable Method Of Identifying Ads: Interview with Ad-ID's Harold Geller
- Facebook Nixes Demand-Side Platform For Atlas
- comScore Stock Sinks 35%, 'Accounting Matters' Blamed
- 40% Of Americans Would Buy Digital Newspaper Subs (Maybe)
- Analyst Firm Uses Google Trends To Gauge Interest Levels In Amazon
- Former iCrossing Chief Scales Returns To Digital, Joins Investis As CEO
- Ford Only Automaker On Ethical Companies List
- Connected TV Device Adoption Remains Strong
- Study: TV Package-Goods Brands Lose Sales With Less TV Ads
- Google Opens Project Fi Mobile Network
- Finnegan Named President, Atlantic Media, Plans To Expand Brands Globally
- Clear Channel Outdoor Taps Rifkin As SVP Programmatic
- Google Takedown Requests Skyrocketing
- Is That A Gun In Your Pocket Or Do You Just Want A Pay Raise?
- Email Titan Ray Tomlinson Dies
- MediaDailyNews - Monday, March 7, 2016
- The Art Of The DEAL: IAB Proposes Explicit Value Exchange To Thwart Blocking
- TubeMogul Takes Direct Aim At Google In 'Manifesto For Independence'
- Agency Finds Most Consumers Virtually Uninterested In VR
- Fox News Sees Double-Digit Percentage Viewing Gains For Latest GOP Debate
- Top 10 Bedrock Principles Built On Marketing Sand
- Google Enables Search Exclusive Content In Query Results
- WPP Reports 5.3% 2015 Organic Revenue Growth
- Viacom Upfront Combines TV Land, CMT, Nick At Nite Into One Big 'Family'
- Horizon Hires Carat's Sarah Baehr For Digital Investment
- Traditional TV Audience Ages, Big Chunk Of Viewers 65+
- Amazon Shows How Search Becomes A Utility For IoT Devices
- Tribune Publishing Will Still Make Bid To Buy Freedom Communications' Papers
- Beachfront Media Makes Programmatic Buying Easier
- Medium Tips Hand On Monetization
- NBCU's Move Into Programmatic Positive Sign -- But More Work Still Necessary
- MediaDailyNews - Friday, March 4, 2016
- Leaning In On The Load: A Great Leap For The Gender Cycle
- ANA Study Finds Marketers Taking Programmatic In-House: Cites Transparency, Fraud
- If This Sells Products, God Help Us All
- Study Finds Only 40% Of Digital Buys Going To Working Media
- Will Trump Voters Be Trumped By GOP Establishment?
- AT&T AdWorks Launches Video Programmatic Platform
- At Season's First Upfront, Nickelodeon Stresses Star Athletes, Toy Tie-Ins
- Nielsen Completes Acquisition Of Pointlogic
- Ad Agencies Weigh In On Yahoo's Uncertain Future
- Netflix Growth Equals Midsize Cable Network
- Nearly 200% Increase In Mobile App Installs Driven By Increased Ad Spend
- Hearst, Verizon Team To Produce Millennial Mobile Content
- Facebook Adds Spotify To The Mix
- Research Shows Google CTRs Rising After Redesign - What About Conversions?
- Email Marketers Shouldn't Ignore Mobile Any Longer
- Tremor Video Reports Revenue of $174M For 2015
- Is WhatsApp The New 'Email Killer'?