MediaDailyNews Editions for January 2020
MediaDailyNews - Friday, Jan. 31, 2020
Craigslist Revenue Slides 27%, Marks First Significant Erosion Ever
Facebook's Ad Growth Declines In U.S.
Merkle's Vandre Named Chief Analytics Officer At Carat
Impact Vs. Frequency: Bloomberg's Super Bowl :60 Vs. President's :30s
Roku Is Dropping Fox Apps -- 2 Days Before The Super Bowl
On Eve Of A Political Ad Bowl, Americans Vote Against Politicizing The Big Game
Hispanics Show Strong Preference For English-Language Media
You Look Very Familiar....
Advertiser Leadership Critical For Cross-Channel Video Ad Measurement
Amazon Predicted To Report Much Faster Ad Growth
The NFL 2020 Brand Enjoys Higher Favorability Pre-Super Bowl
CIMM Launches TV Attribution Best Practices Study
Preparing For The Future Of Voice Advertising
MediaCom Assumes Global Media Duties At Hasbro
MediaDailyNews - Thursday, Jan. 30, 2020
Anti-Trump GOP Group Pushes Ads In Final Days Of Impeachment Trial
Network TV Ad Demand Turns The Corner
Spreading Coronavirus Could Affect U.S. Media, Concerns Mount Over Disney Properties
Google, Other Companies Temporarily Close China Offices Due To Coronavirus
Most Important Internal CMO Metrics -- Awareness, Sales, Media ROI -- In That Order
Nearly Two-Thirds Of Marketers Now Claim An In-House Agency
'The Guardian' Rejects All Fossil Fuel Ads
FDA Plans To Study Influencer Marketing
Super Bowl Roundup: Preview Of Beverage, Snack Spots
Jack Daniel's Finds A Way To Get Its Message Into The Super Bowl
Ad Groups Want California To Hold Off Enforcing Privacy Law
Warren Buffett Unloads His Newspaper Business
News Corp Goes Live With Its Knewz Site To Fend Off Google
Mark Penn: Impeachment Trial Is 'An Exercise In Political Rage'
Organizers Vs. Fitness Fans: A Look at Consumer Resolutions
MediaDailyNews - Wednesday, Jan. 29, 2020
IPG Mediabrands Signs Up For Nielsen Podcast Service, Signaling Milestone As An Ad Medium
Photographer Leibovitz, IPG's Roth, MediaLink's Millard Among 2020 Hall Of Famers
CNN, MSNBC Airing 90% Of Live Impeachment Trial: Fox, Not So Much
4 Big Media Brands Join Xandr's Community Marketplace
Liz Ross Departs Periscope
Tulsi Gabbard Presses First Amendment Claim Against Google
The Fundamentals Of An Evil Marketplace
Professor 'Horseman' Is Latest Of TV's Comical Acting Teachers
Has SVOD Adoption Plateaued?
VAB: TV Sports Viewing 'Preferred' To In-Stadium, Arena
Desktop Search Ads Gain Marketing Dollars, Giving Microsoft A Boost
MediaDailyNews - Tuesday, Jan. 28, 2020
Media Kitchen Creates 'Chief Of Staff' Role, Taps BCW's Springer
How Not To Forget: Google Breaks Super Bowl Spot You'll Definitely Remember
Fraudsters Use Grindr To Target Roku Apps, Turn $1 CPMs Into $25
Staying Human In The Age of Data
IMGN Taps Wavemaker's Mallin As Chief Brand Strategist
MRI-Simmons Breaks FourthWall, Enables Custom Audiences For Advanced TV Campaigns
CBS' 'Grammy' TV Viewing Down 6%, National Ad TV Revenues Up
Google Cookie Move Raises Concerns Of A Return To Last-Click Model
Wired: Trying To Make Sense Of How We Watch TV Now
How To Avoid In-Housing Disaster
Planters "Pauses" Mr. Peanut Campaign In Wake Of Kobe Bryant's Death
Content-Driven Campaigns Expected To Grow
Google To Charge Law Enforcement For Data Related To Search Warrants, Subpoenas
Branded Cities Taps Kronengold As Chief Brand Officer, Expands Beyond OOH
Ford's Falotico Named Automotive Marketer Of The Year
My Supermarket(s) Are In Danger
Dentsu Aegis Acquires Digital Pi
MediaDailyNews - Monday, Jan. 27, 2020
WhatsApp, Netflix, MSNBC, Fox And Other Media Brands Among America's Most 'Loyal'
Kobe Bryant Was Important To Ad World, As Well As Sports
Bloomberg's Political Spend Now At $258 Million
Fox Adds More Super Bowl Ads Despite 'Sold Out' Declaration
Hyundai Reveals Boston-Themed Super Bowl Effort
Public Political Ad Files Data Shows The Impact On Des Moines TV Market: Cost-Per-Point Pricing Disclosed
Facebook Should Absolutely Ban Or Regulate All Political Advertising
Facebook And FTC Urge Judge To Approve $5 Billion Privacy Settlement
Warner Digital Network Secures First-Look Deal With Mick Jagger's Rainy Day Podcasts
MediaDailyNews - Friday, Jan. 24, 2020
Pew Affirms Media Confirmation Bias, American News Consumers More Polarized Than Ever
Real (Serious) Time Blog: The Shift From Minutes To Seconds
The Impeachment Trial Is A Media Event, And You -- Not The Senate -- Are The Jurors
Impeachment Is A Boom For (Some) Right-Wing Media
Sales Data Shows Oscar Ad Prices Fluctuate Year-To-Year
Colorism -- The Elephant In The Advertising Room
New York Lawmaker Proposes Data Tax
The Shape Of Water: Vulgarity Clogs Awkwafina's Flow
Correction: PQ Media Analysis Share Of Time Spent With Ad-Supported Media, Not Media Revenues
Lionsgate To Retain Carat
Video Games As Part Of TV Ad Ecosystem
MediaDailyNews - Thursday, Jan. 23, 2020
Impeachment Is A Boom For (Some) Right-Wing Media
The Impeachment Trial Is A Media Event, And You -- Not The Senate -- Are The Jurors
RTB Reaches Tipping Point In 2020: Private Deals Top Open Market Trades For First Time
New York Lawmaker Proposes Data Tax
Old Spice Reinvents Decade-Old Ads For New Audience
The Shape Of Water: Vulgarity Clogs Awkwafina's Flow
Colorism -- The Elephant In The Advertising Room
Podcasts Are The New Black, With Many Shades Of Grey Within
'Bleacher Report' Promotes Stefanie Rapp To CRO, Gears Up Super Bowl Events
Lionsgate To Retain Carat
MediaDailyNews - Wednesday, Jan. 22, 2020
On The Eve Of Davos, Ad Industry Unveils Plan To Use Economics To Combat Unsafe Digital Media
2020 Consensus Remains Unchanged, Despite Dour Update By Dentsu Aegis
Dentsu Aegis Forecasts 3.9% Global Growth This Year, 3.3% Next
Netflix Explains Its Aversion To Taking On Advertising, Again
Netflix Adds 8.8M Subscribers In Q4, Intros New Viewership Reporting Method
McCann Worldgroup Taps IPG Mediabrands' Berwitz To Help With Communications
Facebook Editorial Argues It's Now 'Better Securing Our Elections'
Saucony Buys Streaming Super Bowl Ad
Baking Up New Strategies For A Post-Cookie World
MediaDailyNews - Tuesday, Jan. 21, 2020
Advertising's Share Of Time Spent With Media Continues To Erode
The World According To Goop: Gwyneth's New 'Lab' On Netflix
Fewer TV Ads Correlates With Program, Commercial Success
Volvo Plays Up Safety For Super Bowl Contest
Google Chief Calls For Suspension Of Facial Recognition Technology
Social-Video Platform Snibble Launches Feb. 1, Focuses On Enhanced Content-Ad Experience
Julia Louis-Dreyfus Signs Exclusive Deal With Apple TV+
CES: A Post-Mortem: Part Two
Joe Biden Takes On Section 230: Web Freedom Vs. Accountability
The NFL's Social Justice PSA
New Malware Scam Pretends To Be Greta Thunberg Invite: Report
MediaDailyNews - Monday, Jan. 20, 2020
MRC Revokes Accreditation For Hulu, Extreme Reach, Protected Media
Mindshare Reorganizes Performance Unit, Creates Transformation Consultancy
Can Ad Tech Solve The Media Believability Crisis?
New CBS CMO Benson Looks For Expansion Of Shows' Audiences
Media Supplier of the Year: The Media Rating Council
CES: A Post-Mortem: Part Two
Media Executive of the Year: Nick Brien
The 3 Rs Of Digital
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