MediaDailyNews Editions for March 2019
MediaDailyNews - Friday, March 29, 2019
Spark Foundry Lands A Piece Of NBCU's Media Business
Disney Announces Combined Post-Fox Upfront: Includes ABC, ESPN, Freeform, FX, National Geographic
Sony Sells Stake In Crackle To Chicken Soup For The Soul Entertainment, Crackle Plus Debuts
Direct Video Ad Deals Soar
Google Debuts 'Help' Campaign On MLB Opening Day, NCAA Sweet 16
Connected TV Rises, Broadcast Produces Best Overall Ad Metrics
NYC Sues Ballyhoo Media Over Floating Digital Billboards
Facebook Expands Ad Library Database, Search Options
Will Brands Change Facebook? Unlikely
Twitch's Squad Stream Encourages Video Partnerships With Broadcasters
Epix Rolls Out Streaming Service To Roku, Amazon Devices
Monday 'Tonight Show' Was Filmed On Samsung Smartphone
With Project #ShowUs, Dove And Getty Put Stock In Better Beauty Ads
Digital Gives TV Networks A Viewing Boost - But Where's The Money?
MediaDailyNews - Thursday, March 28, 2019
Ad Demand Plummets 5% In February, Tough Comp With Last Year's Winter Olympics Coverage
A+E Networks Leans Into Star Power, President Bush, To Pitch Marketers
Publicis Media Veteran Katie Ford Joins Twitter
NBCU Drives 'Shop With Golf' With Golf Channel
Veteran Ad Exec Launches Local Weather-Based Bidding For Search
Tru Optik, Oracle Data Cloud Strike Audience Data Deal
'Game Of Thrones' Center Of Big AT&T Cross-Brand Marketing Push
WFA Calls On Brands To Pressure Social Networks Over Malicious Content
Study: Few Readers Spend Money On Local News
Key 18-34 Demo Spends Most Time Surfing Digital, Video Content On Mobile
When Bias And Speculation Trump Good Reporting
NBC's 'Abby's' Is 'Cheers' Updated For 2019
MediaDailyNews - Wednesday, March 27, 2019
Read It Here First: Reddit Tops $100 Million Ad Mark
PHD US Taps Koziarski As Its New Chief Media Officer
OMD Taps Resolution's Manas As President, Chief Media Officer
A+E Network Offers Small, Medium Marketers Audience-Based Targeting
Adobe, Roku Partner On OTT Ad Targeting
IAB Tech Lab Tackles Changes To Browser Ad Targeting
Verizon, NFL Partner To Add 5G Football Game Features
2019's Top Contender For 'Media Person Of The Year,' Barr None
Adobe Automates Bidding Performance, Google Becomes First Publisher Integration
Conservative News Site 'Breitbart' Continues Downward Slide, Fox News Maintains Dominance
Facebook Cracks Down On Foreign Fake News Campaigns
Apple News+ Shows Promise For Publishers
Netflix's Future Marketing Plans Just Got More Complicated
MediaDailyNews - Tuesday, March 26, 2019
5 Days Of March Madness: Higher TV Ratings, Lower TV Ad Spend
GroupM Makes Case For Agency 'Optimism,' Says Ad Sector Needs To Be Redefined
Addressable TV Spending Growing To $3.4 Billion in 2020
Feds Reportedly Subpoena Marketer In Media-Buying Probe
White House Provides Enemies List To, Well, 'The Enemy Of The People'
Apple TV Channels And Apple TV+ Streaming Service Reveals
DAN's Brien: Agencies Are Too Passive
First America, Now The World: The Trade Desk Enters China
Spotify Acquires Parcast Podcast Studio
Bing Ads Removed 900 Million Bad Advertisements In 2018
U.S. Remains The Biggest Global Ad Growth Driver, By Wide Margin
Digital OOH Trade Groups Consolidate 'Best Practices'
Is In-App Advertising Safer For Brands?
A Bigger, All-Encompassing Apple TV - But At What Price?
Combat Sports Find New Home On Streaming Platforms
'Built To Suck,' Taking Responsibility
MediaDailyNews - Monday, March 25, 2019
MRC Proposes 100% Viewable Cross-Media Ad Standard, Defers Duration Weighting Until 2021
Zenith Upgrades Global Ad Forecast, Cites Stronger-Than-Expected Internet Advertising
Zenith: Programmatic Accelerates Global Internet Spending
Pandora Poised To Lose Audio Market Dominance To Spotify
TWA Plane Rolls Into Times Square
Why Pinterest Is The Future Of Advertising
Pinterest Heads Into IPO With Former Walmart Ecommerce Lead
Hanes Offers Michael Jordan Trading Cards
Kantar Data Reveals Behavior Patterns Of Amazon, Google Smart Speaker Owners
Kenshoo, Omnicom Media Group Partnership To Support Search, Social, Ecommerce
Study: More TV Advertising Can Mean More Dissatisfaction
Google, Facebook Scammed For More Than $100 Million In Fake Invoices
Christmas Cookies Are On The Brand Menu At Hallmark Upfront
In-Housing Is Not Killing Creative Agencies -- Though It IS Hurting Them
Roam Launches Roam TV Streaming Video Channel
Facebook Emails Raise New Questions Over Cambridge Analytica
Viacom Renews Carriage Deal With AT&T, Stock Rises
MediaDailyNews - Friday, March 22, 2019
Amazon To Push Video Ads Triggered By Search Queries
'Big Bang Theory,' 'The Masked Singer' Top TV Season
Ceros Rolls Out Updated Content Creation Platform
Global Theatrical Box Office Revenues Hit $41.1 Billion
Nat Geo Creates 'Sounds Of Future Ocean' To Draw Attention To Plastics Crisis, Hear It Now
Not Facebook's Fault (This Time)
OTA Fastest-Growing Acronym In Premium Video Advertising -- NOT OTT
Data Verification Company Picks Havas Industry Veteran For Americas President
Digital First Media Moves To Secure Financing In Hostile $1.7 Billion Bid For Gannett
How Instagram Will Change Search, Path To Purchase
MediaDailyNews - Thursday, March 21, 2019
USIM Stumbles Upon Single-Source Solution For Measuring Retail Traffic, Redefines Trading Zones
Viacom-DirecTV Fallout: Viacom Could Lose $2 Billion In Affiliate, Ad Revenue Declines
Viacom's Stock Takes Hit, DirecTV Warns Of Network Blackouts
LinkedIn Brings In Bing Data For Interest Targeting, Adds Lookalike Audiences
An Hourly Bidding Algorithm Launches For Amazon Advertising
Havas Media Bolsters Global Strategy Team With Nike, Sopexa Talent
Google EU Fine Of $1.7 Billion Related To AdSense
2019 'Erwin Ephron Award' Winner: Leslie Wood
Spotlight Cinema, M2M Team To Air Fashion Content During Movie Pre-Show
JW Player Adds Telaria, PubMatic, And EMX To Video Player Bidding Solution
Opt-In Privacy System Could Benefit Large Companies, FTC Chairman Suggests
Nexstar Sells 19 Stations To Tegna, Scripps For $1.32 Billion
Amazon Channels Adds MLB.TV Offerings
MediaDailyNews - Wednesday, March 20, 2019
ANA Wants Privacy Regime That Bans Some Practices, Allows Opt-Outs For Targeted Ads
Facebook Curbs Ad Targeting To Settle Civil Rights Lawsuits
IPG Lab Measures TV 'Viewability,' Finds Similar Levels To Digital
TV Connected Device Usage Holds, Shifts To Digital Platforms
Never Pick A Fight With A Cow That Can Milk Social Media By The Barrel
NCC Media Extends Its Digital Media Buying
Regions Bank Consolidates Media Account With m/Six
GroupM, 614 Group Announce Brand Safety Partnership
OOH Could Double Share Of Marketing Spend By 2025
Instagram Now Offers Ecommerce
Netflix Leans Into Interactive Programming With 'You Vs. Wild.'
MediaDailyNews - Tuesday, March 19, 2019
Client-Agency Trust Erodes, ANA Unveils New Consortium To Address It
Significant Rise In Digital Ad Fraud In Q4 2018
GroupM Advises 'Media-Focused' Marketers To Heed Martech
Recommendations, Algorithms Influence Consumer Streaming Viewership
Private Equity Firms Reportedly Begin Kantar Talks
MRI Data Reveals Two Distinct Cannabis Consumer Segments, Unique Media Patterns Too
On NBC, Fake 'Village' Is Supposed To Be Brooklyn
Apple May Emulate Netflix And Refuse Ad-Supported Content
Rep. Nunes Sues Twitter And Parodists Over Mocking Tweets
Electric Scooters Are The Perfect Personification Of SXSW Attendees
Changing Consumer Habits Spark Opportunity In Niche Streaming Space
MediaDailyNews - Monday, March 18, 2019
UM Wins TGI Friday's U.S. Media Assignment
Hulu Ad Revenues Forecast To Hit $1.82B In 2019
WPP Research Unit Consolidates Under Single Unified Brand Name: Kantar
NBCU, Sky AdSmart Team For Addressable Advertising
Live Snuffing
Fox's 'Tucker Carlson Tonight': Less Brand Advertising, More In-House Promos
Push To Give TV Commercials Content Ratings
OpenX To Move Identity Advertising, Marketing To Open Web
3 Media Agencies Lead The Pack In Forrester's Latest 'Wave' Report
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