MediaDailyNews Editions for March 2018
MediaDailyNews - Friday, March 30, 2018
Fox's 'Ingraham' Hemorrhages Advertisers After Parkland Tweet
NBC Incorporates Adobe Cloud Into Programmatic Offering
Less Than Minimum Wage -- Way Less
The Stink On Data: Will it Ever Go Away?
Accenture Scoops Up Meredith's Digital Agency
How Americans Rank, React To Corporate Crises
It's Time For Ad Buyers To Boycott Facebook
ANA: Industry Should Strengthen Privacy Rights
Hulu Adds The CW To Live Lineup
Havas Bets On Cryptocurrency With New Blockchain Practice
Republicans Feel More Underrepresented On TV Than Democrats
'Late Show,' 'Tonight' Are Close Rivals For Late-Night King
Is 'Roseanne' Return A Trend? More TV Shows About Nothing?
Microsoft Reorganizes: Puts Focus On Cloud, AI
Publicis Media Taps Ali Nehme For New Commerce Lead Role
Drone Market: What Goes Up Doesn't Always Come Down
MediaDailyNews - Thursday, March 29, 2018
Facebook Ends 'Partner Categories' Ad Targeting Program
AMC Forms Data-Driven Unit, Focuses On Media Planning
Native Supply Chain Expands 48%
LinkedIn Adds Video For Sponsored Content, Company Pages
Starcom USA Wins Red Bull NA Media Business
Time Spent In The Nielsen Universe: Ad-Supported Vs. Non-Ad-Supported
Stormy Daniels' Out-of-Home Lift Beats Olympics, Tiger Woods Too
Census Consensus: 'Citizenship' Would Be A Headache For Advertising, Media
Huge Shakeup, Shapiro Leaving For New Venture
Waze Launches Ads For Small Businesses
Future Skinny TV Bundles May Get Fatter
Viewability Holds Up As Programmatic Goes Up
Report: Trump Goes After Amazon, Stock Declines
Phenomenal 'Roseanne' Is The Talk Of TV This Week
Content Platform Outbrain Partners With Telaria To Offer Video Opportunities
Becoming A Media Entrepreneur: Q&A With Paxton Baker
MediaDailyNews - Wednesday, March 28, 2018
ARF Proposes New Standards For Consumer Data, Threatens To Rescind Cambridge Analytica's Ogilvy Award
Mozilla Releases New Tool To Block Tracking By Facebook
Marketers Find Programmatic Measurement 'Very Challenging,' Blame Agencies
CBS Wins Week With Stormy Daniels, March Madness
Open AP Grows Media Agency Accounts
Americans Overwhelmingly Concerned About Cambridge Analytica's Use Of Facebook Data During 2016 Election
In, Out Or Something In Between: Trends In Marketing Services
Turner Sports Launching 'B/R Live,' OTT Service
How OTT Growth Impacts TV Ad Spending
Programmatic Is Closing The Fraud And Safety Gap On Direct Buying
OTT Adoption A Matter Of 'Addition, Not Subtraction'
Video Publishing Platform Wipster Rolls Out Tools For Marketers
Streaming Apps Make Inroads Into TV's Dominance
Meredith Corp. Shakes Up Sales, Marketing Structure Of Former Time Inc Titles
Digital Horror Network Crypt TV Raises $6.2M
Voters Believe Trump/Daniels Affair, Consider It 'Common'
MediaDailyNews - Tuesday, March 27, 2018
Media Buying Demand Spikes In February, Mostly From Big Advertisers
Users Worry About Facebook Data: Plan To Use Less, Stop Altogether
Core February Ads Up, Cable News Networks Strong Gainers
ARF To Unveil Consumer Data Privacy Initiative
YouTube TV Inks Deal To Be Presenting Sponsor Of NBA Finals
CMO Klaassen Named President 360i New York
Tru Optik, TiVo Sign Data Deal
comScore Releases 3 Years Of Financials, Stock Down
Dunkin' Donuts Hires Keith Lusby As VP, Media
eMarketer Taps comScore's Lipsman As Retail/eCommerce Lead
America Tunes In For Stormy Interview On '60 Minutes'
Chinese Internet Brands Show Strength In BrandZ Ranking As U.S., China Debate Tariffs
Merkle Taps Cadreon's Sailam To Lead Programmatic On Cisco, DWA
Could Blockbuster Video Have Been Netflix?
Kantar: 'Invisible' Relationships Between Brand And Consumer
A Third Of Tech Workers Plan To #DeleteFacebook
MediaDailyNews - Monday, March 26, 2018
Zenith Boosts Global Ad Forecast, Cites Global Economic Expansion
Dentsu Aegis Net Dominates 2017 New Media Biz
Two Million Free Spotify Users Suppress Ads
Google Working On Non-Personalized Ad-Serving Option To Comply With GDPR
MediaCom Most Awarded Media Agency
Adobe Adds TVSquared Television Measurement, Syncs With Search
String Theories: How Many People Run The World?
Publicis Media, GlobalWebIndex Partner On Multicultural Data
Marketers Face Challenges In Cross-Platform Video Campaigns
TV Ad Regulations May Be Next For Facebook
MoviePass Lowers Price Again, Diversifies Revenues
'American Idol,' Frontier Airlines Give Travelers 'Golden Ticket To Hollywood'
A Funny Thing Happened On My Way To Deleting Facebook
UK Brands Are Really Considering #DeleteFacebook
Premium Video Records Strong Uptick In Ad Views
Facebook, WPP, Publicis Work On Their Future
MediaDailyNews - Friday, March 23, 2018
Omnicom Media Group Convenes Its Own Upfront
Media Stocks Dinged: Trade War Fears, Facebook Woes Blamed
Mindshare's New Planning Service: All In A Day's Work (And Not A Minute More)
Music Revenues Rise Double Digits In 2017
Zuckerberg May Address Congress Over Facebook's Privacy Failures
NBC News Readies 'Broad Redesign' Of Digital Platforms
Let's Skip All This And Go Right To Impeachment
Viacom Ad Revenues Forecast To Drop, Will Rely On vMVPDs
Meredith To Cut 1,000 Staffers, Plans To Sell 'Time,' 'Fortune'
To Make TV Advertising Better, Clients Must Talk Directly To Sellers
Google Search Taking A Backseat To YouTube?
Small Business Local Ad Dollars Move From Facebook To YouTube
Does Fox News Channel Offer 2 Kinds Of Content?
Google Invests $300M In Tools To Help Digital Publishers
Busy Time For Wavemaker As It Fights To Win, Retain Business
MediaDailyNews - Thursday, March 22, 2018
Mozilla Hits Pause On Facebook Ads, Cites User Data Policies
When You Care Enough To Stream The Very Best, Hallmark Moves Upfront To Facebook
TV Enters Permanent Ad Recession
Trump Campaign Data Wasn't Just 'Weaponized,' It May Have Been Illegally Gotten Too
Midterm Political Ad Pie Will Expand 17% Due To More Competitive Races
Facebook's Zuckerberg: If We Can't Protect Your Data, We Don't Deserve You
Google Quietly Builds Blockchain Cloud Services
Blockchain Startup 'Media Protocol' Pitches Virtues Of 'Value-Based' Advertising
Study Finds Misuse Of User Data Not Uncommon
More Than 500 Companies Have Sought TAG Registration
Global OTT Forecasts Big Gains In 2018, But Growth To Decline
Media Consolidation Could Imperil Local TV Newscasts
Guess Which Platform Americans Deem A 'Net Negative' For Society?
YouTube's Plan To Fight Fake News
Wavemaker Launches 'Splashy' Diversity Program
Why Savvy Brands Are Still In Love With TV
MediaDailyNews - Wednesday, March 21, 2018
Interpublic Upgrades U.S. Ad Spending Growth To 5.5% This Year
Publicis To Upgrade Ad Outlook, Cites 'Stable Economic Growth'
Despite Efforts By Some Nets, National TV Ad Loads Remain Near All-Time High
Ad Execs To RFP: RIP
MRC Eyes '100%' Viewable, Begins Researching 'Duration Weights' Too
Amazon Patent Suggests Introduction Of Award-Based Ad Unit
FTC Probes Facebook Over Data Transfers To Cambridge Analytica
Roku Brings The Roku Channel To Other OTT Platforms
OTT Network BritBox Aims To Lure Older Subscribers With TV, Radio Campaigns
Social Media, TV Stocks Hit Rough Patch
Five Jaw-Dropping Reactions From These Ad Execs' Visit To Amazon Go
Google Taps Martinez As Director, Agency Platforms
Broadcast TV Dominates OTT Services
Alliance of American Football To Launch In 2019
Amazon, Facebook Poised To Acquire More Streaming Sports Rights
The Limits Of Ads.txt As A Fraud-Fighting Tool
Publicis Groupe 'Sprints' To Transform Itself
Consumers Crave SVOD Platforms
The Strength Of Broadcast TV -- And Why Netflix is Catching Up
MediaDailyNews - Tuesday, March 20, 2018
Facebook Practices Raise 'Serious Concerns,' Wyden Says
Analysts: Facebook May Suffer From Cambridge Analytica Fiasco
Oath Overhauls Mobile In-App Header Bidding-Like Technology
March Madness Posts 6% Higher National Ad Revenues
Smartphones Drive Podcast Consumption
ABC TV Stations Sign With Megaphone TV To Sell Content
Cheddar Raises $22M In Expansion Push
Advertisers Can Now Target Quora Users Via Their Email Address
Wunderman Counters In-Housing, Offers 'Hybrid' Practice
Foreign Hacking Might Hit TV Networks
Who Says Money Can't Buy You Love?
MediaMath: How Machine Learning Will Change Ad Serving In 2018
Google, Facebook Begin Losing Market Share
Esports Racks Up Points With Hard-To-Reach Demo: Young Males
Google Connects Search, Home, Assistant Purchases Through Shopping Actions
Top Andy Award Goes To Fearless Girl
Reddit CEO Takes On The_Donald, Russians -- But 'Pulls His Punches'
MediaDailyNews - Monday, March 19, 2018
Facebook Under Scrutiny Over Cambridge Analytica Data Harvesting
Does The Ad Industry Have An Ethical Duty When Its Tools Are Used As Weapons?
Hackers Use Google To Serve Amazon Scam Ads, Again
CNN Brings VR News To Oculus Rift
String Theories: Saudi Game Of Thrones
Study Finds Roadblocks to Moving Media-Buying In House
Consumer Confidence Remains High For Overall Economy, But Low For Personal Security
PGA Tour To Launch OTT Channel Through Xumo
Adobe Takes Its Advertising Academy Global
Olympics, Super Bowl Boost NBC And Broadcast Nets' February C3 Numbers
'Advertising Is Dead,' And Other Thoughts From Faith Popcorn
Combined Comcast-Sky Would Be 'Capable Of Rivaling Netflix,' Analyst Says
Attention, Men: Upfronts Have Some Seats In The Back For You
Major TV Networks Profit From OTT Marketplace Advantage
'HuffPost' Partners With Hulu To Promote 'The Looming Tower'
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