Mobile Marketing Daily Editions for May 2017
Mobile Marketing Daily - Tuesday, May 16, 2017
Microsoft Slams Governments For Global 'WannaCrypt' Attacks
Facebook Cracks Down On Crappy 'Live' Content
Buyers Survey Suggests The Ad 'Experience' Needs A Fix
Study: Advanced Video Ad Performs Better Than Pre-Roll Video Ads
Inside Apple's 'Spaceship' HQ
NBCUniversal Touts Brand Safety, Metrics
Google Voice Assistant Coming To iPhones
Symphony Soaks Up More Funding At $1B Valuation
Google I/O Leads Into Marketing Next 2017
Time Inc's Well Done Videos Nabs Cracker Barrel As Launch Advertiser
United Airlines: A Reminder Of Why Marketers Must Manage Reputations On Google
Half Of Paid Searches Voice Activated By 2020
The CMO's Role When Choosing Ad, Marketing Tech
The Secret To Advertising That Wins Over Moms AND Kids
Targeting Summer Travelers Through Social Media
IPhone Sales Down, Profit Up For Q2
Tencent Pumps Another $90M Into Pocket Gems
Mobile Marketing Daily - Monday, May 15, 2017
Tencent Could Give Pocket Gems Foothold In China
Microsoft, Apple Alliance Opens iTunes App Access
Google Testing Android In Audis, Volvos
Tencent Pumps Another $90M Into Pocket Gems
Mobile Ads: Pick Your Outcome, Not Your KPI
TurnTo Networks Debuts Email Content Collection Service
NBCUniversal Touts Brand Safety, Metrics
Behind The Hype: Is Amazon Go As Revolutionary As Everyone Thinks?
The CMO's Role When Choosing Ad, Marketing Tech
Buyers Survey Suggests The Ad 'Experience' Needs A Fix
Mobile Marketing Daily - Friday, May 12, 2017
Facebook Ramps Up Efforts To Control Disruptive Content, Ads On News Feed
Twitter's NFL Deal: Won't Stream Full Games, WILL Air 'Official' Content
Preside Email App Now Has Coloring Rules
Microsoft Molding Mobile Strategy Around Android, iOS
NPR App To Take Donations
Are We Over-Egging Better Sales Apps As New Experiences?
NEW! Samsung Italy Campaign Allows Teen To Talk To His Future Self
The Trade Desk Logs $53.4M In Total Revenue For Q1
Ad-Tech Product And Partnership News: Week Of May 8
Digital Agency Ackmann & Dickenson Acquires Jester Communications
Facebook Just Became The Gateway To Hispanic E-Commerce
Toyota Finds Its Groove With Racing Sponsorship
Ensuring Viewability Across Emerging Channels
1-800-Flowers Taps Robot For Mother's Day Deliveries
Automation And Personalisation Lead, But What About Email ID?
Cheetah Mobile: How Video Ads Complement The Media Mix
Facebook Touts Instagram's Growth
Mobile Marketing Daily - Thursday, May 11, 2017
Analysts Survey Snap's First Earnings Report
Snap Earnings Hit $149 Million, Users Increase 36%
MMA Working Groups To Address Concerns Over 'Walled Gardens,' Data Quality
Boost Mobile Makes Switching, Saving Easy
Adobe Integrates Its Dreamweaver, Campaign
Moms Rank Amazon, Band-Aid, Netflix As Top Brands
Preside Email App Now Has Coloring Rules
NEW! Samsung Italy Campaign Allows Teen To Talk To His Future Self
How TV Watching Is Changing, Fast
Dads Are More Emotional Than Moms When Watching Video Ads
Big Brands Prepare To Disrupt Or Be Disrupted
Programmatic Is Failing Forward
Facebook Just Became The Gateway To Hispanic E-Commerce
Toyota Finds Its Groove With Racing Sponsorship
Facebook Touts Instagram's Growth
Mobile Marketing Daily - Wednesday, May 10, 2017
Snap Changes Viewing Options
The View From Pinterest: New Features, Forecasts, Personnel Shifts
Amazon Lets Alexa Answer And Make Calls, Retrieve Messages
Facebook TV Confirms Data and Content Are Like Peas And Carrots
Vision6 And Twilio Partner, Integrate Text And Email
Court May Revive FTC's Battle With AT&T Over Throttling
Brazilian Museum, IBM's Watson, Create 'The Voice Of Art'
McDonald's Moving Away From Using Its Mobile App As 'Promotional' Tool
'Whisky Advocate' Redesigns Site, Expands Digital Presence
DataXu Launches Self-Serve TV-Buying Platform
Viewability Is Mobile Marketing's Achilles Heel
Time Inc. Chalks Up 1B Video Views In April, Adds Live Video Shows
Up To 80% Fraud? Business As Usual For Ad Tech
Video Content Providers Need To Step Up Ad Relevance
Top Connected Home Uses: Automation 58%, Security 57%, Smart Sound 34%
One Year Of Chatbots: What We Learned And What's Next
Audience ID Use To Grow To 58% Of Online Ad Spend By 2020
The Rules Of Modern Attribution
Ad Spend On Original Digital Video Programming Doubles And Growing
Sprint Renews Push For T-Mobile Merger
Mobile Marketing Daily - Tuesday, May 9, 2017
Gaming Companies Miss Opportunities With Traditional Models
Amazon Leads Boom In Virtual Assistants, With Apple Way Behind
'Love Clicks' For Telemundo's New Mobile Dating Show
Omnichannel Experiences: Creating Online And In-Store Moments That Matter To Millennials
Microsoft, Samsung Call-Enabled Speaker Features Cortana, Skype
Skyy Marks 25th By Saluting Innovators, Including Its Founder
Autotrader Partners With 'Cars 3'
British Telecommunications Taps Rubicon Project To Manage Digital Ads
O&M Helps Launch New Anti-Purse Snatching Device
SITO Mobile: Jon Lowen, Adam Meshekow and Michael Blanche
Ad-Tech Consortium Sets Deadline For People-Based Programmatic Advertising Specs
Amazon Lets Alexa Answer And Make Calls, Retrieve Messages
Viewability Is Mobile Marketing's Achilles Heel
Lodes Unearthed With Faster Loads
The Rules Of Modern Attribution
Sinclair-Tribune Deal Is Huge Bet On Future Of Broadcasting
BBC, Newsy: 2 Sizes To Every Story
Transport App Citymapper Testing Bus Service
Verizon CMO Says Its Content Will Take On YouTube, Facebook
Mobile Marketing Daily - Monday, May 8, 2017
Marketers Flock To IOS
Facebook Folds VR Content Studio
Kargo Names Adelphic's Maggio First VP Of Programmatic Sales
Transport App Citymapper Testing Bus Service
Ad-Tech Consortium Sets Deadline For People-Based Programmatic Advertising Specs
Dell Technologies Venture Arm Investing $100M
O&M Helps Launch New Anti-Purse Snatching Device
Autotrader Partners With 'Cars 3'
Social Media, Ecommerce Produce New Branding Opportunities
4 Ways To Enhance Video Advertising
ExxonMobil Adds To Apple Watch, Connected Cars
Mobile Marketing Daily - Friday, May 5, 2017
Mobile-Only Households Surpass Those With Landlines, CDC Says
Snap Debuts Ad-Buying Platform
Google AdExchange Takes A Slide In Mobile App Inventory Rankings
Ad-Tech Product And Partnership News: Week Of May 1
YouTube: We're Not TV, But Here Are Some New TV Shows
Apple App Analytics Gets A Facelift
Paid Search And Social Ad Spend Continues Y-O-Y Double Digit Growth
Report: Ad Blocking Hasn't Slowed In The U.S., Asia, Germany, Argentina
Understanding The Mobile Native Population: Out Of The Mouths of Gen Z
Voice-Enabled AI Added To Magic Mirror
Email Is The Ultimate ID Tool In A Mobile-First World
Data Diversity Training
Mobile Marketing Daily - Thursday, May 4, 2017
Appy Last Year: Total Hours Spent With Apps Near Trillion
Facebook Beats Q1 Earnings Estimates, Sees User Growth Amid Content Concerns
Facebook Adds Media Monitors To Review Violent Videos
Tapjoy Finds Strong Viewability For Rewarded Videos In Gaming Apps
Pokemon Go Defeats Lawsuit Over Privacy Policy
Understanding The Mobile Native Population: Out Of The Mouths of Gen Z
GoDaddy Updates GoCentral, Doubles Down On Mobile
Rubicon Project Beats Revenue Estimate With Q1 Earnings
Fusion Rebrands Site, 'SB Nation' Redesigns
Sunshine App Helps Users Plan Day Around Weather, Mood
Consumers Call Court's Attention To FTC Order Against Turn
Consumers Can Stomach Ads In News Feeds, Research Shows
Apple Creating $1 Billion Fund For U.S. Jobs
Amazon Releases 'FreeTime' Android App
Mobile Marketing Daily - Wednesday, May 3, 2017
Appeals Court Sides With CNN In App Privacy Battle
IPhone Sales Down, Profit Up For Q2
Amazon Releases 'FreeTime' Android App
Horizon Study Explores 'Needs States' Of Mobile Users
IT Decision Makers 'Always On,' But Often On Different Platforms
Sunshine App Helps Users Plan Day Around Weather, Mood
Ringing Phone Highly Valued By Business
Three-Quarters Of Ad Buyers Lack Knowledge Of Brand Safety Measures
Varick Media Partners With Triton Digital On Programmatic Audio Ads
Pokemon Go Defeats Lawsuit Over Privacy Policy
TwinSpires.com Partners With Emarsys For Kentucky Derby
Social Media, Ecommerce Produce New Branding Opportunities
Viewability Is Mobile Marketing's Achilles Heel
Y&R Takes A Page From McCann's 'Fearless Girl' Playbook to Celebrate Notable Women With Augmented Reality App
Here's The Reason No One Is Using Facebook Stories
Identifying Mobile Shoppers A Top Priority For 70% Of Retailers
Smart Home Devices Grow As Smartphone Boom Comes To An End
Want 4G? Forget London, Head To Middlesbrough!
« Previous Entries
Next Entries »