Real-Time Daily Editions for 2016
Real-Time Daily - Wednesday, Sept. 7, 2016
The Role Of Audience Targeting In Healthcare: Q&A With Semcasting's Ray Kingman
MediaMath Taps Samba TV To Drive Programmatic Segmentation Of TV Audiences
Key Dentsu Employee Leaves Agency To Launch Programmatic Consultancy
Matomy Launches myDSP, Self-Serve Demand-Side Platform
AdTech Firm Ogury Raises $15 Million Series B Led By Idinvest Partners
Adsquare Launches Private Marketplace For Mobile Audience Data
Politico Co-Founder Jim VandeHei To Launch News Venture For Professionals
SpotX, LiveRamp Partner To Bypass Walled Gardens
SimilarWeb Appoints Chief Commercial Officer
Initiative's Bosetti On Today's Television Trade-Offs
Real-Time Daily - Tuesday, Sept. 6, 2016
With Q4 In View, What's Facebook's Impact On Header Bidding?
AudienceScience Expands Cross-Device Capabilities Through Screen6 Partnership
The Ad Industry's Focus On Fraud Has Intensified
TubeMogul Partners With Factual To Improve Location-Based Mobile Audience Targeting Capabilities
As Snapchat Matures, Is Its Honeymoon Phase Over?
Fyber Appoints Rujul Patel SVP Of Global Developer Relations
BuzzFeed Regroups As Media Turns Video-Centric
Cuebiq Names Lauren McGrath VP Of Revenue Development, Research
OOH On Path To Programmatic, But False Claims Could Derail Progress
Real-Time Daily - Friday, Sept. 2, 2016
Brain Drain: Ad Tech/Martech's Hunt For Talent
A Q & A With The Trade Desk's New CMO Mark Kirschner
Programmatic TV Growing, But A Number Of Barriers Stand In Its Way
Rubicon Aims To Break Down Divide Between Programmatic And Direct Buying
Microsoft And Google Browsers Had High Ad Fraud Rate, Study Claims
Dentsu Aegis Network Acquires Programmatic Shop Accordant Media, Ups Ad Tech
Real-Time Daily - Thursday, Sept. 1, 2016
In Programmatic Display Market, 50% Of Ads Viewed On Mobile
Digital Agency Longtail Eyes In-House Programmatic Market
Extreme Reach Partners With AdMore To Enhance Programmatic TV Buying
Facebook Pushes Advertisers to Speed Up Their Mobile Sites
Three's Ad-Blocking Trial Could Be Breaching Net Neutrality Rules
98 Personal Data Points That Facebook Uses To Target Ads To You
How Far Along Are Companies In Their Predictive Analytics Implementation?
What's Half An Ad Worth? Pre-Bid Viewability Solutions Help Marketers Find Out
GenZ Favors Smartphone For Video
Google, Facebook And Amazon Battle Over Back To School
Real-Time Daily - Wednesday, Aug. 31, 2016
Advertisers: Take A Page, Or A Listen, From Pandora
Equifax Unit Teams Up With Adobe For Enhanced Audience Targeting
Integral Ad Science, Nativo Align Viewability Measurements For Native Ads
MediaMath's Educational Arm Forms Advisory Board
Nativo Opens London Office, Appoints Managing Director
Twitter Expands Video Ad Program
Why SMB Marketers Value Flexibility In Marketing Technology
Danish Start-Up To Challenge Media Agency Transparency In The UK
Adland Must Brace For Arrival Of 'As A Service' Transparency
Real-Time Daily - Tuesday, Aug. 30, 2016
The Question Is: Does Facebook Eat The World?
Flipboard Launches Private Marketplace, Selects Rubicon Project To Automate Buying Of Mobile Ad Inventory
Facebook Share Count Glitch Highlights Publishers' Reliance On Social Network Data
Two-Thirds Of Brand Professionals Predict Growth In Outstream Video
Innovation Push Will Influence Marketers' Staffing Decisions
IRIS.TV And Vemba Join Forces To Increase Video Personalization Using Machine Learning
Measuring Video Ad Effectiveness Across Platforms
OpenX, Meredith Local Expand Partnership With Header Bidding
AppNexus Appoints Gabriel Weintraub Chief Economist
Facebook Algorithm Replaces Trending Editors
Snapchat Testing Behavioral Targeting
Real-Time Daily - Monday, Aug. 29, 2016
Ad-Tech Execs Weigh In On Facebook's Entry Into Header Bidding
AdTheorent Partners With Celtra To Optimize Cross-Device Trolli Brand Campaign
Premium Programmatic? Don't Hold Your Breath
Sizmek And Fuisz Partner To Enhance Object-Recognition Technology Within Video Advertising
Where's It Hurt? Healthgrades Examines The Data
The Trade Desk Names Mark Kirschner Chief Marketing Officer
The challenge of a unified approach and attribution
Case Studies in cross channel
Internet Cos. May Have To Pay Publishers For News Under New EU Rules
Snapchat Poised To Deliver Behavioral Targeting
Real-Time Daily - Friday, Aug. 26, 2016
What Does Facebook's Move Into Header Bidding Mean?
Wise Data Media Offers 55K+ More Premium Video Units Through Exclusive Partnership With Distrify
Marketing Technology Will Collapse The Digital-Ad Supply Chain
Extreme Reach, Samba TV Partnership Connects Ad Content With Analytics, TV Ad Effectiveness
Less Drowning By Numbers: 'Use Your Data More Responsibly'
WeatherAlpha Brings Custom, Targetable Weather Attributes To Drawbridge Cross-Device Identity Platform
Programmatic a Full Funnel Solution for Casper
Facebook Challenges Google, Microsoft In AI, Builds Vision Algorithms For Video
Unpacking The Trade Desk's S-1 Filing
Attribution the Key to a Full Funnel Programmatic Strategy
Marketing Tech Over Ad Tech
WhatsApp Connecting With Facebook For Ads
Real-Time Daily - Thursday, Aug. 25, 2016
Jivox Launches Platform For Dynamic, Personalized Video Advertising
Fraud is Pervasive, it's Not Just Programmatic
Summit Reveals Varied Approaches, Need To Improve Ad Experiences
Facing 'Consumption Fragmentation,' TV And Video Providers Embrace Converged Data Solutions: Videology's Ferber
Facebook's New Plan To Expand Its Ad Network
What are the big players doing to improve better ad experiences?
Google Adds Programmatic Support To DFP API
Adelphic, Grapeshot Team For Live Audience Targeting, Brand Safety Too
EA's Data Will Make You "Salivate"
WPP Makes The Case For Measurement Despite ComScore Troubles
Agencies: Programmatic Still Pre-Post-Web
Is Cross-Device a Strategy or a Tactic?
Agencies Need To Do A Better Job Of Integrating Cross-Device Targeting
Div Turakhia Talks About Programmatic's Rise In Asia
FTC Chairwoman Tells Ad Networks: Respect Consumers' Choices
JICWEBS Names BPA Worldwide Ad Fraud Verification Provider
4C Hires Anupam Gupta As CPO
Buying Sleep: It Takes Time -- When You're Awake
Real-Time Daily - Wednesday, Aug. 24, 2016
Ad Blocking Presents An Opportunity To Experiment On New Platforms
Time Inc. Partners With Index Exchange On Header Bidding Wrapper
'Audience Strategy Needs To Be A Pillar Of Data Strategy'
Dstillery And White Ops Expand Partnership To Focus On Mobile Ad Fraud
Wunderman's Caspar Schlickum On His Mission To Unite Creative And Tech
Viewability: It's All In The Eye Of The Beholder (And How Long It Remains On The Screen)
Magnetic Names Paul Phillips Chief Data Officer
Analytics Are The Number One Marketing Technology
The Many Hurdles Facing Audience-Centric Agencies
Jeff Liang Has A Sense Where Targeting Is Going Next: Sensors
Most U.S. Publishers Rely On A Mix Of Ad Support And Subscriptions
Can Data Alone Achieve Optimal Personalization?
Centralized Buying Key To Cross-Channel Success
What Comes After Ad Blocking? A Call To Creativity
IPG: Ads Minimally Meeting MRC Viewability Standard Lack Impact
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