- PerimeterX Partners With ironSource To Combat Rising Ad Fraud
Real-Time Daily, Philip Rosenstein - Tuesday, July 12, 2016
PerimeterX Partners, a provider of behavior-based fraud prevention technology, announced on Tuesd ...
- Lawmakers Question FTC About Ad Fraud
Daily Online Examiner, Wendy Davis - Monday, July 11, 2016
Citing concerns that online ad fraud will result in higher prices f ...
- To Beat Ad Fraud, Everyone Must Play Their Part
Real-Time Daily, Maureen Little - Thursday, July 7, 2016
The "Wild West" days of digital advertising must become a thing ...
- Innovid Furthers Partnership With IAS, Adding Real-Time Fraud Blocking
Real-Time Daily, Philip Rosenstein - Thursday, July 7, 2016
IAS and Innovid have enhanced their partnership to protect campaigns that r ...
- Goodway Group Launches Anti-Fraud Initiative After Reviewing Invalid Traffic
Real-Time Daily, Tobi Elkin - Wednesday, July 6, 2016
Goodway Group launched an anti-fraud initiative after a review of its inval ...
- IAB Issues Whitepaper On Programmatic Video That Aims To Clarify Complexity
RTBlog, Tobi Elkin - Friday, July 1, 2016
The IAB has issued a whitepaper that seeks to clarify the confusi ...
- White Ops Receives MRC Accreditation For Detecting Invalid Traffic
Real-Time Daily, Tobi Elkin - Thursday, June 30, 2016
WhiteOps, a provider of cybersecurity services for the detection of online frau ...
- The True Impact To Businesses Of Email Fraud
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, June 29, 2016
According to Return Path, the average large company (one having 10,000 ...
- BPA Worldwide Approved As Validator For TAG Anti-Piracy Program
Real-Time Daily, Tobi Elkin - Tuesday, June 28, 2016
Not-for-profit assurance provider BPA Worldwide has announced that it was approved ...
- A 'Weather Report' On Ad Blocking And Analytics Blocking
RTBlog, Tobi Elkin - Tuesday, June 28, 2016
How useful is a "weather report" on the state of ad blocki ...
- Taking Aim At Ad Blocking, NYT Readies Ad-Free Digital Edition
RTBlog, Tobi Elkin - Tuesday, June 21, 2016
The New York Times Co. is preparing an ad-free digital edition ...
- Digital Ad Fraud: Perhaps The Most Fixable Problem Today
Online Spin, Maarten Albarda - Monday, June 20, 2016
The Association of National Advertisers(ANA) report on media transparency, the World Federati ...
- HIRO Media Launches New Programmatic Ad-Filtering Solution
Real-Time Daily, Tobi Elkin - Monday, June 20, 2016
Programmatic video provider HIRO Media on Monday announced the launch of ...
- Ad Fraudster Rizack Sentenced Prison
Around the Net In MediaPost's Agency News, Steve McClellan - Thursday, June 16, 2016
William John Grizack was sentenced to serve a minimum 57 month te ...
- Chocolate By Vdopia Partners With Pixalate On Mobile Video Technology
Real-Time Daily, Tobi Elkin - Friday, June 17, 2016
Chocolate by Vdopia, a global programmatic platform for mobile video advertising, launch ...
- Is 'Programmatic' Becoming A Dirty Word?
RTBlog, Tobi Elkin - Friday, June 17, 2016
Snapchat's recent move to open its platform to third-party advertisers with ...
- The $3 Billion Email Scam
Email Marketing Daily, Jess Nelson - Wednesday, June 15, 2016
The FBI released a new public service announcement on Tuesday warning business ...
- Criteo Says Rival SteelHouse Ran A 'Counterfeit Click Fraud Scheme'
Around the Net in Real-Time, Tobi Elkin - Wednesday, June 15, 2016
"Criteo, the France-based ad tech company, filed a lawsuit on Monday th ...
- Transparent Media Partners Offers Free Programmatic Media Assessment To Marketers
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 14, 2016
Transparent Media Partners, a marketing technology consultancy, said it will offer complimenta ...
- Impact Radius Acquires Forensiq, Offers System With Built-In Fraud Detection
Real-Time Daily, Tobi Elkin - Tuesday, June 14, 2016
Aiming to close the gap between ad tech and martech, Impact Radiu ...
- Fraudulence, Viewability Higher In Programmatic Digital Display Ads In France
Around the Net in Real-Time, Tobi Elkin - Thursday, June 9, 2016
Programmatic digital display ads in France were more likely to be fraudule ...
- Brands Warned They Are The Main Victims Of Growing Ad Fraud
Around the Net In MAD London, Sean Hargrave - Tuesday, June 7, 2016
In a new report commissioned by the WFA and Advertising Fraud Counci ...
- Brands Need Tougher Contracts To Combat Fraud
Around the Net In MAD London, Sean Hargrave - Tuesday, June 7, 2016
The World Federation of Advertisers has urged members to demand tougher contrac ...
- Brands Can Waste Billions Or Push Partners On Fraud And Viewability
London Blog, Sean Hargrave - Tuesday, June 7, 2016
When billions are wasted on fraud, shouldn't we have gotten further th ...
- WFA: Without Changes, Ad Fraud May Reach $150 Billion Annually
MAD, Steve McClellan - Monday, June 6, 2016
A new report from the World Federation of Advertisers concludes that ...
- TAG Hosts First Malware Summit, Facilitates Dialogue With FBI, DOJ & Others
Around the Net in Real-Time, Tobi Elkin - Thursday, June 2, 2016
Trustworthy Accountability Group (TAG) reports on its blog about its first Malwa ...
- Programmatic Display Ads In Germany Prone To Fraud
Around the Net in Real-Time, Tobi Elkin - Thursday, June 2, 2016
Nearly 6% of digital display ads in Germany in Q1 2016 we ...
- Ad Fraud In Mobile Advertising: The Next Battleground
Around the Net in Real-Time, Tobi Elkin - Wednesday, June 1, 2016
A post on the comScore blog suggests mobile advertising will be t ...
- Naming Names: Anatomy Of An Ad Fraud
Programmatic Insider, John Motavalli - Wednesday, June 1, 2016
Google/DoubleClick is publicizing an ad fraud they were not initially involved ...
- What Can Online Publishers Do About Their Ads?
VidBlog, P.J. Bednarski - Wednesday, June 1, 2016
DashBid is prepping a new dashboard, called PubTools, that will instantly te ...