- NFT Market Maker's Massive Raise, OpenSea Now Valued At $13B+
Digital News Daily, Colin Kirkland - Thursday, January 6, 2022
Amidst the growing popularity of expensive NFT collections, OpenSea's valuation is report ...
- Ozzy Osbourne To Launch NFT Collection, CryptoBatz, Marketing Famous Bat-Bite Moment
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 28, 2021
Ozzy Osbourne has jumped into the business of selling non-fungible tokens (NFTs ...
- New Crypto Coin Spawns 'NFT Bots,' Can Be Used To Reward Consumers In Loyalty Programs
Digital News Daily, Colin Kirkland - Tuesday, December 21, 2021
NFT Bots enable users to monetize algorithms by trading them through ...
- Mindshare Finds Crypto Tops Spending Plans Of U.S. Consumers
MediaDailyNews, Joe Mandese - Monday, December 20, 2021
The finding comes amid a new wave of uncertainty related to COVID- ...
- In-Game Platform Fuses Gaming, Commerce, And -- You Guessed It -- The Metaverse
Digital News Daily, Colin Kirkland - Tuesday, December 7, 2021
Sayollo has developed an in-game purchasing platform that aims to develop ...
- Fox's Blockchain Creative Labs Strikes NFT Deal With WWE
Television News Daily, Wayne Friedman - Thursday, October 28, 2021
Fox Entertainment and its Blockchain Creative Labs will create digital WWE toke ...
- AP Offers Financial, Sports Data Via Blockchain
Publishers Daily, Ray Schultz - Friday, October 22, 2021
The move comes as smart contracts grow in popularity. NFTs will al ...
- Havas Asserts Tech Sovereignty, Forms Entity To Build It For Clients
MediaDailyNews, Joe Mandese - Friday, August 27, 2021
The new unit, which includes a bleeding-edge Havas Blockchain, was created ...
- Fox Corp. Doubles Down On Blockchain, Invests In Content Distribution Platform
Television News Daily, Wayne Friedman - Wednesday, August 25, 2021
Fox Entertainment and Bento Box Entertainment entered the NFT business in Ma ...
- What They Haven't Told You About NFTs
Digital News Daily, Peter Epstein - Wednesday, July 21, 2021
After an approximately two-year hiatus, blockchain has returned to the advertising worl ...
- CNN To Create And Sell NFT Digital Assets From News 'Moments'
Television News Daily, Wayne Friedman - Thursday, June 17, 2021
"Vault by CNN: Moments That Changed Us" will include key moments ...
- Fox Entertainment, Bento Box Start NFT Unit, Blockchain Creative Labs, With $100M Funding
Television News Daily, Wayne Friedman - Wednesday, June 16, 2021
Bento Box's initial NFT effort will be the "first animated series ...
- You & Mr Jones Hires IAS Co-Founder As CTO, Revenue Surges
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 2, 2021
You & Mr Jones on Wednesday announced 2020 and Q1 2021 reven ...
- What NFTs Mean For Advertising, Content, Alternative Revenue
Data & Programmatic Insider, Laurie Sullivan - Tuesday, June 1, 2021
Many brand assets can be turned into collectible non-fungible tokens. The technolo ...
- Why Public Safety Should Be The Next Big KPI For Media
RTBlog, Joe Mandese - Monday, May 24, 2021
It's time Madison Avenue developed a new set of KPIs -- publ ...
- Facebook Digs Deeper Into Commerce To Navigate Apple's Privacy Changes
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 29, 2021
Facebook COO Sheryl Sandberg said on the company's earnings call this we ...
- Overstock Hires CMO From Amazon To Focus On Mobile And Brand
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 14, 2021
Overstock CEO Jonathan Johnson is "stoked" to have Elizabeth Solomon join t ...
- Apple Co-Founder Steve Wozniak Rolls Out Second Venture
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 4, 2020
Efforce uses blockchain technology, allowing consumers to participate in and benefit fr ...
- Verizon's Newsroom To Use Blockchain For Full Transparency
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 2, 2020
The initiative -- a proof of concept built with MadNetwork's open-source blockcha ...
- Blockboard Debuts Ad Campaign For Client Henkel
MAD, Larissa Faw - Wednesday, September 16, 2020
Henkel has developed a webisode series as part of the company's "A ...
- Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds
Digital News Daily, Ray Schultz - Friday, August 14, 2020
Firms say cybersecurity, cloud computing, and automation technologies have helped them survi ...
- Facebook Financial Will Oversee All Virtual Payment Projects
Digital News Daily, Gavin O'Malley - Tuesday, August 11, 2020
The new group will be overseen by David Marcus, the company's financi ...
- Gartner's First Hype Cycle Ad Report: 5 Digital Trends Forecast To Have Greatest Impact
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2020
The technologies expected to most significantly impact marketers' ability to respond a ...
- Brave To Make Ad Inventory Available In NYIAX Marketplace Through New Partnership
Publishers Daily, Melynda Fuller - Thursday, July 9, 2020
Brave's browser connects advertisers directly with consumers who have chosen to s ...
- Blockchain Publisher Platform Civil To Shut Down
Publishers Daily, Melynda Fuller - Wednesday, June 3, 2020
Civil's eight-person staff will be folded into ConsenSys, a blockchain studio th ...
- Comcast, Charter, ViacomCBS Take Equity Stake In Advanced TV Data Platform Blockgraph
Television News Daily, Wayne Friedman - Friday, May 29, 2020
The deal provides aggregated, anonymized data to be used in advanced advertisi ...
- Facebook Renames Digital Wallet Novi
Digital News Daily, Gavin O'Malley - Tuesday, May 26, 2020
Facebook is changing the name of its digital wallet from Calibra ...
- Mailchimp Blocks Blockchain Group: Report
Around the Net in Email, Ray Schultz - Monday, April 13, 2020
Mailchimp’s automated scanning tool has temporarily restricted the Blockchain Education Network (BEN)&rsquo ...
- Brave Launches Token Redemption With TAP Network, Sees Massive Uptick In Browser Use
Publishers Daily, Melynda Fuller - Tuesday, March 10, 2020
Brave users can redeem BAT for rewards offered by more than 250,0 ...
- Search Ad Model Takes New Keyword Bid Approach Running On Blockchain
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 29, 2020
Presearch's keyword advertising model, announced Wednesday, takes a new approach to t ...