- New MoEngage Platform Helps Brands Manage Transactional Alerts, Firm Says
Email Marketing Daily, Ray Schultz - Wednesday, November 16, 2022
Customer engagement platform MoEngage has debuted a product that it says allo ...
- Drugstores Struggle To Fight Crime, Maintain Customer Experience
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, November 13, 2022
Drug stores like CVS, Walgreens and Rite Aid were once regarded ...
- Twilio Launches CDP For Healthcare Providers
Email Marketing Daily, Ray Schultz - Monday, November 14, 2022
Twilio Segment for Healthcare & Life Sciences is a HIPAA-compliant platform, t ...
- Salesforce And Sprinklr Partner To Unify CXM And CRM
Email Marketing Daily, Ray Schultz - Thursday, November 10, 2022
Accenture is helping Salesforce and Sprinklr identify mutual clients. ...
- Twilio Adds Password-Less Onboarding And Other Tools To Engagement Platform
Email Marketing Daily, Ray Schultz - Friday, November 4, 2022
Twilio has partnered with mobile providers to verify devices and phone numb ...
- Mini USA Launches Manual Driving School
Marketing Daily, Tanya Gazdik - Thursday, November 3, 2022
The school will incorporate both a classroom portion and a hands-on drivi ...
- Rising Inflation, Lack Of Sensitivity Impact Consumer Loyalty, Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 2, 2022
A national study from Treasure Data reveals how much rising costs impa ...
- Maserati Revamps Website To Ease Online Purchasing
Marketing Daily, Tanya Gazdik - Tuesday, November 1, 2022
The customer journey online has changed purchasing behavior dramatically, especially in t ...
- Emplifi Acquires Pixlee TurnTo, Provider Of User-Generated Content
Email Marketing Daily, Ray Schultz - Tuesday, November 1, 2022
This marks Emplifi's first purchase since receiving a large funding round earli ...
- CX Mix And Mingle: Consumers Prefer Phone And Email
Email Insider, Ray Schultz - Friday, October 28, 2022
And email is the dominant choice for follow-up notifications and promotions, Vona ...
- Cindy Gallop Tells Conference, 'Our Industry Has Colluded In Its Own Devaluation'
Mediapsssst, Richard Whitman - Thursday, October 27, 2022
Ad legend Cindy Gallop and others at the Worldwide Partners Global Summ ...
- Disney CEO Bob Chapek Wants To Use Data To Customize Experiences
Performance Marketing Insider, Laurie Sullivan - Thursday, October 27, 2022
Disney CEO Bob Chapek wants to combine personal consumer data from t ...
- Google Alum Nicholas Weaver Named DISQO VP Of Engineering
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 25, 2022
Nicholas Weaver has joined customer-experience intelligence platform DISQO to spearhead development ...
- Website Personalization Required, But Retail Struggling To Make It Work
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 20, 2022
Fifty-five percent of U.S. and U.K. consumers in a survey cited po ...
- Bad Santas: Shoppers Are Worried About Fraud This Holiday Season
Email Insider, Ray Schultz - Thursday, October 20, 2022
They also worry about identity theft, but bristle at some security measure ...
- Miva And TargetBay Partner On Email/SMS App
Email Marketing Daily, Ray Schultz - Friday, September 30, 2022
Merchants working with Miva now gain access to TargetBay email templates a ...
- Smarten Up: Brands Are Offering Intelligent Products And Services
Email Insider, Ray Schultz - Wednesday, September 28, 2022
One major hurdle is that it's tough to scale these use case ...
- 22% Of Consumers Would Rather Spend A Night In Jail Than Contact Customer Service, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, September 28, 2022
One bad experience is enough to turn 62% away from a bran ...
- At New Hall Of Fame Store, Build-A-Bear Adds More Heart
Retail Insider, Sarah Mahoney - Wednesday, September 28, 2022
With its new store at the center of the football universe, Build-A-Be ...
- Brands Face Data Hurdles In Providing A Good Customer Experience
Email Marketing Daily, Ray Schultz - Wednesday, September 14, 2022
The health and financial status of consumers is one challenge, CallMiner repo ...
- Salesforce Says New Features Help B2B Marketers Drive Personalized Experiences
Email Marketing Daily, Ray Schultz - Wednesday, September 14, 2022
Salesforce has unveiled its Customer 360 platform, which it says can he ...
- EV Shoppers Have High Standards For Website Performance
Drive Time, Tanya Gazdik - Monday, September 12, 2022
Lincoln finished tops in consumer satisfaction when it comes to information/content, visu ...
- Bank Failure: Consumers And Finserv Brands Disagree On Marketing Relevance
Email Insider, Ray Schultz - Thursday, September 8, 2022
Email is the preferred channel for consumers. But fewer than half a ...
- Personalization PHDs: Advanced B2C Brands Most Likely To Use First-Party Data
Email Insider, Ray Schultz - Wednesday, September 7, 2022
A majority of advanced companies say personalized emails are a customer experien ...
- Ford Hosts 'Best Stang Decade' Costume Contest
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2022
Ford is hosting a contest to celebrate every one of the Mustang ...
- Chasing Data: Why The Leaders Are Better At It Than The Laggards
Email Insider, Ray Schultz - Thursday, September 1, 2022
Firms that use automation are more likely to answer data questions with ...
- Uberall Technology Lends An Ear To Speed Customer Response Times, Improve Experience
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 31, 2022
Uberall has introduced features to provide insights into performance of multiple locatio ...
- Permission Marketing And How To Use It
Around the Net in Email, Ray Schultz - Wednesday, August 31, 2022
Permission marketing was defined in Seth Godin’s book, “Permission Marketing: Turning Strange ...
- A Guide To Customer Lifecycle Management
Around the Net in Email, Ray Schultz - Monday, August 29, 2022
Have you heard of CLM? It stands for customer lifecycle management, a ...
- Returns Policies Can Drive Loyalty -- Or Stop People From Purchasing, Study Says
Email Marketing Daily, Ray Schultz - Monday, August 29, 2022
Over half of all shoppers are willing to abandon a brand th ...