- The BET Awards Kick Off Summer Of Ford
Marketing Daily, Karl Greenberg - Wednesday, May 21, 2014
The BET Awards program kicks off a lineup experiential Ford plans th ...
- New Belgium Plays Up Bike Connection
Marketing Daily, Tanya Gazdik - Wednesday, May 21, 2014
"I met the Chopaderos (outlaw bike club) at the San Diego To ...
- The Birdman Flies For Mini
Marketing Daily, Karl Greenberg - Tuesday, May 20, 2014
"It's a natural fit between our communities and our thinking," says Mi ...
- Nissan Rogue Comes In An Amazon Locker
Marketing Daily, Karl Greenberg - Friday, May 16, 2014
The crossover, as of this writing, is sitting in a giant r ...
- Fort Lauderdale Brings Beach Party To D.C.
Marketing Daily, Tanya Gazdik - Thursday, May 15, 2014
The Greater Fort Lauderdale Convention & Visitors Bureau is enticing capital ci ...
- Edmunds.com Brings CarWeek Program To Showrooms
Marketing Daily, Karl Greenberg - Wednesday, May 14, 2014
The Santa Monica, Calif.-based auto shopping and research site is going ...
- Pizza Hut To Sponsor Viacom Music Group's Coverage Of Hangout Music Festival
Social Media & Marketing Daily, Gavin O'Malley - Thursday, May 15, 2014
Building on an existing pact, Pizza Hut has signed on to spons ...
- Pizza Hut Teams With Blake Shelton On BBQ Pizzas
Marketing Daily, Karlene Lukovitz - Tuesday, May 13, 2014
To promote the line, select Pizza Huts in high-traffic areas of t ...
- Hyundai To Tout Genesis And Sonata At FIFA
Marketing Daily, Karl Greenberg - Thursday, May 8, 2014
Steve Shannon, VP marketing of Hyundai Motor America, tells "Marketing Daily" th ...
- IPG's Jack Morton Acquires Genuine Interactive
MAD, Steve McClellan - Tuesday, May 6, 2014
The IPG sponsorship and event marketing agency said the acquisition would ...
- Co-Owner Timberlake Stars In Sauza 901 Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, May 6, 2014
Of course, the brand's biggest marketing advantage is the ability to levera ...
- Kimberly-Clark's U By Kotex Saves The Undies
Marketing Daily, Karl Greenberg - Tuesday, May 6, 2014
The campaign includes a 30-second spot in which a veritable ticker-tape para ...
- Fiat Chrysler Automotive Lays Out Plans At Investor Day
Marketing Daily, Karl Greenberg - Tuesday, May 6, 2014
Fiat Chrysler Automobiles talked about the brands and plans at its Invest ...
- Red Carpet, White House And Journalism Blues
Garfield at Large, Bob Garfield - Monday, May 5, 2014
In the annual ritual of news organizations hosting celebrities and government officia ...
- Bauer Drives Chrysler 200 In Fox's '24: Live Another Day'
Marketing Daily, Karl Greenberg - Friday, May 2, 2014
Chrysler will do in-show integration; media exclusivity in key episodes; season-long placeme ...
- Nissan Does Tried-And-True Switcheroo For Altima
Marketing Daily, Karl Greenberg - Friday, May 2, 2014
Last weekend, Nissan launched a new campaign, "Ride of Your Life," ...
- Bud Light Partners With Keep America Beautiful
Marketing Daily, Tanya Gazdik - Sunday, May 4, 2014
Bud Light is partnering with Keep America Beautiful to launch a progr ...
- Mondelez Launches Soccer Push, Real-Time Video Studio
Marketing Daily, Karlene Lukovitz - Tuesday, April 29, 2014
Having announced multi-brand sponsorships with major North American soccer teams, organizations a ...
- Terra Chips' Indie Film Backing Paying Off
Marketing Daily, Karlene Lukovitz - Tuesday, April 29, 2014
Terra Chips is realizing significant positive exposure with Millennials and other k ...
- Post Honeycomb Instagram Push Features Teen Idol
Marketing Daily, Karlene Lukovitz - Wednesday, April 23, 2014
Each Monday between April 21 and May 26, Honeycomb's Instagram page, @HoneycombCerea ...
- P&G Helps Grads With Professional Profiles
Marketing Daily, Aaron Baar - Tuesday, April 22, 2014
Brand representatives will offer beauty and grooming services and the chance ...
- Purina One Plans 'Cat Cafe' For NYC
Marketing Daily, Tanya Gazdik - Tuesday, April 22, 2014
St. Louis-based Nestle Purina Pet Care is building on the feline phenomen ...
- Macy's Reignites American Icons Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 17, 2014
Macy's is revisiting last year's American Icons marketing campaign, this time tappi ...
- Nestle USA In Hispanic Shopper Marketing Initiative
Marketing Daily, Karlene Lukovitz - Thursday, April 17, 2014
In the "Set the Table" campaign, running from April through December und ...
- GM's Barra Announces New Global Safety Group
Marketing Daily, Karl Greenberg - Tuesday, April 15, 2014
General Motors CEO Mary Barra was fairly defensive during the Q&A porti ...
- New York Auto Show Shows It All, But Mostly Small
Marketing Daily, Karl Greenberg - Monday, April 14, 2014
Poster ads, on subways, buses, kiosks, and phone booths (yes, New Yo ...
- Want Talent? Go To Boulder
MAD, Larissa Faw - Friday, April 11, 2014
Lots of ad talent and projects will be showcased there in ...
- Airheads Woos Millennials With New Campaign
Marketing Daily, Karlene Lukovitz - Thursday, April 10, 2014
The creative focuses on relatable, funny "airhead moments" designed to resonate wi ...
- Dos Equis Joins Eclectic Tough Mudder Sponsors
Marketing Daily, Tanya Gazdik - Wednesday, April 9, 2014
"You just can't quantify the value that comes with connecting our fa ...
- For Lexus, The Letter Of The Month Is F
Marketing Daily, Karl Greenberg - Monday, April 7, 2014
The new ad exemplifies all of that through a series of frenet ...