- Nissan Aims To Make Emotional Connection With Leaf
Marketing Daily, Tanya Gazdik - Tuesday, May 28, 2019
The automaker explains complicated technology by using the voice of the custome ...
- Publicis, Uber Travel Down Under
Mediapsssst, Richard Whitman - Tuesday, May 28, 2019
An Australian tourism group, Uber, Publicis Worldwide and sibling PR shop He ...
- Carsharing Company Getaround Proclaims 'It's Go Time'
Marketing Daily, Tanya Gazdik - Wednesday, May 15, 2019
"Our campaign speaks to our core audience who we call 'Urban Doers, ...
- Consumers Give Self-Driving Cars More Consideration
Drive Time, Tanya Gazdik - Monday, April 29, 2019
CarGurus uncovered a perception shift over the past year, with consumers expressi ...
- Rivian, An Electric Adventure Vehicle, And Its Outdoor Partners
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
Rivian works with brand partners Alex Honnold, who won an Oscar aft ...
- JetBlue Launches 'GreenUp' Effort
Marketing Daily, Tanya Gazdik - Sunday, April 7, 2019
One nonprofit will be rewarded with a grand prize grant of $20,00 ...
- Eco-Friendly Polestar 2 More Than Simply Electric
Drive Time, Tanya Gazdik - Monday, March 18, 2019
Polestar, the Volvo Cars performance company and brand, recently announced it wi ...
- Millennials, Gen Z Favor Organic Products
Marketing Daily, Tanya Gazdik - Tuesday, February 19, 2019
Millennials, Gen Z most likely to say they purchase organic food "a ...
- Green Lodging News Sends New Version of Its Green Suppliers Spotlight E-Blast
Around the Net in Email, Ray Schultz - Tuesday, February 19, 2019
Green Lodging News has launched an updated Green Suppliers Spotlight, an ema ...
- Cannes Lions Gives Back With Donation To SDL Grand Prix Winner
Mediapsssst, Richard Whitman - Tuesday, January 8, 2019
The "Palau Pledge" campaign was a big winner at last year's festiva ...
- Group Nine Enacts Campaign To Highlight Ocean Pollution
Publishers Daily, Sara Guaglione - Tuesday, December 4, 2018
The campaign, called #JoinTheSwim, has the potential to reach Group Nine's collecti ...
- Volvo Commits To Sustainability
Marketing Daily, Tanya Gazdik - Friday, November 2, 2018
"The message has broad appeal to all who believe companies should ta ...
- Moen Launches Ad Campaign To Find New Talent
MAD, Larissa Faw - Monday, August 27, 2018
Havas Chicago, Moen's AOR, developed the creative and social media strategy f ...
- Volkswagen Subsidiary Highlights Electric Vehicles
Marketing Daily, Tanya Gazdik - Wednesday, August 22, 2018
The brand-neutral campaign from the investment company is part of a $ ...
- New Method Campaign Highlights 'Fun' Side Of Cleaning
MAD, Larissa Faw - Monday, August 13, 2018
The campaign, from Mekanism, shows how "clean doesn't have to be a ...
- Majority Of Millennials Have Pro-Green Auto Views
Marketing Daily, Tanya Gazdik - Wednesday, July 11, 2018
Nearly two thirds (65%) of potential car buyers say they would consid ...
- Ford Buying Train Station Is Turning Point In Detroit's Renaissance
Drive Time, Tanya Gazdik - Monday, June 11, 2018
"If they restore it sensitively and make it environmentally up to dat ...
- Tesla Reveals YTD Production, Earnings
Marketing Daily, Tanya Gazdik - Thursday, May 3, 2018
Elon Musk was in "rare form" when confronting his critics but ma ...
- Kinetic North America Greens Up Its OOH Production Unit
MAD, Larissa Faw - Wednesday, April 25, 2018
Kinetic, part of WPP, is relaunching its production management company Lively Producti ...
- Honda Promotes Plug-In Hybrid
Marketing Daily, Tanya Gazdik - Wednesday, December 20, 2017
The spot, from RPA, shows how the end of a driver's batte ...
- Ford Motor Co. Returns To Detroit Roots
Marketing Daily, Tanya Gazdik - Friday, December 15, 2017
One unit moving into the building is Team Edison, which is focus ...
- Hyundai Donates Vehicles To National Park Service
Marketing Daily, Tanya Gazdik - Wednesday, December 6, 2017
"Hyundai's brand promise of 'better' aligns perfectly with what the national par ...
- Tesla Surprises With A Roadster At Semi Event
Marketing Daily, Tanya Gazdik - Friday, November 17, 2017
"Very few brands have the ability to emotionally connect with consumers qui ...
- Chrysler Partners With Ride-Sharing Service For Kids
Marketing Daily, Tanya Gazdik - Monday, October 2, 2017
The automaker is joining with the app-based, on-demand service providing rides a ...
- Toyota Launches Hybrid Campaign In Europe
Marketing Daily, Tanya Gazdik - Wednesday, September 27, 2017
Consumers will be targeted with a level of information tailored to the ...
- BG BrandLab Playfully Educates Consumers, Businesses On LED Lightbulbs
Native Insider, Tobi Elkin - Tuesday, August 29, 2017
Looking to educate consumers and businesses about LED lightbulbs and energy efficienc ...
- New Media Pioneer Hodges' Next Frontier: North Of The Arctic Circle
MediaDailyNews, Joe Mandese - Friday, August 25, 2017
After decades pioneering the cable, online and mobile industries, Dan Hodges ...
- Musk: Tesla Has No Plans To Market Model 3
Marketing Daily, Tanya Gazdik - Thursday, August 3, 2017
"If you go to our stores, we don't even want to ta ...
- Green Vehicles Make A Comeback, For Now
Marketing Daily, Tanya Gazdik - Tuesday, July 25, 2017
One out of every 100 vehicles sold in 2017 had a plu ...
- After CEOs Sound Off, Brands Likely To Advertise Climate Messages
Marketing Daily, Sarah Mahoney - Saturday, June 3, 2017
A big part of the anger and rapid pushback from businesses ...