- Dentsu Aegis Acquires Chile's White Label Agency
MAD, Steve McClellan - Thursday, April 26, 2018
The six-year-old agency specializes in digital services including SEO, SEM, social, pa ...
- Faberge Eggs And Human Organs, Think About It
Mediapsssst, Richard Whitman - Monday, April 23, 2018
I never would have made the connection, until I read about th ...
- FCB Partners With Puerto Rico's Oneighty
MAD, Larissa Faw - Thursday, April 12, 2018
The 15-person staff will now handle all of FCB's clients in Puer ...
- Dentsu Aegis Boosts iProspect's Multicultural Chops With M8 Acquisition
MAD, Steve McClellan - Thursday, April 5, 2018
The acquired agency will serve as a launching pad for U.S.-based clien ...
- Cultura Colectiva Brings Creative Content Model To U.S.
Digital News Daily, Laurie Sullivan - Friday, March 9, 2018
The Volkswagen Golf campaign in Mexico set off the move. Now t ...
- Coca-Cola's 'Cantroversial' Brazilian Campaign Sparks Gender Debate
MAD, Larissa Faw - Friday, February 23, 2018
The campaign has captured the nation's attention with competition that exploits mus ...
- Dentsu Aegis Brazil Appoints Management, Creative Leadership Team
People on the Move, Steve McClellan - Wednesday, January 17, 2018
Dentsu Aegis Network has tapped two senior executives for its Brazil operati ...
- Global Users View 5 Hours Of Video Per Day
Television News Daily, Wayne Friedman - Tuesday, January 9, 2018
Global media consumers now spend 20% of their waking life -- fi ...
- WMcCann Hires New Creative VP
People on the Move, Steve McClellan - Thursday, November 30, 2017
WMcCann has hired André Marques to serve as the agency’s creative vi ...
- Rodrigues Named CEO of WMcCann
People on the Move, Steve McClellan - Friday, November 10, 2017
McCann Worldgroup has appointed Hugo Rodrigues Chairman and CEO of its Brazili ...
- U.S. Publishers: $15.8B Annual Revenue Lost To Ad Blocking
Publishers Daily, Laurie Sullivan - Monday, October 16, 2017
Consumers in Europe are more likely to block ads, but the U. ...
- Facebook Caters To Brazilian Coders, Entrepreneurs
Around the Net In Digital, Gavin O'Malley - Monday, August 28, 2017
Catering to coders and entrepreneurs around the world, Facebook this week ...
- Acxiom Expands To Mexico
Digital News Daily, Philip Rosenstein - Monday, July 24, 2017
Acxiom announced on Monday it will be launching its InfoBase and AbiliT ...
- Ooyala Sues Brightcove Over Trade Secrets
Online Video Daily, P.J. Bednarski - Wednesday, May 24, 2017
Ooyala alleges that Brightcove misappropriated market data and plans for its Lat ...
- Big Idea From Publicis Argentina Becomes Renault's New 'Dream' Machine
MAD, Larissa Faw - Monday, May 1, 2017
Last year, Publicis Argentina partnered with Renault for the "Dream Cradle" campai ...
- Nearly Half Of World Will Use Internet At Least Once A Month
RTBlog, Tobi Elkin - Tuesday, May 2, 2017
This year, it's estimated that nearly 47% of the world's population wi ...
- Televisa Signs Deal With Taboola To Implement Content Discovery
Real-Time Daily, Tobi Elkin - Thursday, March 16, 2017
Content discovery platform Taboola announced an alliance with Televisa, the largest med ...
- Eric Trump's Secret Service Bill Raises Concern
Around the Net In Marketing Politics, Philip Rosenstein - Monday, February 6, 2017
An Eric Trump business trip to Uruguay has cost U.S. taxpayers almo ...
- Discovery Invests In Digital Publisher Batanga Media
Television News Daily, Wayne Friedman - Monday, December 12, 2016
The company, which focused on content for Latin America and the U. ...
- Digilant Launches Platform To Educate Clients On Programmatic Marketing
Real-Time Daily, Philip Rosenstein - Thursday, December 8, 2016
Digilant, a programmatic media company, announced on Wednesday the launch of Digila ...
- Dentsu Aegis Acquires Brazil's Cosin Consulting
MAD, Steve McClellan - Tuesday, September 13, 2016
Consultants and agencies are increasingly getting into each other's businesses. The acquisiti ...
- Trump To Visit Mexico, Meet With President Pena Nieto
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, August 31, 2016
Both Donald Trump and Hillary Clinton received invitations to meet with t ...
- Xaxis Promotes Mentasti To CEO Of Latin America
Real-Time Daily, Philip Rosenstein - Wednesday, August 3, 2016
Lucas Mentasti has been promoted to CEO of Xaxis Latin America, aft ...
- The Role Culture Plays In Latina Food Purchases
Engage:Millennials, Karla Fernandez Parker - Friday, July 1, 2016
The “one-size- fits-all” approach to marketing fell by the wayside years ag ...
- Starving The Watchdogs
Garfield at Large, Bob Garfield - Monday, June 27, 2016
RIO DE JANEIRO -- This is what it is all about. Th ...
- Ecuadorian Regime No Fan Of Free Speech
MAD, Larissa Faw - Tuesday, May 24, 2016
The Mexico office of the Publicis-owned agency has teamed with 4pelagatos, ...
- Wunderman Buenos Raises AIDS Awareness In Apathetic Argentina
MAD, Larissa Faw - Monday, May 16, 2016
One out of every 400 people in the country (with a populati ...
- Carat Downgrades 2016 Forecast, Citing Lower Expectations For China And Brazil
MAD, Steve McClellan - Friday, April 1, 2016
Overall, both 2016 and 2017 will be positive and stable, with expect ...
- Former Mexico President Drops F-Bomb On Trump's Wall
Around the Net In Marketing Politics, Philip Rosenstein - Friday, February 26, 2016
Former Mexican president, Vicente Fox came out forcefully against the Trump wal ...
- 'New York Times En Espanol' Launches
Publishers Daily, Erik Sass - Monday, February 8, 2016
The New York Times en Espaol features content produced by a dedicat ...