- Former Mexico President Drops F-Bomb On Trump's Wall
Around the Net In Marketing Politics, Philip Rosenstein - Friday, February 26, 2016
Former Mexican president, Vicente Fox came out forcefully against the Trump wal ...
- 'New York Times En Espanol' Launches
Publishers Daily, Erik Sass - Monday, February 8, 2016
The New York Times en Espaol features content produced by a dedicat ...
- Dentsu Buys Brazil's Navegg, Strengthens Real-Time Audience Delivery
MAD, Larissa Faw - Friday, January 8, 2016
Navegg has a database of over 250 million Internet users and specializ ...
- Triton Digital and Audio.Ad Partner To Serve Programmatic Audio In Latin America
RTBlog, Felicia Greiff - Thursday, January 7, 2016
Triton Digital, a tech provider for the audio industry, and Audio.Ad, ...
- WPP's Geometry Global Acquires CRM Shop
MAD, Steve McClellan - Wednesday, December 30, 2015
The acquired shop, based in Mexico City specializes in creating CRM progra ...
- 2016 Real-Time Outlook: Brazil and Latin America Edition
Around the Net in Real-Time, Felicia Greiff - Wednesday, December 30, 2015
Execs from The Rubicon Project Latin America, MediaMath Brazil, comScore Brazil, DynAdmic Brazil, TubeMogul Brasil and IgnitionO ...
- Adsmovil's Latin American Programmatic Revenue Reaches 8%
Real-Time Daily, Felicia Greiff - Tuesday, December 1, 2015
Adsmovil, a Cisneros Interactive mobile ad company, has announced that 8% ...
- DDB Buys Brazil's Grupo ABC For $270 Million
MAD, Steve McClellan - Monday, November 23, 2015
Grupo ABC's group of agencies includes public relations, CRM, digital, promotion a ...
- Mobile Soars In Latin America, Asia Pacific
Mobile Marketing Daily, Ben Frederick - Friday, November 13, 2015
Latin America and Asia-Pacific are starting to blossom as mobile markets. Venezue ...
- Latin America Fastest Growing Mobile Ad Market
Research Brief, Jack Loechner - Tuesday, November 3, 2015
According to Opera Mediaworks' global mobile ad platform, reaching over 1.1 billi ...
- Cuba Enters Digital Age
Around the Net in Search Marketing, Gavin O'Malley - Monday, October 19, 2015
The Verge takes a long, artful look at Cuba as it ente ...
- Too Many Brands Reach Latinos With Off-Putting Stereotypes
MAD, Larissa Faw - Wednesday, September 30, 2015
JWT CEO Gustavo Martinez recalled a trip to Medellin, Colombia with colleagu ...
- Rubicon Launches Argentina, Hungary Ad Co-Op, Publishers Compete For Search, Social Budgets
Publishers Daily, Laurie Sullivan - Wednesday, September 16, 2015
Rubicon Project has launched a cooperative in Argentina and Hungary to he ...
- Forecast: Global Media Ad Spend Growth Slows
MediaDailyNews, Laurie Sullivan - Tuesday, September 15, 2015
Total worldwide ad spend will reach $569.65 billion in 2015, down fr ...
- Digilant Opens 3 Offices In South America
Real-Time Daily, Tyler Loechner - Tuesday, September 8, 2015
Digilant, a Boston-based programmatic media-buying company, on Tuesday announced it has open ...
- Hispanic Agency LatinOn Taps Adaptive For Programmatic Selling
Real-Time Daily, Tyler Loechner - Wednesday, September 2, 2015
Adaptive Media, a supply-side platform (SSP), on Wednesday announced it has ink ...
- Accenture Continues To Bolt On Digital Agency Expertise
MAD, Larissa Faw - Monday, August 31, 2015
The company's latest acquisition, made via its Interactive unit, is Brazil's AD.Dialet ...
- TV Ads Still Boom, Biggest Growth Outside U.S.
MediaDailyNews, Wayne Friedman - Tuesday, August 11, 2015
Despite digital video concerns, TV advertising will continue to rise strongly ...
- IPG Posts 6.7% Organic Growth In Q2, Raises 2015 Growth Target
MAD, Steve McClellan - Wednesday, July 22, 2015
Company CEO Michael Roth said contributions to the firm's strong Q2 performan ...
- With Doors Opening In Cuba, WPP Establishes A Beachhead
MAD, Steve McClellan - Thursday, July 2, 2015
The holding company has set up an office in Havana's business distri ...
- AppNexus Buys Real Media Latin America
Around the Net in Real-Time, Tyler Loechner - Monday, June 15, 2015
Independent ad tech firm AppNexus has acquired Real Media Latin America, anoth ...
- LatAm DSP MediaDesk Adds 3 DMP Partners
Real-Time Daily, Tyler Loechner - Monday, April 6, 2015
MediaDesk, a demand-side platform (DSP) for Latin American marketers, on Monday announc ...
- VML Absorbs Sibling Crossmedia; Expands to Mexico City and Buenos Aires
MAD, Steve McClellan - Thursday, February 19, 2015
Founded in 2003, Crossmedia started as an email marketing company and evolv ...
- Publicis Launches Publicis Kids
Mediapsssst, Richard Whitman - Thursday, February 12, 2015
Publicis Brazil has launched Publicis Kids, a mini-agency located in KidZania, ...
- Univision Will Be Part of Dish's Sling TV Lineup
Around the Net in Video, P.J. Bednarski - Monday, February 2, 2015
The terms of the agreement include Univision’s flagship Univision Network, UniMás, U ...
- Rocket Fuel Opens Office In Brazil
Real-Time Daily, Tyler Loechner - Wednesday, January 28, 2015
Rocket Fuel on Wednesday announced it has opened an office in S ...
- In Costa Rica, American Workers Are Endangered Species
Marketing Daily, Karl Greenberg - Wednesday, January 21, 2015
The idea, says the organization, is that Americans leave some 500 milli ...
- WPP Expands Global Research Footprint, Acquires Control Of Latin America's IBOPE
MediaDailyNews, Joe Mandese - Wednesday, December 17, 2014
In a move suggesting that WPP wants to be an even bigg ...
- Posterscope Acquires OOH Plus, Launches Posterscope Latin America
MAD, Steve McClellan - Monday, December 15, 2014
Dentsu Aegis Network is expanding its already sizeable presence in Brazil wi ...
- Mobile Booms In Latin America: 5 Key Trends For Marketers
Mobile Marketing Daily, Fernando Cuscuela - Thursday, December 11, 2014
The mobile market in is booming, and there are huge opportunities f ...