- With #NoCompetition, P&G's SK-II Hopes To Stop Olympic Beauty Trolls
Marketing Daily, Sarah Mahoney - Thursday, February 13, 2020
Campaign's ads focus on the way women Olympians are relentlessly judged ...
- Toyota Preps For Olympics, Marketing Chief Expresses Concerns About Coronavirus
Marketing Daily, Tanya Gazdik - Sunday, February 9, 2020
"We need unification not only in the United States but around t ...
- Special Olympics Email Hacked, Phishing Campaign Launched
Email Marketing Daily, Ray Schultz - Friday, January 3, 2020
The phishing email stated that $1,942.49 was about to be debited fr ...
- Tokyo Olympics Now At More Than $1 Billion In National TV Advertising
Television News Daily, Wayne Friedman - Tuesday, December 10, 2019
Eight months before the start of the Toyko Summer Olympics, NBCUniversal sa ...
- Programmatic DOOH Takes Hold In Japan As Olympics Approach
Digital News Daily, Karlene Lukovitz - Thursday, December 5, 2019
New Dentsu, NTT Docomo joint venture Live Board, with a marketplace power ...
- USA Triathlon Embraces CBD With Pure Spectrum Partnership
Marketing Daily, Steve Ellwanger - Tuesday, October 22, 2019
USA Triathlon became the first American national governing body in the Olymp ...
- Land Rover Partners With U.S. Ski & Snowboard
Marketing Daily, Tanya Gazdik - Wednesday, September 18, 2019
Top U.S. team members will take part in brand events, custom conte ...
- Toyota Supports Tokyo 2020 Olympic Athletes
Marketing Daily, Tanya Gazdik - Thursday, August 22, 2019
The dedicated web page for athletes introduces their stories as Global Te ...
- Publicis Seattle Enlists Participating Athletes To Design 2022 Special Olympics Logo
MAD, Larissa Faw - Tuesday, August 13, 2019
"We've always felt this was never our logo to create -- ...
- NBCU's 2020 Tokyo Olympic Ads Outpace Rio Games
Television News Daily, Wayne Friedman - Tuesday, July 23, 2019
NBC will be making some unusual sales presentations for the Olympics, pitchi ...
- Google Surges To Madison Avenue's No. 1 Supplier In Post-Olympic Comps
MediaDailyNews, Joe Mandese - Friday, June 14, 2019
Shares of ad spending among America's top media companies have shifted markedl ...
- NBCU Leads New Olympic Sales Efforts For 4 Olympic-Paralympic Games
Television News Daily, Wayne Friedman - Thursday, April 18, 2019
The deal, spanning 2021 to 2028, will combine selling of Team U ...
- Aldi Renews Team GB Sponsorship Until 2025
Around the Net In MAD London, Sean Hargrave - Monday, January 28, 2019
Aldi has renewed its Team GB sponsorship until 2015, "Campaign" reports. ...
- Visa, Olympic Committee Showcase New Technology
Marketing Daily, Tanya Gazdik - Friday, October 12, 2018
New payment tech come on the heels of Visa's recent renewal wi ...
- Visa Bows High-Tech Payment Methods For Olympics
AI & IoT Daily, Chuck Martin - Friday, October 12, 2018
Visa and the International Olympics Committee have introduced a set of n ...
- Allianz Makes Multi-Year Olympics Commitment
Marketing Daily, Tanya Gazdik - Thursday, September 20, 2018
The Olympic games and spirit are "very complementary" to the company's bran ...
- NBC Starts 2020 Tokyo Summer Olympics Promos
Television News Daily, Wayne Friedman - Wednesday, July 25, 2018
Some 136 spots have run on The Olympic Channel through July 2 ...
- Publicis Seattle Brands Special Olympics USA
MAD, Larissa Faw - Wednesday, June 27, 2018
The pro bono work includes an overarching "Rise With Us" brand identi ...
- Forecast: Local TV Revenues To Rise 5.8% In 2018
Television News Daily, Wayne Friedman - Monday, April 30, 2018
Traditional local TV advertising will rise 5.8% to $18.2 billion -- ...
- NBCU Scores Big Q1 Ad Results, Comcast Confirms Sky Bid
Television News Daily, Wayne Friedman - Wednesday, April 25, 2018
Comcast confirmed it is bidding $30 billion for UK-based satellite TV operat ...
- Olympics, Super Bowl Boost NBC And Broadcast Nets' February C3 Numbers
Television News Daily, Wayne Friedman - Friday, March 16, 2018
NBC's Winter Olympics in February helped lift overall C3 ratings for a ...
- Comcast Promotes Paralympic Sponsorship, Assistive Technologies
Marketing Daily, Tanya Gazdik - Monday, March 12, 2018
Comcast, an official partner of the USOC, has partnerships with 13 Te ...
- Smuckers, Kellogg, Samsung Get Olympics Gold
Marketing Daily, Tanya Gazdik - Thursday, March 1, 2018
Kellogg made the fourth biggest gains in ad awareness but was to ...
- Samsung Wins The Winter Olympics
Around the Net In MAD London, Sean Hargrave - Tuesday, February 27, 2018
According to research from Amobee, Samsung has won the Winter Olympics. Netimperati ...
- Toyota, Instagram Provide Glimpse Of Life As A Visually Impaired Athlete
MAD, Larissa Faw - Monday, February 26, 2018
Several agencies and the Royal National Institute For The Blind collaborated ...
- Former Olympians Take On Milk Life, Urge Plant-Based Switch
Marketing Daily, Karlene Lukovitz - Monday, February 26, 2018
In ad that aired in six U.S. markets during Olympics closing ceremonie ...
- Post-Mortem On The Winter Games: Does Anybody Really Care?
TVBlog, Adam Buckman - Tuesday, February 27, 2018
It seems that the Olympics on TV are not nearly the attracti ...
- Intel's 300-Drone Light Show Closes The Olympics
Connected Thinking, Chuck Martin - Sunday, February 25, 2018
While Amazon and others explore using drones for deliveries, Intel continues ...
- NBC Plugs TV Promos During Olympics
Television News Daily, Wayne Friedman - Friday, February 23, 2018
In addition to pushing the Olympics, new NBC network shows soon ...
- Chobani, Coca-Cola Tops In Olympics Ad Awareness
Marketing Daily, Tanya Gazdik - Thursday, February 22, 2018
"The Olympics advertising landscape is often as competitive as the sports even ...