- Oprah And Apple End Multiyear Content Deal
Digital News Daily, Karlene Lukovitz - Monday, September 26, 2022
The players will continue to work together on a project-by-project basis. ...
- Walmart, Claire's Expand Partnership
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, September 20, 2022
Walmart and Claire's are expanding their four-year-old partnership to 1,200 new stores. Th ...
- Validity Relaunches Partner Program, Adds Several Firms
Email Marketing Daily, Ray Schultz - Friday, September 9, 2022
Validity adds Platonic Ideal, New Blue Intereactive, Reach Marketing and Jarrang ...
- Hyundai Partners With Netflix, Offers Zepeto Experience
Marketing Daily, Tanya Gazdik - Sunday, August 28, 2022
The "newtro" (new plus retro) activation aims to appeal to every generatio ...
- Reese Witherspoon, Eve Rodsky Encourage Women To 'Say Oui To Me'
Marketing Daily, Steve Ellwanger - Monday, August 22, 2022
Six-minute videos include chats between the actor/entrepreneur and the "Find Your Unico ...
- Walmart Opens 'General Stores' At Getaway Destinations
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, August 9, 2022
Walmart is partnering with health-and-wellness hospitality company Getaway to open mini-retail “experiences&rdqu ...
- Walmart In Talks With Big Streamers To Tie Into Its Membership Program
Digital News Daily, Karlene Lukovitz - Wednesday, August 10, 2022
The retailer reportedly is seeking to bundle in streaming content to dri ...
- Airstream, REI Partner For Special Edition Travel Trailer
Marketing Daily, Tanya Gazdik - Saturday, July 30, 2022
The model includes recycled materials, as well as features to help custome ...
- Dallas Cowboys Partners With Gun-Themed Coffee Company
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, July 7, 2022
The Dallas Cowboys are facing criticism for partnering with a coffee cha ...
- Sports Drink BioSteel Inks NHL Sponsorship Deal
Marketing Daily, Tanya Gazdik - Thursday, July 7, 2022
BioSteel will also be a presenting partner of a marquee NHL soci ...
- Hyundai Extends Collaboration With Rhode Island School Of Design
Marketing Daily, Tanya Gazdik - Wednesday, June 29, 2022
Faculty members helped Hyundai delve into sustainability issues with the support ...
- Omnicom Media Group, Kroger Strike 'Early-Adopter' Alliance
MAD, Steve McClellan - Thursday, June 23, 2022
Phase one of the agreement includes access to store-level inventory data ...
- Omnicom Media Group, Retail Network Walmart Connect Announce Partnership
MAD, Steve McClellan - Monday, June 20, 2022
The announcement came at the Cannes Lions Festival and marks the fir ...
- Chipotle Partners With Organic Beverage Company
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2022
Chipotle is partnering with Tractor Beverage Co on a limited release watermel ...
- Netflix Banks On 'Stranger Things' Brand Partnerships
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 31, 2022
Domino’s Pizza, Timex and Doritos are three brands that are linking ...
- Dodgers Seek Corporate Partner Sponsors For Field, Jerseys
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, April 21, 2022
The Los Angeles Dodgers are seeking two marquee corporate partner sponsors f ...
- Eddie Bauer Partners With Cabana For Adventure Travel
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2022
Eddie Bauer is partnering with travel-tech startup Cabana to offer vans a ...
- Omnicom Forges Live Commerce Partnership With Firework
MAD, Steve McClellan - Monday, April 11, 2022
The partnership will give clients across all Omnicom agencies access to Firework ...
- Reddit, IPG Mediabrands Announce Global Enterprise Partnership Agreement
Performance Marketing Insider, Laurie Sullivan - Thursday, March 3, 2022
Reddit's partnership with IPG Mediabrands gives the agency real-time access to informati ...
- Lowe's To Open In-Store Petco Locations
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, February 1, 2022
Lowe's and Petco are partnering on a pilot program to open Pet ...
- Hyundai, Genesis Vehicles To Be Featured in Sony Pictures' 'Uncharted'
Marketing Daily, Tanya Gazdik - Tuesday, February 1, 2022
The automaker will use the film integration to promote the Tucson X ...
- NBCU, Europe's RTL Partner For Ad Inventory Sales
Digital News Daily, Karlene Lukovitz - Wednesday, January 12, 2022
RTL AdConnect will be able to offer European ad buyers NBCU-owned ...
- Toys 'R' Us Preps Flagship Location
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, December 2, 2021
Toys “R” Us is opening a flagship — the first in t ...
- Ram Truck Partners With Premium Boot Company
Marketing Daily, Tanya Gazdik - Thursday, December 2, 2021
Ram Truck dives deeper into the creative process, creation and execution ...
- NBA, LegalZoom Offering $6M To Small Businesses
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, October 17, 2021
The NBA and
LegalZoom.com are partnering for “Fast Break for Sma ...
- WPP, Snap Launch AR Partnership
MAD, Steve McClellan - Thursday, September 30, 2021
The partnership will further develop WPP's AR capability through a structured learni ...
- Toyota, Vail Partnership Features Activities
Marketing Daily, Tanya Gazdik - Thursday, September 30, 2021
This season will include the debut of the Toyota Banked Slalom cour ...
- Lexus Joins With Designer, Champion For Apparel Collection
Marketing Daily, Tanya Gazdik - Tuesday, September 7, 2021
Los Angeles designer Salehe Bembury, who has 317,000 Instagram followers, posted t ...
- Ram Truck Partners With Wolverine, Salutes The Working Class
Marketing Daily, Tanya Gazdik - Wednesday, September 1, 2021
For each item pre-ordered from its collection of branded boots, the t ...
- RollWorks Collaborates With Bombora, KickFire And G2 To Provide Intent Data
Email Marketing Daily, Ray Schultz - Wednesday, August 25, 2021
RollWorks is also investing in firmographic data identification and IP domain resolut ...