- Streamers' Promo Video Minutes Watched Leapt 116% In Past Year
Digital News Daily, Karlene Lukovitz - Wednesday, March 31, 2021
An analysis of major paid streaming services' marketing videos also shows high ...
- Social Video Touts Big Premium Streamers, CTV Content
Television News Daily, Wayne Friedman - Wednesday, March 31, 2021
Social video content on YouTube and Facebook totaled 932 million consumer minut ...
- Are Bad-Actor Stock Manipulators Picking On Media?
TV Watch, Wayne Friedman - Thursday, April 1, 2021
Selecting somewhat under-the-radar players like ViacomCBS and Discovery Inc. has allowed so ...
- Netflix To Stream Broadway's 'Diana' Before Its Stage Bow
Digital News Daily, Karlene Lukovitz - Wednesday, March 31, 2021
The musical's producers - who did not reveal how much Netflix ...
- GroupM Forecast: Total U.S. TV Ad Spend To Grow 9.3% In 2021, Medium Remains Resilient
Television News Daily, Wayne Friedman - Tuesday, March 30, 2021
This year, local TV advertising is expected to rise 16% to $19 ...
- For Premium Streamers, Linear TV Offers More Promo Marketing Value Than Paid TV Ads
Television News Daily, Wayne Friedman - Monday, March 29, 2021
More than half the total estimated TV marketing for premium streamers com ...
- Roku Dominates CTV Ad Views In Second-Half 2020
Television News Daily, Wayne Friedman - Monday, March 29, 2021
Roku tops Amazon Fire TV in terms of premium video advertising vi ...
- Disney+ Rivals Netflix On Loyalty In New Survey
Video Insider, Karlene Lukovitz - Tuesday, March 30, 2021
Among U.S. consumers who report adding streaming services during the pandemic, 7 ...
- Streamers' Soccer Wins: CBS, Paramount+ Land Serie A In U.S., DAZN Bests Comcast's Sky In Italy
Digital News Daily, Karlene Lukovitz - Monday, March 29, 2021
Paramount+ will stream more than 400 of Italy's Serie A matches ...
- Vizio's IPO Disappoints: Streaming Losing Wall St Luster?
Digital News Daily, Karlene Lukovitz - Friday, March 26, 2021
Vizio plans to drive most of its growth going forward through i ...
- NBCU Mulling A Universal-Branded Streaming Platform: Report
Digital News Daily, Karlene Lukovitz - Friday, March 26, 2021
NBCUniversal — which went nationwide with its Peacock SVOD just eight mont ...
- Univision Streamer PrendeTV Launches With 10 Sponsors
Television News Daily, Wayne Friedman - Thursday, March 25, 2021
The free, ad-supported platform, which will officially start March 29, has stru ...
- Future Midsize TV Biz Model: Swap Higher Linear TV Affiliate Revenues For Streaming Subs
TV Watch, Wayne Friedman - Friday, March 26, 2021
There is more potential long-term gain from distribution, subscription and ad revenu ...
- 'Irregular' Drama Of Holmes And Watson Is For The Birds
TVBlog, Adam Buckman - Friday, March 26, 2021
Dr. Watson is a scheming meanie and Sherlock Holmes is an incohere ...
- Hulu's 870+ Advertisers In Jan/Feb Ranged From DraftKings To GM
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
About 35% of ads on the Disney-owned SVOD in February were fr ...
- First U.S. Disney+ Price Hike Kicks In March 26
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
The $1 per month price hike in the U.S., along with larg ...
- Verizon's Horizons: Consumers Embracing Online Shopping And Technology, Study Shows
Email Insider, Ray Schultz - Thursday, March 25, 2021
The shift to digital has jumped ahead by five to seven year ...
- AVOD Will Be Big, But Will Take Its Time Getting There
Media Insider, Dave Morgan - Thursday, March 25, 2021
Super-fast growth of ad-supported video on demand would move digital platforms in ...
- Cut! Maybe Streaming Theatrical Movies Aren't Taking Over The World
TV Watch, Wayne Friedman - Thursday, March 25, 2021
A new deal with WarnerMedia and Regal Theaters gives theatrical movies ...
- Disney+ Release Moves Disappoint Cinemas, Warner Bros. Reaches Compromise Deal With Cineworld
Digital News Daily, Karlene Lukovitz - Wednesday, March 24, 2021
Disney will release "Black Widow" and "Cruella" as $30 "premiere access" Disne ...
- Roku Starts Advertising Brand Studio For 'Streaming-First' Marketers' Content
Television News Daily, Wayne Friedman - Tuesday, March 23, 2021
Roku says this will include short-form ad-sponsored TV content on The Ro ...
- ViacomCBS, Discovery Stock Prices Drift Lower, Streamers Present Growth Issues
Television News Daily, Wayne Friedman - Tuesday, March 23, 2021
The news was a turnaround for media companies moving into the streami ...
- ViacomCBS Selling $3B In Stock For Streaming Investments
Digital News Daily, Karlene Lukovitz - Tuesday, March 23, 2021
The company, which just launched Paramount+, spent about $15 billion on conte ...
- Disney's ESPN, ABC Are Big Winners In NFL Deal
Television News Daily, Wayne Friedman - Monday, March 22, 2021
Disney gained in the number of actual games, including two Super Bowl ...
- What Do We Call Cable Companies Now?
TV Watch, Wayne Friedman - Tuesday, March 23, 2021
Analysts have suggested an NBCU-Warner merger. The premise here is these t ...
- Password Sharing 'Costs' Streamers $25B Per Year In Potential Revenue, $6B for Netflix: Analyst
Video Insider, Karlene Lukovitz - Tuesday, March 23, 2021
However, such theoretical revenue estimates don't account for the potentially significant financi ...
- Local Media Growth Expected, But Not Enough To Counter 2020 Declines
Data & Programmatic Insider, Laurie Sullivan - Monday, March 22, 2021
This year's increases won't be enough to wipe out 2020's losses. T ...
- How Amazon's NFL Deal Could Redefine 'Prime' Time
RTBlog, Joe Mandese - Monday, March 22, 2021
"It's Amazon's world, and other rights holders are living in it," Grou ...
- Netflix Rules Streaming, Disney+ Makes Gains With Movies
Television News Daily, Wayne Friedman - Friday, March 19, 2021
Netflix had the highest-viewed single movie title in mid-February, with its origin ...
- NBCU's One Platform Offers 'Clean Rooms' For Data, Identity Graph
Television News Daily, Wayne Friedman - Monday, March 22, 2021
For the first time, NBCU will be offering "self-service" access to i ...