- Super Bowl Spikes Ad Revenue 21% Higher To $545 Million
Television News Daily, Wayne Friedman - Wednesday, February 10, 2021
Kantar said 96 commercial spots aired in the game, for a reco ...
- Narrative And Specialists Partner On Location Data Access
Email Marketing Daily, Ray Schultz - Wednesday, February 10, 2021
Narrative users will have access to the Specialists location database, the compa ...
- Fast-Growing Streamers' 'Reach' Levels Competitive With Big-Time TV Sports Leagues
Television News Daily, Wayne Friedman - Tuesday, February 9, 2021
As some streaming TV platforms' "reach" levels near broadcast/cable TV network number ...
- CBS' Super Bowl Sinks 9% In Viewing, Streaming Rises 65%
Television News Daily, Wayne Friedman - Tuesday, February 9, 2021
The "Super Bowl LV" game was the lowest-viewed game since 2006, large ...
- Fox Corp.'s Tubi Estimated To Grow To $1B In Revenues, $300M For Current Year
Television News Daily, Wayne Friedman - Tuesday, February 9, 2021
"We envision Tubi becoming a $1 billion business and a core pill ...
- Will Streaming Platforms Get Their True Share Of Super Bowl Ad Dollars?
TV Watch, Wayne Friedman - Wednesday, February 10, 2021
Some $27 million in video advertising -- which would be the highe ...
- CBS' Super Bowl Ramps Up On-Air Promos For Paramount+, Prime-Time Network Shows
Television News Daily, Wayne Friedman - Monday, February 8, 2021
Super Bowl LV had just four spots from entertainment advertisers, but plen ...
- Super Bowl Streams At 20% For CTV Device Owners, Sports Wagering Higher
Television News Daily, Wayne Friedman - Monday, February 8, 2021
Co-viewing of the big game dipped 20%, according to TVision, to 1 ...
- 60% Of Pay-TV Users Want Subs To Include Streaming Content From Online Video Services
Video Insider, Karlene Lukovitz - Tuesday, February 9, 2021
MVPDs need to offer video streaming and other advanced features as value-adde ...
- Do Netflix's Award Nominations Impress, Add Viewers?
TV Watch, Wayne Friedman - Monday, February 8, 2021
For more than a few years now, awards have been a k ...
- Nielsen To Expand Streaming Programming Metrics
Television News Daily, Wayne Friedman - Thursday, February 4, 2021
Deepening its efforts for a streaming platform measurement, Nielsen is expanding i ...
- Amazon Advertising: Monthly Viewers Have Nearly Tripled To 55 Million
Television News Daily, Wayne Friedman - Thursday, February 4, 2021
The total of 55 million monthly active viewers for its ad-supported O ...
- Movies About Stock-Market Scandals Spike On Streaming Networks
TV Watch, Wayne Friedman - Friday, February 5, 2021
After the Robinhood-Game Stop controversy, a number of popular Wall Street-focused movi ...
- No Let-Up So Far In All-Out Promotion Campaign For Discovery+
TVBlog, Adam Buckman - Friday, February 5, 2021
Discovery's scorched-earth promotion campaign for its new streaming service has not visib ...
- WideOrbit Integrates Tru Optik ID Resolution For Audio Audience Targeting
Digital News Daily, Karlene Lukovitz - Thursday, February 4, 2021
The integration will enable advanced audience targeting of audio audiences across connect ...
- How Streaming's 'Platform Bouncers' Became The New Coupon Clippers
MediaDailyNews, Joe Mandese - Thursday, February 4, 2021
One of the unintended consequences of the explosion of subscription video streami ...
- Spotify Sees 30% Q4 Ad Revenue Gains, As Podcast Growth Rises
Publishers Daily, Wayne Friedman - Wednesday, February 3, 2021
The company says it earned $338 million in the period -- whi ...
- How To Measure The Success Of WarnerMedia's Simultaneous Streaming-Theater Move
TV Watch, Wayne Friedman - Thursday, February 4, 2021
Box-office revenues are much lower, but HBO Max might make up profi ...
- Crunchyroll Hits 4M Paid Subs And 100M Free Users, Inks Series Deal With Idris Elba
Digital News Daily, Karlene Lukovitz - Wednesday, February 3, 2021
The streamer's free, ad-supported version has 100 million registered users globally. T ...
- Univision Acquires Spanish-Language AVOD VIX
Digital News Daily, Karlene Lukovitz - Monday, February 1, 2021
The Discovery-backed VIX, which serves U.S. Hispanics as well as consumers througho ...
- AMC Networks Buys Stake In Shaftesbury Production Company
Digital News Daily, Karlene Lukovitz - Tuesday, February 2, 2021
The deal will give AMC Networks access to Shaftesbury's full programming sla ...
- Warner Music Group Q1 Revenues Up 6.2%, Digital Revenue 17% Higher
MediaDailyNews, Wayne Friedman - Tuesday, February 2, 2021
Steve Cooper, Warner Music Group CEO, stated that "despite the impact ...
- The Number Of TV Premium Shows Sank In 2020, First Drop In 11 Years
Television News Daily, Wayne Friedman - Monday, February 1, 2021
Much of the recent decline was due to the pandemic, which caus ...
- Determining The Top Streaming Show Is Tricky
TV Watch, Wayne Friedman - Tuesday, February 2, 2021
Sometimes, lists get skewed: The bigger the platform, the greater the chan ...
- Massachusetts Bill Would Ban Data Caps And Price Hikes During Pandemic
Digital News Daily, Wendy Davis - Friday, January 29, 2021
Lawmakers in Massachusetts have introduced a bill that would require Comcast ...
- Apple Pays Record $25 Million For Rights To Movie 'CODA'
Digital News Daily, Karlene Lukovitz - Monday, February 1, 2021
The deal is just one example of how streaming services have upp ...
- NBCU's Shell Sees Peacock As 'Broadcast' Ecosystem, Signups Hit 33 Million
Television News Daily, Wayne Friedman - Friday, January 29, 2021
NBCU CEO Jeff Shell cited the recent high-profile additions of the retu ...
- Peacock Hits 33 Million Signups, 3 Years Early
Digital News Daily, Karlene Lukovitz - Friday, January 29, 2021
That's up from 26 million just a month ago. Comcast originally target ...
- Social Media-Related Entertainment, Sports Records Lower Q4 Engagement
Television News Daily, Wayne Friedman - Thursday, January 28, 2021
Much premium TV network content was delayed or cancelled starting in ...
- Too Much TV Choice And Viewers Freeze Up. Netflix Helps Them Thaw
TV Watch, Wayne Friedman - Friday, January 29, 2021
With Netflix's new "Shuffle Play" experiment, you have an immediate option. ...