- Deloitte Digital Tapped As 605 Exchange Development Partner
Digital News Daily, Karlene Lukovitz - Friday, January 14, 2022
The Deloitte "experience consultancy" will be the exclusive software and development provid ...
- Netflix's Q4 Original Content Outpaces All Rivals
Television News Daily, Wayne Friedman - Thursday, January 13, 2022
In the fourth quarter 2021, Netflix release 835 content episodes, up fr ...
- Sinclair Extends Regional TV-Video Deal With 16 NBA Teams, Includes Key Streaming Rights
Television News Daily, Wayne Friedman - Thursday, January 13, 2022
Viewers will be able to access certain NBA games, via an upcomi ...
- NBCU Selects iSpot.tv As 1st Cross-Platform Alternate Currency Partner
Digital News Daily, Karlene Lukovitz - Thursday, January 13, 2022
Publicis Media will be the first media holding company to work wi ...
- Netflix Set To Surpass 1M App Downloads In Each Of 60+ Countries
Digital News Daily, Karlene Lukovitz - Thursday, January 13, 2022
YouTube, Netflix led the top five apps by number of downloads ...
- Datonics, Simpli.fi Launch CTV Offering Supported By Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 12, 2022
The partnership aims to offer advertisers running campaigns on the Simpli,fi platfo ...
- NBCU Names iSpot A 'Certified' Measurement Partner, Plans 'Currency' Tests
Television News Daily, Wayne Friedman - Thursday, January 13, 2022
An initial test will start with iSpot.tv and Publicis Media for t ...
- TV's Mission To Make World A More Vulgar Place Continues
TVBlog, Adam Buckman - Thursday, January 13, 2022
The English language's most colorful curse word is used so often ...
- DirecTV, Dish Resume Merger Talks: Could 2022 Finally Be The Year?
Digital News Daily, Karlene Lukovitz - Wednesday, January 12, 2022
After several aborted attempts over 20 years, the satellite TV companies a ...
- Roku Adds On-Screen Navigation Feature To Attract More Live TV Viewers
Television News Daily, Wayne Friedman - Tuesday, January 11, 2022
Roku is bringing a "Live TV Zone" tool to its onscreen navigat ...
- Worried About Too Many, Or Too Few, Ads On Streamers? That's The Wrong Question
TV Watch, Wayne Friedman - Wednesday, January 12, 2022
Consumers may be more concerned about the private data advertisers are glean ...
- Comcast To Carry WarnerMedia's New CNN+ Streamer
Digital News Daily, Karlene Lukovitz - Tuesday, January 11, 2022
This is the first distribution deal for CNN+, which is set ...
- Entertainment Marketing Recovers On TV, 'Light' Viewers A Concern
Television News Daily, Wayne Friedman - Monday, January 10, 2022
Two years into the pandemic, linear TV's reach has risen to pre-COV ...
- Will Roku Follow Netflix's Path Or Something Else?
TV Watch, Wayne Friedman - Tuesday, January 11, 2022
Analysts think digital media companies and streamers could overtake Roku. Its sto ...
- Multi-Device Video Viewing Now The Norm In Broadband Households
Video Insider, Karlene Lukovitz - Tuesday, January 11, 2022
Nearly 70% of U.S. broadband households own at least one connected streami ...
- Roku Platform Chief Scott Rosenberg Steps Down
Digital News Daily, Karlene Lukovitz - Monday, January 10, 2022
Rosenberg, who was instrumental in launching the Roku Channel and building i ...
- Discovery Takes Minority Stake In OpenAP
Digital News Daily, Karlene Lukovitz - Monday, January 10, 2022
Discovery, already a supply-side member, will now sit on OpenAP's board a ...
- Consumers Seek To Pare Streaming Costs In Quest For Simplicity
Research Intelligencer, - Monday, January 10, 2022
Consumers tend to care about the content more than the platform th ...
- Automotive Dealerships Poised To Spend $9.4 Billion In Advertising, Marketing
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 10, 2022
A Borrell Associates report shows that 2022 marks the beginning of ...
- Tegna Stations Blacked Out For Fios TV Users In 4 Markets
Digital News Daily, Karlene Lukovitz - Friday, January 7, 2022
Washington D.C.'s WUSA, as well as stations serving the greater Buffalo, Harrisbur ...
- Consumer Attitudes On Streaming Ads Remain Stable
Research Intelligencer, - Friday, January 7, 2022
The portion of U.S. adults who said they are likely to wat ...
- Amazon In Deals To Integrate Fire TV In Ford, BMW Cars, Expand To More Stellantis Models
Digital News Daily, Karlene Lukovitz - Thursday, January 6, 2022
Amazon also announced that it had sold more than 150 million Fi ...
- HBO/HBO Max Global Subscribers Rise 6.3% in Q4 2021
Television News Daily, Wayne Friedman - Wednesday, January 5, 2022
End-of-the-year results, which came from an SEC filing on Jan. 5, we ...
- Google Focuses Efforts To Compete With Roku, Amazon
TV Watch, Wayne Friedman - Thursday, January 6, 2022
The Chinese company making TCL-branded TV sets will be selling 10 milli ...
- Nielsen Says New Tool Predicts Who's Watching CTV Programs Within Households, In Real Time
Digital News Daily, Karlene Lukovitz - Wednesday, January 5, 2022
Nielsen says that the tool, Streaming Signals, will help advertisers optimize ...
- Where Beer Meets Bonsai: Coors Banquet Banks On 'Cobra Kai' Connection
Marketing Daily, Les Luchter - Tuesday, January 4, 2022
Molson Coors will award a year's worth of Banquet to viewer wi ...
- Global Consumers Frustrated By Streaming Platforms' Experience: Content, Price, Navigation
Television News Daily, Wayne Friedman - Tuesday, January 4, 2022
Some 60% of global users think the content they pay for ...
- Is Streaming Super-Aggregation Inevitable To Avoid Cable TV's Fate?
Video Insider, Karlene Lukovitz - Tuesday, January 4, 2022
As a new study shows, consumers' mounting frustration with content discovery a ...
- Despite Rivals, Netflix Retains Its Streaming Dominance
TV Watch, Wayne Friedman - Monday, January 3, 2022
Any way you slice it, Netflix leads the pack. Eight of t ...
- Video Streamers Spike Q4 Ad, Promo Spend, Impressions Up 12% Vs. Q3
Television News Daily, Wayne Friedman - Thursday, December 30, 2021
The bulk of advertising and promotional messaging was placed on NFL footbal ...