- Technical Issues Marred Super Bowl Stream For Some Roku Users
Digital News Daily, Alex Weprin - Monday, February 4, 2019
A number of Roku users found that their feed of the ga ...
- Why Bud Light Won The Super Bowl
MediaDailyNews, John Trahar - Tuesday, February 5, 2019
This year's ads mostly failed to inspire because they did not introdu ...
- Super Bowl's In-Game Ad Revenues Drop
Television News Daily, Wayne Friedman - Monday, February 4, 2019
In-game ad revenue sank 5% from $408 million a year ago ...
- Traditional TV Super Bowl Viewing Takes A Hit
Television News Daily, Wayne Friedman - Monday, February 4, 2019
Nielsen says traditional TV viewing came in at 98.2 million viewers ...
- Memo To Sponsors: Please Can The Sad Super Bowl Spots
TVBlog, Adam Buckman - Tuesday, February 5, 2019
The face and voice of a sad little boy has no pla ...
- Amazon's Advertising Play Spans Far Greater Than Its Marketplace
Digital News Daily, Laurie Sullivan - Friday, February 1, 2019
One of the highlights for ad growth mentioned in Amazon's earnings ca ...
- WarnerMedia Taps Aubrey To Lead Streaming Content
Digital News Daily, Alex Weprin - Friday, February 1, 2019
Aubrey currently oversees original drama programming at TNT and will now mana ...
- Pay TV Consumers Want Easier TV Discovery, Payment Options
Television News Daily, Wayne Friedman - Friday, February 1, 2019
A new study found 50% of consumers surveyed would eliminate a provid ...
- Marketing New TV Shows: Find Your Best 2-Program Pitch
TV Watch, Wayne Friedman - Monday, February 4, 2019
CBS' new drama 'The Red Line' was billed by its executive produc ...
- Late-Night Rivals Stick Up For Noah In Odd Ad Campaign
TVBlog, Adam Buckman - Monday, February 4, 2019
Late-night hosts who compete for viewership are not supposed to go arou ...
- Hulu Partners With Charmin, Coca-Cola To Test Pause Ads
Digital News Daily, Alex Weprin - Thursday, January 31, 2019
A viewer watching a show hits pause and a silent, static ...
- Hyundai, Kia, Toyota Release Super Bowl Details
Marketing Daily, Tanya Gazdik - Wednesday, January 30, 2019
Toyota's Super Bowl spot, which will run in the second quarter, featur ...
- OK, Really My Last Super Bowl Column (I Promise)
MediaDailyNews, George Simpson - Thursday, January 31, 2019
I hope you have low expectations for the ads, because they wi ...
- Charter's Stock Soars On Strong Internet Revenues, Cable Ads Up
Television News Daily, Wayne Friedman - Thursday, January 31, 2019
Scoring higher-than-estimated Q4 2018 revenue, including big gains in its broadband busines ...
- Online Views Of Super Bowl Content Highest In 5 Years
Television News Daily, Wayne Friedman - Thursday, January 31, 2019
Some 36 brands have released 108 pieces of Super Bowl ad creati ...
- Discover This! CBS May Be Exploring Mergers Beyond Viacom
TV Watch, Wayne Friedman - Friday, February 1, 2019
Shari Redstone, vice chair of CBS-president of National Amusements, is said ...
- Super Bowl Is TV's Last Big Show
TVBlog, Adam Buckman - Friday, February 1, 2019
Another Super Bowl is upon us, and with it comes a nation ...
- Cheddar Taps Telaria As Programmatic SSP
Digital News Daily, Alex Weprin - Wednesday, January 30, 2019
The deal comes in the midst of a rapid expansion by Chedda ...
- Impact Of AI, Data Strategy, Niche Media: Q&A With Jacopo Bracco
MediaDailyNews, Charlene Weisler - Wednesday, January 30, 2019
Jacopo Bracco, former president of DIRECTV PanAmerica, explains how AI can impa ...
- AVOD Platform Tubi Is Profitable, Ad Revenues Soar
Television News Daily, Wayne Friedman - Wednesday, January 30, 2019
Some 1,000 advertisers ran campaigns over the last year on Tubi's platfor ...
- AT&T's DirecTV Records Big Video Losses
Television News Daily, Wayne Friedman - Wednesday, January 30, 2019
AT&T's satellite pay TV business lost 403,000 subscribers, steepening its loss again ...
- Legacy Media Cos. Wrestle With OTT Rivals
TV Watch, Wayne Friedman - Thursday, January 31, 2019
Netflix has no worries. But the bigger picture? The total TV ecosyst ...
- Trump Interview, Speech Add Up To One-Two Presidential Punch
TVBlog, Adam Buckman - Thursday, January 31, 2019
This year's State of the Union speech will likely be a hu ...
- Netflix Boasts Largest Movie Library, Solid Picks
Digital News Daily, Gavin O'Malley - Tuesday, January 29, 2019
Netflix leads the field in terms of films "certified fresh" by Rott ...
- Entertainment Veteran Tate Hopes To 'Crush' It With New Agency
MAD, Larissa Faw - Tuesday, January 29, 2019
"The main focus and principle of Crush is to use emotion ...
- TicToc Launches Own Site, Future Includes OTT Streaming
Publishers Daily, Melynda Fuller - Tuesday, January 29, 2019
TicToc, Bloomberg Media's round-the-clock Twitter news network, launched as its own digit ...
- Verizon Q4 Media Businesses Post Weak Results
Television News Daily, Wayne Friedman - Tuesday, January 29, 2019
For Verizon Media Group, which now includes AOL and Yahoo, Q4 reven ...
- My TV Cord-Cutting Research Is Better Than Yours. Let's Go Down The Rabbit Hole
TV Watch, Wayne Friedman - Wednesday, January 30, 2019
Waterstone Management Group surveyed some 5,000 respondents and found a whopping 5 ...
- PBS Historian Ensures That It Is Always Sunny In Great Britain
TVBlog, Adam Buckman - Wednesday, January 30, 2019
On her PBS shows, Lucy Worsley possesses an infectious enthusiasm for t ...
- Cheddar To Launch 'Cheddar Nights' Evening Block In February
Digital News Daily, Alex Weprin - Monday, January 28, 2019
"Cheddar Nights," as the programming block is called, will be anchored ...